Overview
Timeline
Work History
Education
Skills
Summary
Software
Websites
Languages
53
Mili Kansagra

Mili Kansagra

Marketing & Communications Manager
Toronto,ON

Overview

10
10
years of professional experience
2
2
years of post-secondary education

Timeline

Marketing & Communications Manager

Rarecide
10.2024 - Current

Digital Marketing Specialist Intern

Next Campaign Technologies
05.2024 - 09.2025

Benefits Advisor

SK Agencies- American Income Life
04.2023 - 08.2023

Communications & Marketing Specialist

HCP Wellness Pvt. Ltd.
03.2022 - 08.2022

Marketing Specialist

Memento Technologies
12.2021 - 02.2022

Co-Founder

Business FloatIn
08.2020 - 09.2021

International Business Communications

HCP Wellness Pvt. Ltd.
01.2018 - 06.2018

Founder & Marketing Director

Nehbelle Cosmetics
09.2017 - 02.2022

MBA - Marketing

MIT World Peace University
06.2017 - 03.2019

International Sales Coordinator-Import Export

YOGI HI-TECH PVT LTD
02.2017 - 05.2017

Retail Management Intern

Shree Milan Tractors
04.2015 - 06.2015

The World of Persuasion -

Seneca Polytechnic

EXD Programme - Marketing

Marketing Analytics To Drive Growth

Bachelor of Commerce (BCom) -

Shivaji University

Audio Visuals Media - Audio Visuals Media

Seneca Polytechnic

Work History

Marketing & Communications Manager

Rarecide
10.2024 - Current
  • Optimized search engine rankings through keyword research implementation and ongoing monitoring of web analytics.
  • Analyzed campaign performance data to identify opportunities for optimization and growth in target markets.
  • Trained junior team members on effective communication strategies and techniques for engaging diverse audiences successfully.
  • Developed comprehensive content calendars, streamlining workflow processes across multiple platforms.
  • Increased brand awareness by developing and executing strategic marketing campaigns.
  • Oversaw website design updates, enhancing user experience and boosting site traffic numbers.
  • Led team of marketing professionals, providing guidance on best practices and fostering an environment of continuous improvement.
  • Developed targeted messaging for diverse audiences, ensuring consistent brand voice across all channels.
  • Implemented data-driven approach to optimize digital marketing campaigns, improving overall performance metrics.
  • Enhanced customer engagement through the creation of compelling content for social media and email marketing initiatives.
  • Reviewed and approved imagery and text to keep communications in line with brand ideals.
  • Created fresh, attractive designs with crisp graphics and engaging copy.
  • Created and managed social media campaigns to increase brand engagement.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Conducted market research to identify new opportunities and target markets.

Digital Marketing Specialist Intern

Next Campaign Technologies
05.2024 - 09.2025
  • Assist in developing and executing digital content creation
  • Perform in-depth keyword research and analysis to uncover optimization opportunities for improving website search engine performance and organic visibility.
  • Write and edit copy for marketing materials, including sponsor blog posts and perform social media updates
  • Design blog post elements and social images to enhance visual appeal
  • Communicate with vendors and manage the supply of sales promotional materials
  • Perform list building for potential attendees for the upcoming Next Campaign Summit 2024
  • Planned and created an 3 email marketing campaign using graphics and content

Benefits Advisor

SK Agencies- American Income Life
04.2023 - 08.2023
  • Delivered engaging presentations to educate retired as well young clients to prospect the benefits
  • Assisted with activating the no cost benefits that clients were entitled being a Union member
  • Activated the permanent program, designed to fill the gaps in their work coverage & to supplement income for future unplanned occurrences

Communications & Marketing Specialist

HCP Wellness Pvt. Ltd.
03.2022 - 08.2022

Marketing Specialist

Memento Technologies
12.2021 - 02.2022

Founder & Marketing Director

Nehbelle Cosmetics
09.2017 - 02.2022

Co-Founder

Business FloatIn
08.2020 - 09.2021

International Business Communications

HCP Wellness Pvt. Ltd.
01.2018 - 06.2018

International Sales Coordinator-Import Export

YOGI HI-TECH PVT LTD
02.2017 - 05.2017

Retail Management Intern

Shree Milan Tractors
04.2015 - 06.2015

Education

MBA - Marketing

MIT World Peace University
Pune
06.2017 - 03.2019

EXD Programme - Marketing

Marketing Analytics To Drive Growth
Singapore

Bachelor of Commerce (BCom) -

Shivaji University
Kolhapur

Audio Visuals Media - Audio Visuals Media

Seneca Polytechnic
Toronto

The World of Persuasion -

Seneca Polytechnic
Toronto

Skills

Marketing analytics

Community engagement

Social media engagement

CRM management

Influencer marketing

Campaign management

Web analytics

Google adwords

Market research assessment

Marketing automation

Customer engagement

Social media campaigns

Developing marketing collateral

Website management

Conducting email campaigns

Digital communications

Advertising management

Multimedia projects

Integrated marketing

Developing creative content

Integrated marketing campaigns

Creating content

Producing media kits

Strategic positioning

Time management

Customer relationship management

Strategic planning

Digital marketing

Social media marketing

Summary

Color of opinions to a brand is not ringed with the products/services anymore but it is the true value created by the content, experience and maximizing CLV through the trust build by the media of marketing winning a promise to stay loyal, be in marriage of brand loyalty and lastly flaunt the love through WOM.

I'm someone who is enthralled by the power of words that drives well with the emotions, needs, creative content (in the form of image & videos), future expectations all in all that aligns well with the objective of the company. Designing brand identity with an engaging presentation that serves as a stimulating element to connect with the client is the way I believe that encourages the client/target segment to discover product, after-sales & delivery services- with that point it has always been my initiator to any project.

I regularly immerse myself in brand storytelling, observing advertisements (for inspirations) and keeping myself updated with the marketing trends across various mediums. From creating design & content briefs that are tailored to the client's needs, I take over each task delivering effective atoms of the project validating time & cost constraints. Being worked on multiple brand campaigns with team members from various departments I have sharpened my skills in Collaborations & Strategy planning, Product management aligned with Project management, Digital & Influencer marketing along with business-case evaluations & research.

In my most times, my major tasks revolve around finding growth opportunities, strengthening brand loyalties and promoting strategic marketing campaigns that have the capability to build Brand Trust and WOM.

To be precise, I love to dig into product & service offerings that drives people friendly message approaches to reach the words of Brands compliments.

Software

Salesforce

ClickUp

Zoho

MS Access

HubSpot

Asana

Airtable

Magento

WordPress

Shopify

WooCommerce

Framer

Mailchimp

Klaviyo

Brevo

MailerLite

Google Marketing Products

Canva

CorelDRAW

Photoshop

Illustrator

Premier Pro

Capcut

Figma

Languages

English
Advanced (C1)
Hindi
Bilingual or Proficient (C2)
Gujarati
Bilingual or Proficient (C2)
Marathi
Intermediate (B1)
Mili KansagraMarketing & Communications Manager