Dynamic brand leader with over 20 years of expertise in brand strategy, consumer insight, market analysis, integrated marketing, and project management across the entertainment, tourism, and consulting sectors. Proven ability to transform consumer and competitive research into impactful brand engagement programs, training tools, and comprehensive marketing plans that enhance awareness, drive adoption, and foster emotional connections. Skilled in leveraging strategic insights to create innovative solutions that resonate with target audiences and elevate brand presence in competitive markets. Committed to delivering measurable results through a blend of creativity and analytical rigor.
Mini-MBA Certificate - UBC Sauder School of Business
Hootsuite Social Media Marketing Certificate