

Strategic Product Executive & Digital Transformation Leader with over 12 years of experience driving revenue growth, operational resilience, and market expansion in the Financial Services and Fintech sectors. · Principal Architect of Scotiabank's automotive finance product ecosystem, who is an expert in orchestrating the full product lifecycle—from ideation to commercialization—delivering $300MM+ in annual incremental business through innovative auto-finance solutions. Proven ability to bridge the gap between aggressive commercial strategy and rigorous risk governance (OSFI E-21), ensuring sustainable growth.
Adept at leading cross-functional teams across Product, Operational Oversight, and Business Strategy, successfully launching industry-first digital platforms and credit strategies. Recognized for fusing technical acuity with stakeholder leadership to transform legacy processes into agile, high-margin revenue streams.
Driving product innovation and strategic delivery for the Auto Finance division, overseeing a portfolio of digital retailing and credit solutions. Transformed the traditional lending and directed a critical operational oversight initiative.
• Leadership Recognition: Recipient of the prestigious Porter Cup (Ron Porter Award) and recognized as a three-time "Best of the Best" award winner for exceptional performance, leadership, and business impact.
• $75MM Incremental Revenue Strategy: Conceptualized and executed the "NSP Removal" initiative, re-engineering workflows and optimizing loan structures to deliver $75M in annual incremental business volume.
• Market-Leading Product Launch (Star 6 & 7): Spearheaded the launch of the "Star 6 and 7 – 96 Months Open Term" program, capturing an untapped near-prime market segment.
o Impact: Generated $25MM+ in monthly business volume (approx. $300MM+ annualized), contributing 30% of total company revenue for near-prime automotive finance.
o Performance: Achieved a 200%+ increase in system auto-approvals for this segment, exceeding risk-adjusted return targets.
• Digital Transformation & Integration: Orchestrated the Inovatec (Propel to Scotiabank LOS) integration, creating a seamless digital adjudication pipeline.
• Operational Efficiency & Automation: Directed Auto Approval Enhancements, eliminating redundant rules.
o Impact: Increased auto-approval rates by 300%+ while maintaining strict adherence to credit risk.
o Cost Reduction: Reduced escalation touches per application by 60% (from 2.6 to 1.6), significantly lowering operational overhead.
• Regulatory & Risk Oversight: Championed the LTV & Risk-Based Pricing strategy, to lower average Loan-to-Value, mitigating delinquency rates while improving Net Interest Margin (NIM) by 30 bps per booked loan.
• Strategic Partnerships: Introduced the "Mitsubishi Loyalty" and "Polestar" programs, driving new vehicle bookings to 25% of total annual volume.
• System automation: Eliminated manual credit bureau pulls, removing duplicate requests, improving data accuracy, and delivering 100%+ efficiency gains in bureau generation.
• Successfully integrated the ESC system to diversify repo-recovery vendors, enhancing operational resilience and reducing single-point-of-failure risk.
Strategic consultant who defined the Go-to-Market (GTM) strategy for a sustainable consumer goods startup.
• Growth Strategy Execution: Architected a multi-channel GTM roadmap including market sizing and segmentation. Delivered a 40% increase in monthly business through targeted customer acquisition campaigns.
• Digital Channel Optimization: Steered the Direct-to-Consumer (DTC) web platform design and testing, driving 70% of total company sales through the proprietary website within 6 months.
• Retention: Implemented data-driven lifecycle marketing strategies, improving customer retention rates by 10%.
Led enterprise-level payment strategy for India’s leading fintech decacorn, managing a $200MM+ portfolio.
• Scale & Transaction Growth: Developed and executed the program strategy for new payment products, resulting in a 60% surge in monthly transaction volume.
• Super-App Ecosystem: Introduced diverse in-app categories (Ride-hailing, Food Delivery, Insurance), which contributed 5% of total company revenue within just 4 months of launch.
• Hyper-Growth Acquisition: Leveraged advanced data analytics to refine product positioning and competitive intelligence, catalysing a 700% increase in monthly customer acquisitions.
Managed end-to-end product lifecycle for the automotive finance division of Mercedes-Benz/Daimler.
• Market Penetration: Analysed market trends to restructure the product suite, driving a 70% increase in business penetration across key dealership networks.
• Innovation: Led the development of Proof of Concepts (POCs) and conducted extensive UX research to digitize market operations, presenting roadmap recommendations directly to C-suite executives.
Strategic Leadership
· Project Management Professional (PMP®) | PMI
· Certified Scrum Master (CSM®) | Scrum Alliance
· Certified Securities Course (CSC®) | CSI Canada
· Executive Business Program | International Business | Indian Institute of Management, Calcutta
“Recognized as a three-time Scotiabank “Best of the Best” award winner and Porter Cup recipient, honouring top performers for exceptional leadership, delivery excellence, and business impact.”
Recognized by EVP of Scotiabank for rapid delivery of COVID Relief Products (Critical Response Leadership)