NIKUNJA KALPESH PATEL

I am a recent advertising graduate with a strong background and enthusiasm for the industry. My expertise lies in developing and executing impactful marketing strategies, conducting comprehensive market research, managing client accounts and digital marketing. Experienced in managing large-scale campaigns, providing data analysis, effective strategy and market insights to optimize performance. Known for exceptional organizational skills, meticulous attention to detail, and the ability to thrive in high-pressure environments, I am eager to leverage my skills and experience to a dynamic marketing team.

• Market Research, Stukent, 07/01/23

~ Research on targeted profiles and developed detailed customer segments to enhance campaign effectiveness.

~ Conducted A/B testing and performance analysis to optimize strategies and improve ROI.

~ Evaluated cross- selling tabulations to identify key differences between market segments.

~ Designed and executed surveys and conducted focus groups to collect customer feedback providing actionable insights for product development and strategic marketing decisions

• Content Marketing, Stukent, 02/01/24

~ Planned and designed content for social media based in target market and search intent.

~ Analyzed metrics to determine the best content marketing strategy.

~ Created posts using creative platforms as Canva, Photoshop and Illustrator.

~ Researched and found the best keywords for search engine optimization.