Mikaila Browett
Vancouver,BC
Summary
Highly motivated and data-driven professional with extensive experience in client relationship management and Digital Marketing strategy. Proven ability to lead teams, streamline processes, and implement innovative solutions that drive business growth. Skilled in communication, content development and strategic planning. Creative and objective with good project management abilities. Recognized for exceptional performance and awarded “Best Genius” for outstanding contributions.
Overview
4
4
years of professional experience
Work History
Senior Digital Marketing Strategist
Snaptech Marketing
Vancouver, British Columbia
12.2023 - Current
- Analyzed data from web analytics tools such as Google Analytics to measure the success of online initiatives.
- Created and implemented a comprehensive digital marketing strategy through research and understanding client needs to increase brand awareness and website traffic.
- Successfully upsold additional services to clients, generating significant extra revenue and improving client satisfaction by tailoring solutions to their needs.
- Led numerous kick-off meetings and managed large accounts, effectively nurturing client relationships and ensuring project success through clear communication and strategic planning.
- Trained and mentored interns in SEO strategies, providing constructive feedback and fostering skill development to enhance team performance and support career growth.
- Introduced new services such as NiceJobs, social media management, and a referral program, contributing to the company's growth and aligning offerings with client interests.
- Streamlined social media approval processes and optimized team workflows by implementing best practices and utilizing tools like Asana for project management and organization.
- Enhanced social media presence by increasing followers and engagement through strategic content creation and targeted campaigns.
- Project Management: Assumed responsibility for managing projects, including leading the team, tracking hours, and ensuring timely completion of tasks while maintaining high-quality standards.
- Recognition: Awarded 'Best Genius' in May 2024 for exceptional performance and exceeding job expectations, reflecting a commitment to excellence and impactful contributions.
Digital Marketing Strategist/Specialist
Snaptech Marketing
Vancouver, British Columbia
08.2020 - 12.2023
- Conducted comprehensive audits and implemented SEO best practices to enhance the performance of client websites across various industries, resulting in improved search engine rankings and increased organic traffic.
- Developed SEO-friendly content tailored to diverse client needs, ensuring alignment with industry standards and optimizing for search engine visibility.
- Leveraged data analytics to design and execute high-impact strategies, driving significant improvements in client SEO performance and engagement metrics.
- Compiled and presented detailed performance reports to clients on a monthly basis, offering insights and actionable recommendations to optimize their digital presence.
- Acted as the lead strategist for multiple accounts, mentoring SEO specialists and crafting customized strategies that addressed client-specific goals and challenges.
- Successfully managed up to 16 client accounts simultaneously, building strong relationships and maintaining high levels of client satisfaction through effective communication and project management.
- Awarded 'Best Genius' in July 2023 for exceptional performance and exceeding job expectations, demonstrating a commitment to excellence and strategic impact
Intern
Snaptech Marketing
Vancouver, British Columbia
05.2020 - 08.2020
- Learned tangible skills relevant to my job, such as Excel, Google Analytics, Google Search Console, Looker Studio, and more.
- Identified the needs of customers promptly and efficiently.
- Displayed strong telephone etiquette, effectively handling difficult calls.
- Learned and executed basic SEO strategies to help improve performance of client's websites.
Education
Diploma - Marketing Communications
British Columbia Institute of Technology
Burnaby, BC05-2020
High School Diploma -
Thomas Haney Centre
Maple Ridge, BC06-2018
Skills
- Competitor Analysis
- Digital advertising
- Multitasking
- Conflict Resolution
- Google Analytics
- Excel
- Customer Service
- Project Planning
- Time Management
- Analytical Thinking
- Written Communication
- Supervision and leadership
Languages
English
Professional
Affiliations
- Enjoys hiking, knitting, and throwing down with pottery.
Accomplishments
- Awarded "Best Genius" at work for exceptional performance.
References
References available upon request.
Timeline
Senior Digital Marketing Strategist
Snaptech Marketing
12.2023 - Current
Digital Marketing Strategist/Specialist
Snaptech Marketing
08.2020 - 12.2023
Intern
Snaptech Marketing
05.2020 - 08.2020
Diploma - Marketing Communications
British Columbia Institute of Technology
High School Diploma -
Thomas Haney Centre
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