Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Morgan Adams

Hamilton ON,ON

Summary

  • Dedicated and proficient copywriter with 4+ years of experience in B2B and B2C marketing
  • Enthusiastic and dependable leader, proven through social media management for over 15 high-profile clients
  • Articulate communicator with 5+ years of experience working and collaborating with teams of all ages and sizes in corporate,
    educational and hospitality settings

Overview

5
5
years of professional experience

Work History

Social Media and Content Manager

ZS2 Technologies
07.2022 - Current
  • Manages daily social media content creation and publishing ensuring a consistent online presence.
  • Oversees content production pipeline, collaborating with writers, designers, and developers to ensure a steady flow of tech-focused blog posts, videos, and infographics, meeting daily publishing schedules.
  • Conducts daily data analysis to track the performance of social media campaigns, identifying trends and user behavior.

Content Manager

IDig Marketing
06.2021 - 07.2022
  • Manage social media and content creation for over 15 Canadian brands
  • Created and managed campaigns for high-profile clients including Hakim Optical and Hudson's Bay Financial Services
  • Worked closely with clients and their audiences to deliver B2B and B2C content

Copywriter (Contract)

Ontario Prader Willi Syndrome Association
06.2021 - 12.2021
  • Wrote heartfelt, engaging copy for the OPSWA — a non-profit, charity organization — website
  • Assisted in web development while updating the new written content to the organization's website

Content Creator Intern

Femonomic
09.2019 - 01.2021
  • Published modern and informed pieces of feminist writing on a weekly basis
  • Wrote under the supervision and guidance of seasoned writers to gain valuable experience
  • Formatted articles to include primary and secondary keywords for enhanced search engine optimization

Freelance Content Writer

Annex Insurance
01.2019 - 06.2022
  • Worked directly with broker principals and Chief Marketing Officer to assist in developing written content for website redesign
  • Assisted in the launch of B2C and B2B campaigns through e-blasts, industry blogs, sponsored ads and direct-to-consumer
    communications

Education

Bachelor of Arts - English And Cultural Studies

McMaster University
Hamilton, ON
06.2020

Skills

  • Dependable and Responsible
  • Analytical Thinking
  • Troubleshooting
  • Team Building
  • Microsoft Office & G Suite
  • Mailchimp
  • Shopify
  • Social media platforms
  • WordPress
  • Sprout
  • Meta Business Suite
  • Hootsuite
  • SEO

Languages

English
Native or Bilingual
French
Elementary

Timeline

Social Media and Content Manager

ZS2 Technologies
07.2022 - Current

Content Manager

IDig Marketing
06.2021 - 07.2022

Copywriter (Contract)

Ontario Prader Willi Syndrome Association
06.2021 - 12.2021

Content Creator Intern

Femonomic
09.2019 - 01.2021

Freelance Content Writer

Annex Insurance
01.2019 - 06.2022

Bachelor of Arts - English And Cultural Studies

McMaster University

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Morgan Adams