Strategic and results-driven professional with 27+ years of extensive experience in sales management within the technology sector. Engages directly with customers to offer tailored solutions, driving substantial account growth and customer retention. Develops strategic partnerships and leverages market insights to address client needs and identify new opportunities. Enhances customer conversations with comprehensive product knowledge and competitive intelligence, fostering trust and securing long-term business success.
Work History
Account Executive - Small Enterprise
7 Months
HP Inc. Canada | 11.2025 - Current
Developed and maintained client relationships to enhance customer satisfaction and loyalty.
Collaborated with cross-functional teams to drive product launches and marketing initiatives.
Analyzed market trends and competitor strategies to inform business development efforts.
Managed sales pipeline, ensuring timely follow-up on leads and opportunities.
Streamlined account management processes to improve efficiency and service delivery.
Led strategic planning sessions to align sales goals with overall business objectives.
Successfully managed portfolio of high-value accounts, maintaining focus on customer satisfaction and account growth.
Territory Sales Manager
9 Years 9 Months
HP Inc. Canada | 09.2016 - Current
Engages directly with customers to offer services and solutions while acting as the conduit between support, client, and tech services. Retains HP customers, drives substantial account growth, and acquires new customers by prioritizing responsibilities and treating the role like a personal business.
Selected Accomplishments:
Oversaw 20+ key accounts, each generating $1-7 million in revenue across diverse sectors in southern Ontario, including municipal, publicly traded, manufacturing, consulting, services, commercial, and education.
Acquired numerous new clients, including major accounts serving up to 5,000 corporate users.
Maintained consistent account growth with 100%-130% YoY increases over the past three years.
Key Responsibilities:
Strategic Relationship Management: Develops strategic relations with HP and meets frequently with customers, maintaining active relationships and addressing concerns. Identifies market trends and transfers insights to customers, always bringing new ideas in line with customer needs.
Collaborative Partnership: Engages with partners to manage account mapping, trailing, and customer relations. Develops value propositions by assessing and solving client needs, fostering a sense of team collaboration.
Market Trend Analysis: Monitors market trends to identify opportunities and aligns resources to support client projects. Facilitates communication through regular cadence calls, ensuring strategic alignment from current status to future goals.
Product Knowledge: Leverages comprehensive product and competitive intelligence to enhance customer conversations. Directly articulates unique value propositions, fostering competitive advantage and client trust.
New Client Acquisition: Leverages partners and resellers to acquire new clients, expertly executing cold calls and customer-hunting strategies to instill trust and build relationships at a personal level. Identifies and targets white spaces unowned by HP or any competitors, engaging senior-level clients to secure partnerships and new accounts.
Territory Management: Delivers a comprehensive territory plan, forecasting regularly and collaborating with management to discuss the funnel, pipeline, and at-risk opportunities. Adapts strategies based on high-opportunity insights and efficiently manages various at-risk accounts.
Strategic Planning: Develops strategic initiatives based on market insights, customer needs analysis, and relationship management to enhance margins and reclaim former clientele. Collaborates with ISR to formulate semi-annual growth plans, continually seeking territory expansion opportunities.
Developed and implemented strategic sales plans to drive market share growth in assigned territory.
Cultivated strong relationships with key stakeholders to enhance customer engagement and satisfaction.
Business Development Manager (HP Inc.)
2 Years 3 Months
Synnex Canada | 05.2014 - 08.2016
Promoted HP products by leveraging Synnex's extensive network and fostering reseller relationships, enhancing brand preference among competition with numerous other brands. Coordinated efforts with account managers to strategically influence resellers' decisions toward HP offerings.
Selected Accomplishments:
Achieved consistent YoY revenue growth by increasing HP product sales through SYNNEX tier II business annually.
Executed successful promotional campaigns, collaborating with competitors in low-competition areas to boost brand awareness and significantly increase market share across various product lines.
Key Responsibilities:
Strategic Collaboration: Leveraged strategic collaboration to optimize efforts, ensuring alignment with HP's goals while identifying non-overlapping opportunities for partnership, driving key sales areas. Maximized synergistic potential to produce mutual wins with competitors without compromising on our targets.
Program Development: Developed and executed diverse programs, formulating KPIs to enhance reselling initiatives while ensuring continuous improvement through iterative analysis and strategic adjustments.
Business Development: Participated in industry conferences, webinars, and summits to cultivate new client relationships and strengthen existing ones, driving significant ROI for HP. Coordinated marketing initiatives which contributed to substantial sales growth.
Account Management: Developed relationships with account managers to enhance market share with resellers, pitching directly tailored solutions which consistently and convincingly meet client needs.