Nevelle Wright

Driving new business and strategic partnerships for North America’s premier soccer-focused media and marketing agency, including sponsorship development for Black Star and Girls Academy properties, while connecting brands to soccer’s diverse, growing audience.

• Brought on to lead and revitalize The Atlantic's struggling Auto vertical, leveraging premium storytelling and innovative content strategies to secure high-impact partnerships that drove cross-platform engagement and revenue growth.
• Managed sales across digital, experiential, print, and branded content platforms, aligning campaigns with client goals to reach and engage affluent, influential audiences effectively.

• Developed and executed sales strategies for key accounts, driving cross-platform revenue across OTT (custom programming integrations, pre-roll), digital, branded content, and experiential campaigns.
• Achieved 300% YoY growth in the Auto sector, securing key partnerships with Genesis ($3.5M), Kia, Toyota, and Mazda (combined $2M+), while growing Tech revenue from $0 to $1M+ through strategic sponsorships and collaborations with brands like T-Mobile.
• Delivered a 7-figure partnership with Expedia, leveraging VICE’s 360-degree platform to create culturally relevant campaigns targeting Millennials and Gen Z across streaming platforms.

• Drove revenue growth through TuneIn’s digital audio platform, leveraging streaming, programmatic audio, podcast advertising, and sponsorship solutions to secure strategic partnerships across sports, news, and music.

• Played an integral role in Shazam’s growth, contributing to the company’s acquisition by Apple in 2018 for $400M.
• Crafted strategic ad partnerships with Fortune 100 companies, leveraging Shazam’s innovative audio technology and music data to drive significant revenue growth.
• Secured $2M+ in revenue through key partnerships with Corona, ABC (American Idol), and Paramount Studios, showcasing Shazam’s capabilities in digital audio and sponsorship activations.

• Early sales hire at Bleacher Report, contributing to its rapid growth and eventual acquisition by Turner Sports.
• Closed multiple 7-figure partnerships, including sponsorships for marquee sports properties like March Madness Live, NBA, and NASCAR, generating $14M in 2014 and $12M in 2013.'
• Strengthened Toyota’s NASCAR sponsorship through innovative marketing solutions, driving increased annual spend and deepening collaboration with Turner Sports’ NASCAR team.