MS Office
Newton Raj
Sales Management
Burnaby
Summary
Dynamic hospitality sales professional with extensive multinational experience in executing impactful sales and marketing strategies. Proven track record in driving revenue growth, expanding market presence, and leading high-performing teams. Skilled in aligning innovative strategies with business goals to deliver measurable results.
Overview
19
19
years of professional experience
2
2
years of post-secondary education
1
1
Certification
Work History
Manager, Sales
River Rock Casino Resort
5 2022 - Current
- Created and managed high-performing sales team, including recruitment, training, and performance management.
- Analyzed market trends and competitive dynamics to adapt strategies and optimize revenue capture. Developed and executed comprehensive sales strategies and sales planning to drive growth and enhance market position.
- Revived existing market segments and developed new ones in response to post-pandemic changes, leading to a 16% growth in revenue from Pre-Pandemic levels.
- Developed tools and processes to support the sales team, including lead management and tracking system, improving sales efficiency.
- Actively collaborated with Revenue Management, Events Department, Operations, Marketing, and Casino Guest Services to maximize hotel occupancy and revenue.
- Managed sales and catering budgets, including P&L responsibilities for Sales & Catering, ensuring effective allocation of resources to maximize profitability and achieve financial targets.
- Focused on securing high-impact events beyond regular conferences and trade shows, such as large-scale entertainment, sports events, and special events specifically targeting high-net-worth (HNI) clients to drive increased casino traffic.
- Represented the company at trade-shows and industry events while building and maintaining strategic relationships with tourism boards and enhancing brand exposure.
Co-Founder, Sales & Business Strategy
ClayPlay.com
2016.02 - 2020.08
- Co-founded and scaled a travel startup based on WhatsApp API Booking Platform, spearheaded strategic initiatives that resulted in more than 145% Average Annual growth in revenue.
- Built and managed a dynamic team of 20+ professionals, including marketing, sales, and customer support staff, fostering a collaborative environment that drove innovation and growth.
- Established and nurtured key partnerships with travel agencies, airlines, and tourism boards, enhancing service offerings and expanding market reach.
- Successfully led fundraising campaign, securing $200,000 in seed funding to support business growth and innovation.
Sales Manager
Emirates Airlines
2012.03 - 2016.01
- Directed sales operations and strategy for North India, achieving a 19% increase in regional revenue and a 23% growth in market share.
- Managed a team of 18 sales professionals, providing leadership, training, and motivation to achieve and exceed sales targets.
- Established and maintained relationships with key corporate clients, travel agents, and industry stakeholders, driving B2B sales and partnership opportunities.
- Developed and executed creative sales strategies, including pricing models and exclusive promotional offers, which significantly boosted passenger traffic and increased overall sales by 16%.
- Conducted market analysis and competitive benchmarking to refine sales strategies and adapt to market trends, resulting in significant improvement in customer acquisition rates.
Business Sales Manager
American Airlines
2005.11 - 2012.02
- Led sales operations for India, achieving acquisition of 267 accounts increasing regional revenue and expanding market reach across the country.
- Developed and executed innovative sales strategies for the Indian market, including tailored corporate travel solutions and strategic partnerships, resulting in enhanced market penetration and client satisfaction.
- Managed a team of 7+ sales professionals, providing leadership, training, and performance management to ensure the successful achievement of sales targets.
- Participated in global performance reviews in the U.S., U.K., and China to ensure consistency in sales strategies and performance metrics across international markets.
Education
MBA - International Business
Trinity Western University
Langley, BC 2020.09 - 2022.05
Bachelor of Science - Computer Science & Mathematics
St. Stephen's College
New Delhi, India 2001.07 - 2004.06
Skills
Team Leadership
Team Development
Sales Planning
Sales Forecasting
New Market Development
Contract Negotiation
Customer Relationship Management
C-Level Sales
Solution Selling
Creative Sales Strategies
International Sales
Client Acquisitions
Global Client Management
Budget Planning
Software
SalesForce
MS Projects
G Suite
Exact - ERP
Accomplishments
- SuperStartUp Award – SuperBrands - 2017
ClayPlay - SuperStartUp Award by SuperBrands - Top Disruptive Ideas - The Economic Times 2016
ClayPlay - Top 15 Disruptive Ideas in India for 2016 - Team India Emirates Chairman's Award - 2015
India Sales awarded Emirates Chairman's Award. - American Airlines EMEA/I Award – 2007
Best Creative Sales Solution in the Region - American Airlines PAAcesetter – 2006
Sales Revenue Award in the Region
Certification
Certified Black Belt - Lean Six Sigma, KPMG Consulting
Timeline
MBA - International Business
Trinity Western University
2020.09 - 2022.05
Certified Black Belt - Lean Six Sigma, KPMG Consulting
2020-07
Co-Founder, Sales & Business Strategy
ClayPlay.com
2016.02 - 2020.08
Sales Manager
Emirates Airlines
2012.03 - 2016.01
Business Sales Manager
American Airlines
2005.11 - 2012.02
Bachelor of Science - Computer Science & Mathematics
St. Stephen's College
2001.07 - 2004.06
Manager, Sales
River Rock Casino Resort
5 2022 - Current
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