Mohammad Safari
Warehouse and Logistics
Toronto,ON
Summary
Experienced Operations Leader with 8+ years in the Smart Logistics and warehouse field, particularly in E-Commerce with over $300M annual revenue. Worked for over 5 years at digikala.com group, one of the largest and fastest-growing e-commerce platforms in MENA (CAGR +100% over the past 15 years). Skilled in warehousing, inventory management, logistics, and adept at data analysis to uncover valuable insights for operational excellence.
Overview
9
9
years of professional experience
1
1
Certificate
Work History
Operations Leader
Digiexpress - Digikala.com Group
11.2019 - 11.2023
- Decreased the Last Mile Delivery Cost by 10% by implementing the Crowdsourcing concept and changing the payment method.
- changing the payment method from 'Per Delivery' to 'Per Hours' payment, resulting in a 15% reduction in Cost Per Delivery
- Planned the layout of the warehouse to achieve optimum space for products. Achieved a 20% increase in warehouse space simply by changing shelf barcodes.
- Achieved over 95% On-Time Delivery success rate for scheduled deliveries (Next Day Delivery).
- Attained more than 80% On-Time Delivery success in On-Demand deliveries (Same Day Delivery - Less than 45 minutes)
- Enhanced employee satisfaction and reduced turnover by implementing an effective Key Performance Indicator (KPI) based performance management system.
Fulfillment Centre Manager
Digikala.com
02.2019 - 11.2019
- Developed a new queue system for sellers/suppliers in the fulfillment center (inbound), resulting in an increase in Sellers/Suppliers' Net Promoter Score (NPS) from 3.8 to 4.6 regarding their waiting time.
- Expanded warehousing capacity by 20% through strategic adjustments to the stowing system, warehouse shelves, and barcodes.
- Effectively managed inbound and fulfillment center warehouses, overseeing a catalog of more than 600,000 inbound items
- Pioneered the creation of the first Business Intelligence (BI) dashboard at the operational level to monitor day-to-day operations' Key Performance Indicators (KPIs)
Return Centre Senior Supervisor
Digikala.com
12.2017 - 02.2019
- Enhanced team productivity by implementing efficient workflow processes and providing consistent guidance.
- Successfully reduced the occurrence of damaged and missed items by an impressive 6% through the introduction of the new Return Centre warehouse
- Evaluated performance metrics regularly, identifying areas for improvement and providing constructive feedback to employees.
Region Logistics and Warehouses Manager
Kayla
09.2017 - 12.2017
- Streamlined logistics processes by implementing efficient inventory management systems, incorporating cycle counting and ABC analysis for enhanced efficiency
- Improved on-time delivery rates by optimizing transportation routes and scheduling.
- Reduced warehouse storage costs by using Live BI dashboard of dead stock and with effective space utilization strategies.
Senior Logistics & Warehouse Supervisor
Mayr-Melnhof
06.2016 - 11.2017
- Supervised shipping and receiving, distribution and workplace safety.
- Supervised shipping and handling operations.
- Supervised warehouse operations by managing employees during shifts.
- Recorded information, shortages, and discrepancies to keep records current and accurate.
QA Senior Specialist
FTP
04.2015 - 06.2016
- Streamlined internal processes for improved operational efficiency and cost savings.
- Supported department leadership in implementing new policies, procedures and controls.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
Education
Post-Graduate Certificate Business Administration -
York University
Toronto, Canada01.2024
Ph.D. - Industrial Engineering | Logistics & SCM
Mazandaran University of Science And Technology
Babol, Mazandaran, Iran12.2023
Master of Science - System & Productivity Management
Azad University Of Karaj
Karaj, Alborz, Iran01.2018
Bachelor of Science - Industrial Engineering
Mazandaran University Of Technology
Babol, Mazandaran, Iran01.2015
Skills
- Microsoft Excel
- Power BI
- Team Leadership
- Process Improvement
- Warehouse Operations Management
- Inventory / Logistics Management
- Supply Chain Management
- Performance Measurement
- Data Analysis
- Business Analysis
- Visio
- Power point
Accomplishments
Received an elite student award from Iran's national elites foundation: fully-funded research on a project (Same Day Delivery) as an alternative to compulsory military service
Certification
- Fundamentals of Sustainable Supply Chains, LinkedIn Learning, Dec 2023
- Excel Supply Chain Analysis: Solving Inventory Problems, LinkedIn Learning, Dec 2023
- 6sigma, Green Belt, LinkedIn Learning, Jan 2024
- AnyLogic - Logistics Optimization course, Any logic institute - Singapore, 08/01/20
- ICDL, Iran Technical & Vocational Training, 10/01/04
- TOEFL 104, ETS, 01/01/23
Languages
English
Professional Working
Persian
Native or Bilingual
Timeline
Operations Leader
Digiexpress - Digikala.com Group
11.2019 - 11.2023
Fulfillment Centre Manager
Digikala.com
02.2019 - 11.2019
Return Centre Senior Supervisor
Digikala.com
12.2017 - 02.2019
Region Logistics and Warehouses Manager
Kayla
09.2017 - 12.2017
Senior Logistics & Warehouse Supervisor
Mayr-Melnhof
06.2016 - 11.2017
QA Senior Specialist
FTP
04.2015 - 06.2016
Post-Graduate Certificate Business Administration -
York University
Ph.D. - Industrial Engineering | Logistics & SCM
Mazandaran University of Science And Technology
Master of Science - System & Productivity Management
Azad University Of Karaj
Bachelor of Science - Industrial Engineering
Mazandaran University Of Technology
Company
Digiexpress - Digikala Group
Marital Status
Married
Personal Information
- Title: Chief Operating Officer
- Date of Birth: 09/21/92
Publications
A routing model for urban fuel transportation with considering risk, International Conference in Engineer,Sicence and Technology _ Emirates, Dubai, 10/01/17 Project Risk Management, 2nd. International Conference on Management & Industrial Engineer _ Turkey, İstanbul, 01/01/16 Evaluation process re-engineering relationship with Total Quality Management, 3.rd International conference on research in science and technology - Berlin, Germany, 02/01/17 What ever industrial engineers need to know, Katibeh Gil, 02/01/16, 6-09-5466-600-978, 4247495 Intelligent Crowd Logistics Optimization with Shared Warehouses: A Multi-Objective Mathematical Model for Sustainable Urban Parcel Delivery, 5th International Conference on Industry and Management, 08/01/23, https://icmmm.ir/
References
Saeid Mohammadi, CEO & Chairman at Digikala group, s.mohammadi@digikala.com
Projects
launching logistics crowdsourcing model at Digikala group under brand name of DigiExpress, Digikala.com, 12/01/19 implementing & designing Return center (RTS warehouse) - Digikala, Digikala.com, 11/01/17 Translation chapter 5 of Introduction to Management (Schermerhorn, John R.) From English to Farsi, Azad University Of Karaj, 01/01/14
Researches
Articles published:
1. A Routing Model for Urban Fuel Transportation with Consideration of Risk
Publisher: International Conference in Engineering, Science, and Technology - Emirates, Dubai / October 2017
2. Project Risk Management
Publisher: 2nd International Conference on Management & Industrial Engineering - Turkey, Istanbul / January 2016
3. Evaluation Process Re-engineering Relationship with Total Quality Management
Publisher: 3rd International Conference on Research in Science and Technology - Berlin, Germany / February 2017
4. Intelligent Crowd Logistics Optimization with Shared Warehouses: A Multi-Objective Mathematical Model for Sustainable Urban Parcel Delivery
Publisher: 5th International Conference on Industry and Management / August 2023
Books:
1. Whatever Industrial Engineers Need to Know
Publisher: Katibeh Gil - Tehran, Iran / February 2016
Industrial Engineer – Handbook, Manuals, etc.
ISBN: 6-09-5466-600-978
National Bibliography Number: 4247495
RESEARCHES
Articles published:
1. A Routing Model for Urban Fuel Transportation with Consideration of Risk, Publisher: International Conference in Engineering, Science, and Technology - Emirates, Dubai / October 2017
2. Project Risk Management, Publisher: 2nd International Conference on Management & Industrial Engineering - Turkey, Istanbul / January 2016 RESEARCHES
3. Evaluation Process Re-engineering Relationship with Total Quality Management, Publisher: 3rd International Conference on Research in Science and Technology - Berlin, Germany / February 2017
4. Intelligent Crowd Logistics Optimization with Shared Warehouses: A Multi-Objective Mathematical Model for Sustainable Urban Parcel Delivery, Publisher: 5th International Conference on Industry and Management / August 2023
Books:
1. Whatever Industrial Engineers Need to Know, Publisher: Katibeh Gil - Tehran, Iran / February 2016 Industrial Engineer – Handbook, Manuals, etc. ISBN: 6-09-5466-600-978 National Bibliography Number: 4247495
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