NEETHU SP
Trivandrum,India
Summary
Experienced CRM professional with a demonstrated ability to manage and optimize customer relationship platforms. Recognized for implementing impactful strategies that drive client engagement and retention. Committed to fostering team collaboration and achieving tangible results, while remaining adaptable to evolving needs. Proficient in data analysis and project management, with a strong dedication to delivering excellence.
Overview
7
7
years of professional experience
Work History
CRM Executive
IT Professional Cooperative Society (KSFE)
11.2023 - Current
- Enhanced customer relationships by implementing tailored CRM strategies and personalized marketing campaigns.
- Evaluated and implemented CRM integrations with third-party tools to create a more seamless workflow for marketing and sales teams.
- Optimized email marketing efforts for increased open rates and click-throughs, resulting in higher lead conversions.
CRM Executive
OrisysIndia Consultancy Services Pvt Limited
07.2022 - 10.2023
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
Career Counsellor & Marketing Executive
ACS Pvt Limited
12.2021 - 07.2022
- Worked with internal stakeholders on developing and improving training programs.
- Established and maintained quality control standards.
- Worked with vendors to customize courseware to accommodate business needs.
- Launched marketing activities for new product lines and market penetration.
Administrative Assistant
Pazhanchira Builders
06.2018 - 11.2021
- Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
- Supported executive staff through scheduling meetings, coordinating travel arrangements, and preparing crucial documents.
- Enhanced communication within office, establishing weekly newsletter summarizing key updates and achievements.
- Managed filing system, entered data and completed other clerical tasks.
Education
MBA - Human Resource and Finance
Cochin University of Science and Technology
01.2018
Bachelors - business administration
Kerala University
01.2016
Higher Secondary -
Board of Secondary Education
01.2013
Skills
- Research and Data Collection
- Data assessment and Presentation
- MS Office
- Extensive Knowledge in Organization behavior
- Highly motivated
- Fast learner
- Customer assistance
- Tally
- GA Accountant
- Teamwork
- Problem-solving
- Customer service
- Excellent communication
Accomplishments
- Quality recognition for the project done during masters.
- Volunteered for the organization of Arts festival in 2016.
- Appreciation from Trivandrum Spinning Mill management for the suggestion of effective rehearsal mechanism on stress management.
Projects
- Stress Management of Employees, Trivandrum Spinning Mills, 05/01/17, 06/01/17, Organized and conducted interviews with clients. Presented research publications and identified areas for improvement and expansion of scope. The objective of the study was to analyses about the factors causing stress and the rehearsal mechanism that the organization has adopted to cope up with the stress.
- Organizational Behavior, Kerala Tourism Development Corporation, 05/01/16, 06/01/16, Assessed employees' attitude towards the training program provided by the organization. Established research guidelines alongside gathering data for projects, reports, and presentations.
Languages
English
Full Professional
Malayalam
Native or Bilingual
Timeline
CRM Executive
IT Professional Cooperative Society (KSFE)
11.2023 - Current
CRM Executive
OrisysIndia Consultancy Services Pvt Limited
07.2022 - 10.2023
Career Counsellor & Marketing Executive
ACS Pvt Limited
12.2021 - 07.2022
Administrative Assistant
Pazhanchira Builders
06.2018 - 11.2021
Bachelors - business administration
Kerala University
Higher Secondary -
Board of Secondary Education
MBA - Human Resource and Finance
Cochin University of Science and Technology
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