NATHAN REEVES
Edmonton
Summary
Creative and strategic marketing professional with 4+ years of experience in digital content, brand storytelling, and multi-platform campaign management. Skilled in building client relationships, developing cross-channel content, and managing everything from strategy to execution. Known for combining strong storytelling with hands-on creative production, from social media and video to SEO and email campaigns.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Digital Marketing Strategist
Inkwell Campaigns
05.2024 - Current
- Founded and manage a digital marketing company serving small, locally owned businesses.
- Created and optimized SEO content (meta data, keywords, descriptions), improving client rankings by an average of 25%.
- Produced blogs, articles, graphics, and media content to boost visibility and engagement.
- Developed and managed client brand voice across websites, ads, and social media.
- Delivered 12+ full-scale digital campaigns for small businesses, resulting in measurable growth in lead conversions and online visibility.
Freelance Writer
I'm Write Edmonton
10.2020 - Current
- Wrote tailored blog posts, announcements, and social content for local clients, improving audience engagement and tone consistency.
- Partnered with marketing teams to deliver content aligned with campaign objectives, increasing reach and resonance.
- Produced clean, compelling copy across diverse industries, ensuring clarity, brand voice, and SEO relevance.
Marketing Coordinator
Sunnybrook Combine Parts
11.2024 - 07.2025
- Developed and executed strategic marketing plans to enhance brand visibility and lead generation.
- Designed and managed multi-platform content calendars (Facebook, TikTok, LinkedIn, Instagram), boosting engagement by 35% by aligning with platform trends.
- Produced 10+ video and photo assets per month for newsletters, ads, and product spotlights, contributing to a 20% uptick in brand visibility.
- Created targeted marketing assets and tracked KPIs and ROI to inform future campaigns.
- Supported SEO optimization with Google Analytics and SEMrush, improving traffic and rankings.
- Produced print and digital collateral aligned with campaign goals.
- Acted as liaison between sales teams, dealer partners, and marketing staff.
Digital Media & Communications Producer
Conlon Motorsport
11.2023 - 05.2024
- Produced digital content (photo, video, blogs, voiceovers) across their various brand channels.
- Implemented SEO best practices to optimize website visibility.
- Designed and executed media for tradeshows, acting as communications liaison with the public.
- Maintained consistent branding across campaigns and operational updates.
Digital Media, Communications & Project Coordinator
WESeniors
08.2022 - 09.2023
- Managed 4 websites and 4 social platforms, overseeing content, design, and SEO optimization.
- Planned and executed events, coordinating with local organizations and stakeholders.
- Created branded templates, newsletters, and campaigns for seniors’ programs.
- Produced teaching tools and instructed the Senior Fraud Alert course across Edmonton.
Sales & Marketing Director
6 Threads Apparel Inc.
01.2021 - 09.2023
- Spearheaded digital marketing and SEO strategy for an apparel and promotions startup, resulting in a significant increase in site traffic and brand awareness.
- Planned and launched social media campaigns, email marketing, and promotional materials.
- Pursued B2B sales opportunities and developed brand awareness campaigns.
Education
Diploma - Business Management & Digital Marketing
Career City College
Skills
- Digital Marketing
- SEO/SEM, Campaign Strategy, Email Marketing, Social Media Management
- Content & Writing:
- Blog Writing, Copywriting, Editing & Proofreading, Storytelling
- Creative Tools:
- Adobe Suite (Photoshop, InDesign, Premiere, Audition), Canva, CapCut
- Web & Analytics:
- Google Analytics, SEMrush, Website Management
- Collaboration:
- Event Planning, Communication, Team Leadership
- Facebook ads
- Content strategy
- Google analytics
Certification
- ONLINE CERTIFICATES (SkillShare):
- Online Courses - Skill Share
- Photoshop basic and intermediate
- InDesign Basic
- Adobe Premier Basic
- Adobe Audition Basic and Intermediate
- Google Ads
- ONLINE CERTIFICATES: (Mindleaders):
- Mindleaders - Online Courses
- Communication Fundamentals
- MSWord
- Management Skills
Awards
Excellence Award for 90% or higher
Timeline
Marketing Coordinator
Sunnybrook Combine Parts
11.2024 - 07.2025
Digital Marketing Strategist
Inkwell Campaigns
05.2024 - Current
Digital Media & Communications Producer
Conlon Motorsport
11.2023 - 05.2024
Digital Media, Communications & Project Coordinator
WESeniors
08.2022 - 09.2023
Sales & Marketing Director
6 Threads Apparel Inc.
01.2021 - 09.2023
Freelance Writer
I'm Write Edmonton
10.2020 - Current
Diploma - Business Management & Digital Marketing
Career City College