Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
Generic

NISSREN TOTO

London,Ontario

Summary

Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.

Overview

4
4
years of professional experience

Work History

E-Commerce Manager

Seracce Wigs, Remote
07.2020 - Current
  • Managed the company's presence on 5 social media platforms, including creating & scheduling posts, engaging with followers, & monitoring & analyzing metrics to inform future strategy and content creation
  • Managed the company's online sales & marketing efforts, including creating & optimizing product listings, managing the website and its content, and analyzing data.
  • Incorporated e-commerce objectives in social media platform management.
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.

Marketing Specialist

Municipal World
01.2024 - 04.2024

Increased brand awareness by developing and implementing targeted marketing campaigns.

  • Boosted lead generation through the creation of engaging content for social media platforms.
  • Enhanced customer engagement, utilizing email marketing campaigns and newsletters.
  • Managed cross-functional teams to successfully execute product launches and promotional events.
  • Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
  • Collaborated with creative teams to develop visually appealing marketing materials for print and digital channels.

Marketing & Communications Specialist

Schooley Mitchell
11.2022 - 01.2023
  • Demonstrated excellent writing skills by producing high-quality, concise and polished content for more than 40 companies.
  • Managed and optimized social media presence of company, with particular emphasis on LinkedIn, resulting in daily increase of 10% in engagement.
  • Conducted extensive research and produced well-organized documentation, resulting in a 25% increase in the accuracy of informed decisions made by project managers, customers, and marketing staff regarding future plans
  • Updated customer database and generated lists and counts for direct marketing projects & creating presentations using MS Powerpoint

Digital Marketing Specialist

Hamilton Road BIA
01.2022 - 09.2022
  • Created 5 visually appealing social media posts to make complex information easily accessible to users daily
  • Regularly updated and maintained social media platforms with the latest news and corporate details, resulting in a 20% increase in followers and a 25% increase in overall engagement over a 3-month period.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
  • Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.

Education

Associate's Degree - Business & Digital Marketing

TriOS College
London, ON
04.2022

Skills

  • Adobe Creative Suite & Canva
  • Hootsuite
  • Website optimization
  • Competitor Analysis
  • Project Management
  • Email Marketing
  • E-Commerce
  • Social Media Marketing

Languages

English
Native or Bilingual

Timeline

Marketing Specialist

Municipal World
01.2024 - 04.2024

Marketing & Communications Specialist

Schooley Mitchell
11.2022 - 01.2023

Digital Marketing Specialist

Hamilton Road BIA
01.2022 - 09.2022

E-Commerce Manager

Seracce Wigs, Remote
07.2020 - Current

Associate's Degree - Business & Digital Marketing

TriOS College
NISSREN TOTO