Summary
Overview
Work History
Education
Skills
References Available
Timeline
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Namratha Patel

Namratha Patel

Markham,Ontario

Summary

Highly organized and detail-oriented professional passionate about executing exceptional events that achieve established goals. Experience with strategic project planning, budgeting and coordinating wide variety of both small-scale and large-scale events. Strong communicator and negotiator able to foster relationships with key stakeholders and vendors.

Overview

10
10
years of professional experience

Work History

Marketing Coordinator

Holt Renfrew
06.2022 - Current
  • Enhanced brand visibility by developing and implementing company marketing campaigns.
  • Executing successful product launch campaigns, driving significant growth in market share within target segments.
  • Strengthened relationships with key stakeholders by coordinating internal and external events, collaborating with cross-functional teams to establish successful execution of projects and campaigns.
  • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
  • Managing CRM database to maximize customer outreach efforts for related events, to help strengthen client relationships.
  • Collaborated closely with vendors to develop customized events tailored specifically to their needs by effectively managing all aspects of each event, including planning, budgeting, and execution.
  • Successfully coordinating large-scale events for high-profile clients by maintaining clear communication and meeting strict deadlines.
  • Delivered consistent results by maintaining a keen focus on data-driven decision-making across all aspects of the role and analyzing KPIs to validate and demonstrate the success of each marketing campaign.
  • Increased revenue through the successful negotiation of contracts with vendors, sponsors, and venues.
  • Negotiating with vendors to achieve most favorable terms resulting in cost savings for the business.
  • Managed relationships with external vendors and contractors to ensure top-quality products and services were provided for each event, resulting in positive client feedback, and successful project delivery.
  • Coordinated with cross-functional teams to develop innovative event themes that met vendor and brand objectives and exceeded expectations.
  • Managed workflow between staff, coordinating documents and creative material distribution for each event.
  • Developed strong relationships with key stakeholders to promote collaboration and ensure smooth execution of each event by cultivating efficient internal communication processes, resulting in more effective project management.
  • Ensuring all cross-functional teams are informed, by managing all administrative logistics of each event and campaign launch.

Visual Merchandising Coordinator

Holt Renfrew
06.2018 - 05.2022
  • Liaise with vendors and suppliers to coordinate logistics and execution of all major projects
  • Create and maintain ongoing production schedules, aligning with cross functional teams
  • Coordinate the procurement of all support tools; resources, equipment and supplies, ensuring expenses are aligned within allocated budget
  • Manage communication of appropriate parameters, standards and expectations set by corporate; ensuring all guidelines are implemented throughout organization
  • Assist with talent acquisition, interviewing and hiring staff; administrating orientation sessions and providing initial training to new hires
  • Coach and develop team, providing routine feedback to identify areas of improvement as well as reinforcing positive characteristics and attributes
  • Work with management to coordinate all deliverables, employee schedules, and records management
  • Conduct monthly reports summarizing all expenses, ensuring vendors are paid and budgets are tracked for visibility

Lead Visual Merchandiser

Holt Renfrew
06.2014 - 06.2018
  • Assisted with the visual and logistical direction to promote sales and drive business
  • Partnered with operations manager to create guidelines and directives, ensuring standards are maintained
  • Understood the relationship between visual and operations, reinventing merchandise presentations based on sell-through and areas of opportunity
  • Monitored stock levels and initiated recommendations for repeat orders and consolidations
  • Provided ongoing coaching and development by coordinating in-store product knowledge workshops with vendors and sales team
  • Collaborated with marketing team, developing installation strategies for promotional events and launches; coordinated all required deliverables for trunk shows, and in-store events
  • Sourced appropriate support tools and equipment

Education

FASHION MERCHANDISING -

Fanshawe College
04.2010

COSMETIC TECHNIQUES & MANAGEMENT -

Sheridan College
04.2008

Skills

  • Proposal Development
  • Communications Management
  • Strategic Planning
  • Project Management
  • Event Planning and Logistics
  • Cross-Functional Collaboration

References Available

Upon Request

Timeline

Marketing Coordinator

Holt Renfrew
06.2022 - Current

Visual Merchandising Coordinator

Holt Renfrew
06.2018 - 05.2022

Lead Visual Merchandiser

Holt Renfrew
06.2014 - 06.2018

FASHION MERCHANDISING -

Fanshawe College

COSMETIC TECHNIQUES & MANAGEMENT -

Sheridan College

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