Nicole Davis
Toronto,ON
Summary
Dynamic and proactive Artist Manager with over 10 years of music industry experience, specializing in A&R, artist development, and strategic release planning. Extensive expertise in scouting, signing, and nurturing talent while executing impactful marketing and branding campaigns. Proven ability to oversee the full lifecycle of an artist's career, from early-stage discovery to global success. Adept at analyzing industry trends and leveraging data to optimize marketing strategies, audience engagement, and revenue growth. Committed to fostering strong relationships with artists, producers, and industry stakeholders to drive creative and commercial success.
Overview
14
14
years of professional experience
Work History
Artist Manager
Ari Hicks Music
03.2019 - Current
- Led end-to-end A&R processes, from scouting emerging talent to overseeing recording projects and release rollouts
- Collaborated with artists, producers, and songwriters to develop cohesive artistic visions, ensuring market relevance and creative integrity
- Directed marketing and branding strategies for over 100+ artist projects, with campaigns resulting in 150M+ global streams
- Managed label relations, coordinating project budgets, release timelines, and promotional strategies to maximize impact
- Analyzed streaming data, social media insights, and industry trends to guide artist development and A&R decisions
- Built and nurtured relationships with key industry players, including labels, distributors, publishers, and live promoters
- Oversaw international touring logistics and ensured seamless execution of promotional activities
- Oversaw licensing of tracks to other labels.
- Negotiated with managers, promoters and union officials regarding client contractual rights and obligations.
Owner
ND Media
03.2018 - Current
- Directed all aspects of creative and content development, including pre-production planning, crafting creative briefs, overseeing treatments, and managing post-production
- Led graphic design efforts for cover art and all aspects of artist press, ensuring cohesive branding and visual storytelling
- Managed client success by overseeing pre-production and client briefs, ensuring smooth execution and alignment across all involved parties
- Tour managed for over 9 years across 15+ different artists, overseeing logistics, budgeting, and overall performance execution
- Additionally, served as a tour photographer and videographer, capturing day-to-day content on the road, including performances, press events, and behind-the-scenes moments to enhance artist visibility
- Maintained detailed records of all aspects of the tours'' planning process to ensure a smooth operation from start to finish.
- Managed complex logistics for international tours, including securing visas, accommodations, transportation, and local guides.
- Hired support workers, stagehands and tour talent.
- Controlled overhead costs and logistical expenses to meet tour budget goals.
- Oversaw marketing, PR and location-specific promotions.
Creative Services & Project Manager
SNAPWIRE & FLASHSTOCK
01.2011 - 02.2019
- Led creative production processes, collaborating with product teams to establish workflows that increased efficiency and scalability
- Developed and executed marketing and branding strategies for artists and clients, optimizing engagement across digital platforms
- Managed and coordinated teams of 150+ influencers and 500 creatives, delivering high-quality content for enterprise-level clients
- Spearheaded innovative approaches to digital content creation, aligning creative output with emerging market trends
- Played a key role in Flashstock's rapid growth, leading to its global acquisition by Shutterstock for $65 million after the first year
- Cultivated a vast network of 14,000+ creative freelancers, connecting talent with strategic opportunities
- Strengthened client relationships and contributed to a 20% increase in retention through strategic campaign execution
Education
Paralegal Studies - Law
Seneca @ York University
Skills
- A&R & Talent Scouting
- Label & Release Planning
- Marketing & Brand Strategy
- Industry Analytics & Data Insights
- Cross-functional Leadership
- Creative Direction & Content Creation
- Tour Management & Direction
Timeline
Artist Manager
Ari Hicks Music
03.2019 - Current
Owner
ND Media
03.2018 - Current
Creative Services & Project Manager
SNAPWIRE & FLASHSTOCK
01.2011 - 02.2019
Paralegal Studies - Law
Seneca @ York University
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