Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Software
Certification
Timeline
Hi, I’m

Mohamed Soliman

Senior Product Manager
Halifax,Canada
Mohamed Soliman

Summary

Results-Driven Senior Product Manager with 10+ years of expertise in technology, sales, and marketing. Consistently successful in transforming ideas into successful product launches and effectively managing multimillion dollar projects. A strategic thinker and proactive problem solver, known for generating innovative solutions.

Overview

13
years of professional experience
7
years of post-secondary education
7
Certificates
3
Languages

Work History

Couryah Inc
Halifax, NS

Sr. Product Manager
11.2020 - 06.2023

Job overview

  • Couryah is a 3-sided marketplace that leverages technology to deliver affordable on-demand grocery services tailored for urban millennials
  • Demonstrated expertise as a specialist in marketing plans and strategy, utilizing lean agile project management methods
  • Led the the launch of nine interactive native mobile and web applications for various stakeholders, including partners, customers, and couriers
  • Led the quarterly planning process, working closely with the Strategy & Finance team to develop accurate revenue forecasting, profitability monitoring, and reporting on financial results
  • Collaborated with product team in roadmapping, delivering innovative features that improved customer experience prioritizing qualitative user research and quantitative insights resulting in a 15% increase in NPS to 72 with over 20,000 submissions (Industry benchmark: 60)
  • Collaborated with sales and marketing to create a HubSpot Sales Process, for 60+ retail partners, including national brands, and streamlined vendor acquisition and onboarding process, reducing sign-up to go live on the platform from weeks to days
  • Led cross-functional teams up to 20 members, including sales, marketing and product to execute marketing strategies that generated $5M in sales, processed over 30,000 orders, achieved 50% customer retention (+18% YoY), and delivered 25% increase YoY in conversion rate.

Couryah Inc
Halifax, NS

Co-Founder/Product Manager
11.2018 - 11.2020

Job overview

  • Co-founded Couryah, a B2C food and grocery delivery service
  • Conducted data-driven market research to identify customer needs, industry trends, and competitive landscape, resulting in the launch of Couryah’s MVP website
  • Analyzed and monitored KPIs for business operations such as number of orders, number of customers, revenue
  • Bootstrapped with 2 co-founders to reach $1M in revenue within 18 months
  • Defined product positioning, messaging, marketing strategy and managed multiple digital sales growth channels (Landing page, e-mail, social media and referrals) creating compelling content resulting in the acquisition of over 5000 customers over 2 years
  • Monitored digital customer acquisition costs and tracked conversion funnels by utilizing SQL, Google Analytics and Hotjar
  • Evaluated the performance of A/B experiments on campaign development and marketing budgets while ensuring customer acquisition costs remained below $25
  • Devised and executed a customer obsessed marketing strategy and weekly promotional initiatives by leveraging cohort analysis and segmentation techniques
  • This approach led to a 20% surge in average order value & revenue and a 10% upswing in conversion rate.

Match Marketing, Atlantic Canada

Business Analyst
07.2017 - 10.2018

Job overview

  • Served as a key liaison between business requirements product launch campaigns, with excellent communication skills ensuring alignment on tight deadlines
  • Utilized tools like Google Analytics and CRM dashboards to analyze client data, including website traffic, conversion rates, and customer insights
  • This analysis enabled the extraction of valuable market insights, aiding in strategic decision-making processes of various marketing plans
  • Leveraged Excel to create compelling data visualizations, effectively conveying actionable insights and marketing solutions to clients and stakeholders.

Jotun Paints
Alexandria

Business Development Manager
03.2015 - 07.2017

Job overview

  • Successfully planned and managed infrastructure project for international clients in the construction, offshore, and oil and gas industries, resulting in a $10 million increase in sales YoY
  • Collaborated with external and internal stakeholders to understand their evolving needs, anticipate challenges, and provide tailored solutions, resulting in a 20% increase in client retention and repeat business
  • Co-ordinated with Customer Service Department on orders execution, Lab on samples and special requirements, Technical Service on customer technical support, Production on stock quantity requirement and Accounts Department on credit management of the customers to ensure good service to customers and achieve company goals
  • Led new market expansion and new customers development by promoting Jotun via Paint School and new product launch plans to increase market share and sustain the market leadership.

Dalhousie University
Halifax

Teaching Assistant
09.2011 - 09.2014

Job overview

  • Utilized data analysis tools and techniques to evaluate student performance and identify areas of improvement, working collaboratively with the lead teacher to adjust instruction and intervention plans
  • Assisted in the development and implementation of assessments, analyzing results to evaluate student progress and guide instructional decision-making in a hands-on role.

Teletech Inc
Halifax, NS

Customer Success Specialist
04.2010 - 11.2011

Job overview

  • Provided prompt and courteous technical sales support to customers via telephone, email, and chat, utilizing excellent customer service skills to explain technical concepts
  • Analyze and troubleshoot technical issues related to software, hardware, and network connectivity, using remote desktop tools, knowledgebase articles, and other resources.

Education

Propel ICT
Halifax, NS

Traction & Growth E-Accelerator from Product Market Fit & Sales Enablement
09.2022 - 05.2023

University Overview

Propel ICT
Halifax, NS

Vision & Validation E-Accelerator from Sales & Marketing Playbook
02.2022 - 05.2022

University Overview

Dalhousie University
Halifax, NS

Bachelor of Engineering from Mining And Mineral Resource Engineering
09.2008 - 05.2014

University Overview

Specialized Coursework and Projects:

• Digital Circuits/ Computer Programming/ Technical Communication/ Numerical Methods/ Operations Research Method

• Advanced Geology I & II/ Petroleum Engineering/ Reservoir Engineering/ Project Management

Skills

Leadership

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Accomplishments

Accomplishments
  • Named one of Atlantic Canada's 30 Under 30 Innovators for 2021 recognizing innovation in the technology industry
  • Received the TD GoodSpark $20K Business Award recognizing excellence in a start-up environment
  • Awarded $80K grant by Invest Nova Scotia Accelerator towards marketing plans
  • Featured nationally by PayPal for leading one of Canada's fastest-growing businesses in 2021
  • Https://newsroom.paypal-corp.com/2021-06-23-How-Two-Immigrant-Brothers-Managed-a-10X-Growth-in-Revenue-During-the-Pandemic

Affiliations

Affiliations
  • Engineers Nova Scotia
  • National Research Council Canada
  • Propel ICT
  • Invest Nova Scotia
  • Digital Nova Scotia

Software

Data Analytics: Tableau, Google Analytics, and Excel

CRM: Hubspot, Shopify, Salesforce

Project Management: Jira, Trello and Asana

Coding Languages: HTML, and CSS, SQL & Python

Marketing: Canva, Klaviyo

User Experience: Figma, Adobe

Certification

Ultimate Google Analytics Course, Udemy

Timeline

OKRs to Drive Alignment, Autonomy, and Accountability in a Hybrid Workplace

07-2023

Product-led Certification Issued by Pendo

07-2023

SEO: Ecommerce Strategies

07-2023

Machine Learning A-Z

10-2022
Propel ICT
Traction & Growth E-Accelerator from Product Market Fit & Sales Enablement
09.2022 - 05.2023
Propel ICT
Vision & Validation E-Accelerator from Sales & Marketing Playbook
02.2022 - 05.2022
Sr. Product Manager
Couryah Inc
11.2020 - 06.2023

Introduction to Python Programming

07-2020

Ultimate Google Analytics Course, Udemy

12-2019

Build Responsive Websites with HTML and CSS

05-2019
Co-Founder/Product Manager
Couryah Inc
11.2018 - 11.2020
Business Analyst
Match Marketing, Atlantic Canada
07.2017 - 10.2018
Business Development Manager
Jotun Paints
03.2015 - 07.2017
Teaching Assistant
Dalhousie University
09.2011 - 09.2014
Customer Success Specialist
Teletech Inc
04.2010 - 11.2011
Dalhousie University
Bachelor of Engineering from Mining And Mineral Resource Engineering
09.2008 - 05.2014
Mohamed SolimanSenior Product Manager