Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Nicholas Voolstra

Madera

Summary

Dynamic professional with a diverse background in masonry and marketing, notably at Mcfarlin Farms. Proven ability to enhance brand visibility and lead successful campaigns while fostering teamwork and communication. Skilled in data analysis and bricklaying, with a strong focus on achieving results and driving customer engagement through innovative strategies.

Overview

16
16
years of professional experience
1
1
Certification

Work History

Mason

BAC Local 3 CA
11.2006 - 02.2023
  • Contributed to a positive work environment by maintaining open lines of communication, demonstrating respect for fellow team members, and offering assistance when needed.
  • Prepared surfaces for work by smoothing imperfections on ground or with close structures.
  • Applied hardening and sealing compounds to cure surface of concrete and waterproof or restore surfaces.
  • Removed excess mortar and finished joints for uniform surface.
  • Operated equipment such as forklifts to move bricks and supplies.
  • Mixed mortar to lay bricks, stones and concrete sidewalks.
  • Used straightedges and jointers to mold expansion joints and edges.
  • Maintained safety standards throughout projects by diligently following OSHA guidelines and wearing appropriate protective gear.
  • Repaired damaged masonry structures to restore their functionality and appearance without compromising structural integrity or historical value.
  • Streamlined project completion with efficient task delegation among team members based on individual strengths and expertise.

Marketing Manager

Mcfarlin Farms
11.2008 - 02.2014
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
  • Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Increased customer engagement with creative content strategies, tailoring messages to target demographic preferences.
  • Trained junior marketing staff, elevating team capabilities and performance.

Education

Sociology - Sociology

California State University, Fresno
Fresno, CA

Associate Of Baccalaureate Studies - Sociology

Madera Community College
Madera, CA
05.2023

High School Diploma -

Liberty High School
Madera, CA
06.2006

Skills

  • Marketing
  • Repair skills
  • Brick laying
  • Bricklaying skills
  • Managerial
  • Team leader
  • Data analysis
  • Human Resources
  • Computer and technical

Certification

Social Justice & Social Change Certificate

Applied Research Certificate

Timeline

Marketing Manager

Mcfarlin Farms
11.2008 - 02.2014

Mason

BAC Local 3 CA
11.2006 - 02.2023

Sociology - Sociology

California State University, Fresno

Associate Of Baccalaureate Studies - Sociology

Madera Community College

High School Diploma -

Liberty High School

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