Nam Do
Toronto,ON
Summary
- Leader in Digital Marketing and Technology Platform with over 20 years of management experience in South East Asia.
- Strong leadership skills in service marketing and business management, with the ability to innovate and execute business strategies to grow revenue through digital transformation.
- Expertise in business incubation and acceleration, sales and digital marketing, branding and digital communications.
- Proven track record of incubating, expanding and enhancing services by leveraging technology and data.
- Dynamic, detail-oriented and hands-on leader, capable of meeting tight deadlines, ensuring compliance with legal and company guidelines, and maintaining high standards of data accuracy.
- Achieved 87% YoY growth in the first year as regional director for digital and ecommerce for DKSH. Achieved >100% YoY growth from 2019-2023 as Product Manager for DKSH Connect platform.
- Achieved 112% attainment in last performance cycle as Industry Head of Performance Pod for Google Thailand.
- Increased the YoY revenue by 52% and Official Accounts by 162% in first 6 months as Commercial Director of LINE Thailand.
- Operationalized the expansion of media product range and mobile app development, leading to an increase in revenue four-fold within seven months as COO at Buzzebees.
- Managed and expanded the business of Edge Asia Thailand, the largest digital agency in Thailand with over with 10M USD in billing in 2014 as Managing Director.
- Increased billings by 4x, net revenue by 5x and profit by 9x by creating innovative products and services to win new clients such as Diageo, Citibank, Reckitt Benckiser, Beiersdorf, L’Oreal, P&G, AEON, DTAC, Phillip Morris, Microsoft, HP, and Samsung.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Regional Director, ECommerce
DKSH
01.2019 - 12.2023
- DKSH.digital is the leading provider of end-to-end e-commerce managed services in Asia. With operations in nine of the fastest growing e-commerce markets, Selling to over 500 leading brands on more than 100 e-commerce platforms across the region, including Amazon, JD, Lazada, Shopee and TMall, as well as direct-to-consumer by managing clients' own brand.com stores.
- Our growing team of digital talents work with more than 33,000 DKSH specialist in sales, marketing, supply chain and technology to drive e-commerce growth. Our end-to-end suite of services include Performance Marketing, B2C and B2B Online Channel Management, E-Fulfillment and Data & Analytics.
- As Regional Director for South East Asia, I am accountable for strategy definition and execution, people and technology capability development, operational performance management and delivering sustainable commercial contributions from digital business models across the region for our Healthcare, Consumer Goods, Performance Materials and Technology Business Units.
- Expanded my role to Product Manager of “DKSH Connect”, a B2B Mobile and Web platform utilized by the Health Care Business Unit. DKSH Connect enables the BU to connect with their customers to place orders online and build digital engagements across 7 markets in SEA. Over 100% YoY growth every year since launch in 2019.
Industry Head
Google
12.2016 - 09.2018
- Reporting to the Country Manager, manage Performance Pod with 4 direct and 2 dotted reports
- Achieved 112% attainment in last performance cycle
- Seamlessly onboarded, trained and scaled 4 new accounts representing 30% of account number and 39% of revenue for portfolio
- Worked with regional specialists to provide support and performance solutions that drove incremental revenue while building stronger and more impactful engagements and relationship with key stakeholders.
Commercial Director
LINE Thailand
01.2016 - 12.2017
- Grew revenue by 47% HoH and 52% YoY growth (vs 2015)
- 162% YoY growth of Official Accounts
- Reorganized B2B team and created targets, KPIs, incentive plan for each member for clearer R&R to increase revenue and improve efficiency.
- Launched monetization of LINE@ April 2016. Monthly revenue and number of accounts grew by 5x YoY.
- Grew LINE TV monthly revenue by 3.5x compared to 2015.
- Collaborated with product development teams to ensure alignment between customer needs and product offerings.
- Developed strategic initiatives based upon company objectives aimed at accelerating growth.
- Provided extensive leadership by effectively communicating strategic goals and plans.
Chief Operating Officer
Buzzebees Thailand
01.2015 - 07.2015
- Redesigned and redeveloped Buzzebees' mobile app, succeeding in the growth of users from 895K to 2.9M USD during a period of seven months.
- Operationalized the expansion of media product range and mobile app development, leading to an increase in revenue four-fold within seven months
- Mentored team members by sharing knowledge, offering guidance, and providing constructive feedback; fostering a culture of continuous learning and development within the organization.
- Expanded company''s market presence by identifying new business opportunities and executing strategic partnerships.
Managing Director/Regional Media Director
Edge Asia Thailand
12.2009 - 12.2014
- Managed and expanded the organizations revenue five-fold and profit nine-fold during a period of four years
- Conceptualized and implemented agency diversification, creating new revenue streams through products and service innovation, such as content management, performance media, analytics, video production and enterprise ecommerce solutions.
- Transformed a small team of 20 individuals focused on digital media sales, into a dynamic team of over 130 individuals focusing efforts across digital creative, strategy, production and content management areas. The successes and accomplishments attracted the attention of STW Australia who purchased Edge Asia in 2012.
- Development of digital media offering (Cost per Impression, Cost per Click, Cost per Lead, Cost per View, etc) covering ID, VN, MY, SG and PH beginning in 2014. Regional collaborative efforts resulted in the acquisition of new media accounts and additional revenue streams in markets outside of Thailand.
Digital Director/Chief Technology Officer
Edge Asia Vietnam
09.2008 - 12.2009
- Managed development team of 8 people to create banners, microsites and mobile sites.
- Implemented software development processes and best practices to improve productivity and efficiency for digital production team.
Implemented VOIP system for 150 seats call center. - Responsible for the maintenance of hardware and software of all work related devices for over 250 people.
Program/Development Manager
Harvey Nash Vietnam
12.1999 - 08.2008
- Managed, monitored and evaluated the performance output of 150 individuals consisting of technology experts, business analysts, architects, data architects, developers, UI designers and quality assurance departments.
- Supervision of program/project scope, budgeting, schedule of projects and capital/non-capital expenditures while ensuring compliance with PMO standards.
- Established PMO utilizing corporate System Development Lifecycle Methodology to enact best practices and procedures i.e. creation of standardized deliverable templates.
- Worked with global clients on site in Japan, USA, Cambodia, Thailand, and Australia.
Senior Developer/Project Manager
Cetaris Toronto, Canada
12.1994 - 11.1999
- Supervision of 10 developers responsible for multiple projects and corresponding timelines.
- Software development for various projects in multinational companies such as Ford, Nielsen, P & G, and Microsoft.
Education
Bachelor of Commerce - Business Information Systems
Ryerson University
Toronto, Canada06.1994
Skills
- Leadership
- Strategic thinking
- Effective Communication
- Problem Solving
- Analytical Thinking
- Customer/User Empathy
- Consultative Sales
Certification
- Microsoft System Engineer, 1998, 2004
- Google Analytics, 09/2015, 2016
- Google Search, 09/2015, 2016
- Google Display, 09/2015, 2016
- Google Mobile, 09/2015, 2016
- Google Video, 09/2015, 2016
- Google Shopping, 09/2015, 2016
Languages
English
Relevant Accomplishments
- DKSH, Regional Director, eCommerce, South-east Asia, 01/2019, Present, DKSH.digital is a leading provider of end-to-end e-commerce managed services in Asia. With operations in nine of the fastest growing e-commerce markets, we sell over 500 leading brands on more than 100 e-commerce platforms across the region, including Amazon, JD, Lazada, Shopee and TMall, as well as direct-to-consumer by managing our clients' own brand.com stores. Our growing team of digital talents work with more than 33,000 DKSH specialist in sales, marketing, supply chain and technology to drive e-commerce growth. Our end-to-end suite of services include Performance Marketing, B2C and B2B Online Channel Management, E-Fulfillment and Data & Analytics. As Regional Director for South East Asia, I am accountable for strategy definition and execution, people and technology capability development, operational performance management and delivering sustainable commercial contributions from digital business models across the region for our Healthcare, Consumer Goods, Performance Materials and Technology Business Units. Former Product Manager of “DKSH Connect”, a B2B Mobile and Web platform utilized by the Health Care Business Unit. DKSH Connect enables the BU to connect with their customers to place orders online and build digital engagements across 7 markets in SEA. Over 100% YoY growth every year since launch in 2019.
- Google Thailand, Industry Head (level 7), 12/2016, 09/2018, Reporting to the Country Manager, manage Performance Pod with 4 direct and 2 dotted reports. Achieved 112% attainment in last performance cycle. Seamlessly onboarded, trained and scaled 4 new accounts representing 30% of account number and 39% of revenue for portfolio. Worked with regional specialists to provide support and performance solutions that drove incremental revenue while building stronger and more impactful engagements and relationship with key stakeholders.
- LINE Thailand, Commercial Director, 01/2016, 12/2017, Grew revenue by 47% HoH and 52% YoY growth (vs 2015). 162% YoY growth of Official Accounts. Reorganized B2B team and created targets, KPIs, incentive plan for each member for clearer R&R to increase revenue and improve efficiency. Launched monetization of LINE@ April 2016. Monthly revenue and number of accounts grew by 5x YoY. Grew LINE TV monthly revenue by 3.5x compared to 2015.
- Buzzebees Thailand, Chief Operating Officer, 01/2015, 07/2015, Redesigned and redeveloped Buzzebees' mobile app, succeeding in the growth of users from 895k to 2.9m during a period of seven months. Operationalized the expansion of media product range and mobile app development, leading to an increase in revenue four-fold within seven months.
- Edge Asia Thailand, Managing Director/Regional Media Director, 12/2009, 12/2014, Managed and expanded the organizations revenue five-fold and profit nine-fold during a period of four years. Conceptualized and implemented agency diversification, creating new revenue streams through products and service innovation, such as content management, performance media, analytics, video production and enterprise ecommerce solutions. Transformed a small team of 20 individuals focused on digital media sales, into a dynamic team of over 130 individuals focusing efforts across digital creative, strategy, production and content management areas. The successes and accomplishments attracted the attention of STW Australia who purchased Edge Asia in 2012. Development of digital media offering (Cost per Impression, Cost per Click, Cost per Lead, Cost per View, etc) covering ID, VN, MY, SG and PH beginning in 2014. Regional collaborative efforts resulted in the acquisition of new media accounts and additional revenue streams in markets outside of Thailand.
- Edge Asia Vietnam, Digital Director/Chief Technology Officer, 09/2008, 12/2009, Managed development team of 8 people to create banners, microsites and mobile sites. Implemented software development processes and best practices to improve productivity and efficiency for digital production team. Implemented VOIP system for 150 seats call center. Responsible for the maintenance of hardware and software of all work related devices for over 250 people.
- Harvey Nash Vietnam, Program/Development Manager, 12/1999, 08/2008, Managed, monitored and evaluated the performance output of 150 individuals consisting of technology experts, business analysts, architects, data architects, developers, UI designers and quality assurance departments. Supervision of program/project scope, budgeting, schedule of projects and capital/non-capital expenditures while ensuring compliance with PMO standards. Established PMO utilizing corporate System Development Lifecycle Methodology to enact best practices and procedures i.e. creation of standardized deliverable templates. Worked with global clients on site in Japan, USA, Cambodia, Thailand, and Australia.
- Cetaris Toronto, Canada, Senior Developer/Project Manager, 12/1994, 11/1999, Supervision of 10 developers responsible for multiple projects and corresponding timelines. Software development for various projects in multinational companies such as Ford, Nielsen, P & G, and Microsoft.
Timeline
Regional Director, ECommerce
DKSH
01.2019 - 12.2023
Industry Head
Google
12.2016 - 09.2018
Commercial Director
LINE Thailand
01.2016 - 12.2017
Chief Operating Officer
Buzzebees Thailand
01.2015 - 07.2015
Managing Director/Regional Media Director
Edge Asia Thailand
12.2009 - 12.2014
Digital Director/Chief Technology Officer
Edge Asia Vietnam
09.2008 - 12.2009
Program/Development Manager
Harvey Nash Vietnam
12.1999 - 08.2008
Senior Developer/Project Manager
Cetaris Toronto, Canada
12.1994 - 11.1999
Bachelor of Commerce - Business Information Systems
Ryerson University
- Microsoft System Engineer, 1998, 2004
- Google Analytics, 09/2015, 2016
- Google Search, 09/2015, 2016
- Google Display, 09/2015, 2016
- Google Mobile, 09/2015, 2016
- Google Video, 09/2015, 2016
- Google Shopping, 09/2015, 2016
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