MIKHAIL PROKOPOVICH
Mississauga,ON
Summary
As a Business Administration Marketing Advanced Diploma graduate, I possess an advanced skill set in marketing and business management, with a people-focused and analytical approach. I excel in leveraging data to make informed decisions, designing growth strategies, and creating effective marketing campaigns that drive results. Throughout my studies, I gained extensive experience in financial analysis, forecasting, and modelling, as well as honed my skills in market research, strategic planning, and business development. I also have a strong background in entrepreneurship, which enables me to thrive in fast-paced start-up environments. As a team-oriented professional, I prioritize tasks effectively to meet tight deadlines and support my colleagues to achieve shared goals. I possess excellent communication skills and am adept at engaging with clients, colleagues, and stakeholders across all organizational levels. Some of my key strengths include: / Data modeling / Financial planning and Analysis / Market research / Growth strategies / Pitch decks / Analyzing derivatives and options / Presenting complex financial information to diverse audiences In summary, as a Business Administration Marketing Advanced Diploma graduate, I'm a results-driven, analytical, and entrepreneurial individual with a proven track record of delivering high-quality work and supporting my team members to achieve success.
Overview
4
4
years of professional experience
Work History
Social Media Marketing Specialist
Empire Space
01.2023 - 06.2023
- I’m responsible for developing, implementing, and managing social media marketing strategies to promote company's brand and services
- My work is focused on increasing brand awareness, engaging with customers, and driving website traffic through various social media platforms such as Facebook, Twitter, LinkedIn, Instagram, YouTube, and more
- My role involves creating and curating content, monitoring social media trends, analyzing and reporting on social media performance, and executing paid social media campaigns
- I used my experience for better understanding of social media algorithms, target audiences, and the ability to adapt to changing trends and audience behaviors
- Additionally, throughout my work I possessed communication and writing skills, as I was responsible for crafting compelling and engaging content across multiple platforms
- Overall, I gained a deep understanding of social media marketing best practices, developed a creative mindset with strong analytical skills, and an ability to drive engagement and conversions through effective social media strategies.
Volunteer
Canada Eurasia Chamber of Commerce
02.2023 - 03.2023
- I volunteered at the 23rd Annual Canadian-Eurasian Mining Conference CECC where I created and merged presentations for the Ambassadors of Kazakhstan, Uzbekistan, and Mongolia
- I used my communication and greeting skills to provide excellent service to international guests and worked effectively with the volunteer team.
Marketing Analyst
Universal Investing and Consulting
07.2022 - 12.2022
- I was responsible for thoroughly exanimating marketing campaigns and efforts and offer insights that might be used to improve marketing plans and increase ROI
- I worked on designing and implementing online and in-person questionnaires with cross-functional teams to assess the effectiveness of various marketing strategies
- In addition, I focused on analyzing customer segmentation and behaviors to identify the target population and enhance consumer targeting efforts,
- My other responsibilities included:
- Create thorough reports and dashboards to present management with marketing performance data and suggestions
- Carry out a competitive study to find market expansion possibilities and industry trends
- Participate in forecasting and budgeting procedures to assist choices on how to allocate resources and plan marketing campaigns
- To analyse and interpret data, use marketing analytics programmes like Google Analytics, Hootsuite, and Tableau
- Use your in-depth understanding of statistical analysis and data modelling approaches to unearth insightful information
- Assisting with marketing objectives, use CRM and marketing automation technologies
- Modifying and display data, exhibit advanced expertise in Excel, SQL, and data visualisation tools
- Clearly and succinctly communicate and convey complicated information
- Demonstrate excellent problem-solving and detail-oriented skills to ensure accuracy in data analysis and reporting.
Marketing Intern
Hilti Group
01.2022 - 06.2022
- Conducted market research to get knowledge about consumer trends and preferences
- Assist the marketing team with data collecting, analysis, and reporting
- Assisted in social media management and content scheduling
- Contributed to the creation of marketing content and materials, aiding in the development of marketing campaigns.
Office Associate
Great Toronto Language School
04.2019 - 09.2019
- Responsible for the cash management operation, customer service functions, and administrative services
- Other responsibilities organizing and maintaining files and documents, administering all bookkeeping activities.
Education
Advanced Diploma - Business Administration – Marketing
Sheridan College
12.2022
Skills
- Microsoft Office (Word, Power Point, Excel)
- Growth Strategies
- Search Engine Optimization Expertise
- Adobe software graphic design (Photoshop, Illustrator, InDesign, Dreamweaver)
- Proficient in marketing analytics tools such as Google Analytics, Hootsuite, and Tableau
- Strong knowledge of statistical analysis and data modelling techniques
- Experience with marketing automation platforms and CRM systems
- Advanced proficiency in Excel, SQL, and data visualization tools
- Excellent communication and presentation skills
- Issue Resolution
Hobbies
Soccer and Cinematography
Timeline
Volunteer
Canada Eurasia Chamber of Commerce
02.2023 - 03.2023
Social Media Marketing Specialist
Empire Space
01.2023 - 06.2023
Marketing Analyst
Universal Investing and Consulting
07.2022 - 12.2022
Marketing Intern
Hilti Group
01.2022 - 06.2022
Office Associate
Great Toronto Language School
04.2019 - 09.2019
Advanced Diploma - Business Administration – Marketing
Sheridan College
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