Summary
Overview
Work History
Education
Skills
Accomplishments
LANGUAGES
Timeline
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NAIDA ZAHEER

Milton,ON

Summary

Results-driven sales professional with 3+ years of experience in SaaS and B2B environments, progressing from Sales Development into closing-oriented responsibilities. Experienced across EMEA and NAMER markets, with a strong foundation in outbound, inbound, and customer-success-led sales motions. Known for running high-quality discovery, building value-based business cases, and driving pipeline. Passionate about owning deals end-to-end and growing into a high-performing Account Executive role.

Overview

5
5
years of professional experience

Work History

Senior Sales Development Representative

Mentimeter
10.2022 - Current
  • Drive pipeline generation across EMEA and NAMER markets, engaging prospects from first touch through qualified opportunity
  • Execute outbound, inbound, and customer success–led outbound motions to support new business and expansion opportunities
  • Lead structured discovery calls to uncover business challenges, decision criteria, stakeholders, and success metrics
  • Conduct tailored product demos, positioning Mentimeter’s value against customer goals and engagement challenges
  • Initiated and ran “Outbound the Inbound”, an outbound pilot project within a PLG environment, validating outbound as a complementary growth lever
  • Partner closely with Account Executives to ensure high-quality handovers, strong deal context, and smooth opportunity progression
  • Mentor and coach junior SDRs on messaging, discovery, objection handling, and qualification best practices
  • Collaborate cross-functionally with Marketing, Sales, and Customer Success to refine targeting, messaging, and go-to-market execution

Sales Development Representative

Alva Labs
03.2022 - 10.2022
  • Owned outbound prospecting and lead qualification to generate qualified sales opportunities
  • Conducted account research to identify key stakeholders and personalise outreach
  • Built and maintained a healthy pipeline of sales-qualified leads for Account Executives
  • Tested and implemented outbound strategies to improve response rates and meeting conversion

Senior Media & Sales Manager

Milestone Magazine
05.2021 - 02.2022
  • Owned the full sales cycle, from prospecting to closing and account management
  • Built and managed strategic client relationships across multiple industries
  • Conducted high-level conversations and interviews with C-suite executives and senior leaders
  • Negotiated partnerships and commercial agreements

Education

Bachelor of Business Administration -

National University of Computer and Emerging Sciences

Skills

  • Sales Methodologies: MEDDPIC, Discovery-led Selling, Value-based Selling
  • CRM & Sales Tools: Salesforce / HubSpot (as applicable), LinkedIn Sales Navigator,Zoom Info
  • Sales Motions: Outbound, Inbound, PLG, Expansion & Upsell Support
  • Core Skills: Pipeline Management, Deal Qualification, Stakeholder Management, Objection Handling, Forecast Support

Accomplishments

  • Generated and qualified pipeline across multiple regions (EMEA & NAMER), supporting revenue growth in a PLG sales motion
  • Led an outbound pilot initiative in an inbound-led organisation, proving outbound as a scalable and repeatable pipeline source
  • Trusted to run discovery calls and product demos with mid-level and senior stakeholders
  • Mentored and supported SDRs, contributing to improved prospecting quality and qualification standards
  • Worked closely with Account Executives to progress opportunities through the sales funnel

LANGUAGES

English (Fluent)
Swedish (Basic / Conversational)

Timeline

Senior Sales Development Representative

Mentimeter
10.2022 - Current

Sales Development Representative

Alva Labs
03.2022 - 10.2022

Senior Media & Sales Manager

Milestone Magazine
05.2021 - 02.2022

Bachelor of Business Administration -

National University of Computer and Emerging Sciences
NAIDA ZAHEER