- Dynamic digital marketer with over three years of experience specializing in social media, content creation, and event management.
- Proven track record of delivering over 1.1 million impressions and achieving a remarkable 622% growth in engagement through strategic campaign development and compelling content.
- Highly organized and detail-oriented, proficient in utilizing tools such as Trello, Jira, and Slack to streamline processes and enhance team collaboration.
- Committed to driving brand awareness and fostering meaningful connections through innovative marketing strategies.
Hi, I’m
MITESH JOSHI
Kitchener,ON
Summary
Overview
5
years of professional experience
1
Certification
Work History
Conestoga College
Content Associate
09.2024 - 04.2025
Job overview
- Wrote and scheduled 50+ social posts and email campaigns with clear, engaging copy tailored to international students and alumni.
- Managed a multi-department content calendar in Trello, keeping campaigns on track and reducing missed deadlines by 10%.
- Supported 10+ virtual and hybrid events by coordinating RSVPs, setting agendas, and running backend logistics on Zoom and MS Teams.
- Partnered with Career Services to align outreach with program schedules, increasing international student engagement by 28%.
- Tracked participant data and event feedback to produce reports that guided ongoing engagement strategy.
Conestoga Students Inc.
Communications Strategist
04.2024 - 04.2025
Job overview
- Planned and executed 12+ student events per term, overseeing promotion, RSVP coordination, stakeholder communication, and onsite logistics, consistently exceeding engagement goals by 25 - 40%.
- Produced platform-specific content calendars, visuals, and copy across Instagram, TikTok, and Facebook, generating 1.1M+ impressions and a 622% increase in interactions.
- Built monthly performance reports connecting audience behavior with campaign outcomes, driving a 20% lift in effectiveness through mid-cycle optimization.
- Partnered with cross-functional teams to unify messaging across 5 platforms and 8 campuses, increasing reach and participation by 37%.
- Designed digital content kits in Canva Pro and Adobe Suite to support peer-led activations and institutional communications.
- Maintained inclusive community voice across all public-facing content in compliance with AODA accessibility standards.
Netclues
Content Marketing Strategist
06.2022 - 05.2023
Job overview
- Developed and executed multi-channel content strategies for 20+ clients, boosting lead engagement by 30% through SEO-driven blogs, email campaigns, and social media calendars.
- Created platform-specific copy and visuals, ensuring consistent messaging across web, social, and paid campaigns.
- Built and delivered post-campaign performance dashboards with actionable insights for client strategy meetings.
- Conducted 70+ hours of client and audience research to refine targeting, optimize content cadence, and improve ROI.
- Coordinated daily tasks & deadlines across clients, managing competing priorities while maintaining quality.
Kinetiq
Content Marketing Lead
09.2020 - 10.2021
Job overview
- Led an 8-member content team across 3 time zones, building workflows and SOPs that improved project turnaround by 80%.
- Analyzed 13,000+ branded media assets, identifying creative trends that informed internal marketing playbooks and client campaign strategies.
- Produced data-driven content performance reports and presentations for leadership, shaping decision-making and campaign adjustments.
- Trained and mentored new analysts, raising accuracy and consistency across global content operations.
Dentsu Creative
Public Relations Assistant
02.2020 - 05.2020
Job overview
- Assisted with logistics, outreach, and media coordination for 10+ B2B campaign launches, facilitating interviews, press coverage, and public event planning.
- Delivered weekly and monthly reports tracking media sentiment and campaign impact, used directly by senior strategists to adjust client messaging.
- Built relationships with journalists across 12+ media outlets to improve pickup rates and secure consistent brand visibility for corporate clients.
Education
Conestoga CollegeKitchener, ON
Post-Graduate Certificate from Strategic Marketing & Communications
04-2025
University Overview
Maharaja Sayajirao University of Baroda
Bachelor from Journalism and Mass Communication
04-2020
University Overview
Skills
- Copywriting & Proofreading
- Social media management
- Campaign management
- Data reporting
- Event marketing
- Effective client communication
- Data analytics and visualization
- Effective calendar coordination
- Interdepartmental collaboration
- Project management tools
- Canva Pro / Adobe Suite / CapCut
- Hootsuite and Meta Business Suite expertise
- Fundamental Google Analytics proficiency
- Fundamental WordPress skills
- Skilled in virtual collaboration tools
Languages
English
Full Professional
Hindi
Full Professional
French
Elementary
Marathi
Native or Bilingual
Gujarati
Full Professional
Certification
- Certified Content Marketer: Social Media - LinkedIn - April 30, 2021
Timeline
Content Associate
Conestoga College
09.2024 - 04.2025
Communications Strategist
Conestoga Students Inc.
04.2024 - 04.2025
Content Marketing Strategist
Netclues
06.2022 - 05.2023
Content Marketing Lead
Kinetiq
09.2020 - 10.2021
Public Relations Assistant
Dentsu Creative
02.2020 - 05.2020
Conestoga College
Post-Graduate Certificate from Strategic Marketing & Communications
Maharaja Sayajirao University of Baroda
Bachelor from Journalism and Mass Communication