Mireille Thibodeau

• Head of the global Merchandising and Category Management strategies for all departments and banners across the Quebec market
• Active member of all company initiatives that have an impact on merchandising and supply chain, including the new multi-year ERP strategy
• Management of a multi-billion dollars ($) portfolio
• Responsible of a team of almost a hundred people

Achievement:

• Negotiation of an acquisition that will allow Sobeys to enhance the HMR department with chef-inspired meals.

• Head of the global strategy for produce and floral merchandising and category management for Sobeys and Safeway banners
• Management of a multi-billion dollars ($) portfolio
• Responsible of a team of almost a hundred people located across Canada

Achievements:

• Negotiation of Ricardo Media Inc acquisition. Responsible to put in place the new Ricardo strategic plan and governance
• Launch of a promotion optimization tool for all Sobeys banners, which will generate several hundred million dollars in additional revenue over the next 3 years

• Head of merchandising and replenishment strategy for fresh products for all Sobeys's grocery banners in Quebec
• Responsible for meeting budget forecasts, setting sales and profit targets by department, negotiating major partnerships, including an important 3PL contract
• Management of a multi-billion dollars ($) portfolio

Achievement:

• Launch of the local sourcing strategy in all departments, highlighting local entrepreneurs: Quebec pork, Quebec beef, local organic produce a well as a strong portfolio of exclusive local brands

• Leading merchandising, sourcing, replenishment and quality control for meat and seafood
• Accountable for meeting profits and sales targets and for introducing innovation to our product assortment

Achievement:

• Introduction of the Sterling Silver beef program, which allowed IGA to establish itself as a leader and thus grow the premium beef category. Since its launch, we have more than triple the sales of this program.

• Leading marketing and merchandising departments for all community banners
• Ensure that profits and sales targets are met. Building budgets and forecast
• Responsible for implementing the marketing strategies
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Achievement:

• Negotiation of a major supplier agreement enabling additional sales of close to 100 million of dollars and over 3 million of dollars in additional revenues

• Leading the merchandising team for all Community Banners and Convenience stores.
• Ongoing improvement of all merchandising strategy: assortment, pricing, promotions, flyers, product development and partnership negotiation.

Achievement:

• Along with the project team, creation of a new, cutting-edge and innovative convenience stores banner: IGA Express