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Moon HASSAN
Calgary,AB
Work Preference
Summary
Client-focused sales and partner relations professional with a strong nonprofit background and hands-on CRM ownership. Recognized as a top performer on an inbound SDR team, generating $435K+ in pipeline ARR through consultative outreach, accurate forecasting, and smooth cross-functional handoffs that support renewals, retention, and account growth.
Overview
4
4
Certifications
9
9
years of professional experience
Work History
Sales Development Representative (Inbound)
FreeWill
Calgary, AB
02.2026 - Current
- Recognized as top performer on the Inbound SDR team for Q2 2026, achieving 113% of quota and generating $435,000+ in pipeline ARR while still ramping into the role.
- Generate and qualify pipeline for nonprofit SaaS partnerships using Outreach, ZoomInfo, Salesforce, and Claude, coordinating closely with Partnerships Managers on smooth handoffs.
- Prospect nonprofit executives, development directors, and advancement teams through personalized, consultative outreach.
- Maintain accurate CRM records to support forecasting, revenue visibility, and account continuity.
- Analyze ZoomInfo and Outreach data to refine messaging and improve conversion rates.
- Collaborate cross-functionally with Partnerships Managers to ensure new nonprofit partners transition smoothly into ongoing account relationships.
- Use Claude to draft tailored messaging, research prospects, and accelerate workflow efficiency.
- Remote
Global Business Development Representative
Auvik
Waterloo, ON
04.2025 - 12.2025
- Engaged Managed Service Provider (MSP) clients through proactive outreach, onboarding support, and product education.
- Delivered product walkthroughs and training sessions that drove feature adoption and client satisfaction.
- Maintained accurate records of client interactions, feedback, and account activity to support sales and customer success teams.
- Remote
Community Development Facilitator
Carya Calgary
Calgary, AB
08.2020 - 06.2021
- Led outreach to seniors, newcomers, and women, increasing program engagement by 20%.
- Coordinated multiple programs simultaneously, ensuring timely communication and smooth participant intake as programs scaled.
- Built and maintained relationships with community partners and stakeholders to support service delivery.
- Maintained detailed documentation and client records to support reporting and program evaluation.
- Hybrid
Program Coordinator & Building Manager
Sunalta Community Association
Calgary, AB
09.2017 - 07.2019
- Managed front-desk operations, bookings, and client relationships, growing rental revenue from $2K to $10K per month.
- Supported families through intake processes, subsidy applications, and service navigation.
- Resolved inquiries and issues quickly to ensure a positive experience for all visitors and partners.
- Coordinated volunteers and external partners to support events and community programming.
- On-site
Education
Bachelor of Political Science -
University of Windsor
Windsor, ON01-2005
Business Management Associate
Humber College
Toronto, ON01-2002
Skills
- Partner relationship management & retention
- Renewal & upsell strategy
- CRM management & forecasting accuracy (Salesforce, HubSpot)
- Cross-functional collaboration (Sales, Partnerships & Success teams)
- Nonprofit sector fluency
- Client onboarding, training & product education
- Sales & engagement tools: Outreach, ZoomInfo, Claude
- Technical troubleshooting & user guidance
Certification
- Project Management Google Certification – NPower Canada 2025-12,
- Generative AI & Digital Marketing Certificate – Crown College 2025-05,
- Google IT Support Certification – NPower Canada 2024-06,
- Certified Holistic Nutritionist – Canadian School of Natural Nutrition 2011-07
BOARD & VOLUNTEER LEADERSHIP
End FGM Canada Network, Co-Chair & Board Member, Vancouver, BC, 2023-05 - Present
- Serve on the board of a national, survivor-led nonprofit advancing a human rights-based approach to ending FGM/C in Canada, contributing to strategic direction and governance.
- Collaborate with board members, advocates, and stakeholders to advance culturally sensitive education and policy reform, and to strengthen partnerships.
- Support the development of national advocacy campaigns aligned with the Network's mission to protect girls at risk and support impacted women and communities.
Timeline
Sales Development Representative (Inbound)
FreeWill
02.2026 - Current
Global Business Development Representative
Auvik
04.2025 - 12.2025
Community Development Facilitator
Carya Calgary
08.2020 - 06.2021
Program Coordinator & Building Manager
Sunalta Community Association
09.2017 - 07.2019
Bachelor of Political Science -
University of Windsor
Business Management Associate
Humber College