MIGUEL SALAS
Summary
Proficient Data Analyst with over 15 years of experience helping customers discover valuable business insights through the use of analytics and data visualizations in many diverse industries including technology, financial services, construction, advertising and marketing.
Overview
27
27
years of professional experience
Work History
Customer Success Manager
Visier
02.2023 - 01.2024
- Managed a portfolio of 13 key accounts driving engagement and business impact through the Visier People Solution.
- Provided ongoing support for customers through regular check-ins and follow-up sessions to assess progress and strategize future growth opportunities fostering long-term success with the Visier solution.
- Work with customers to Identify People Analytics goals and use cases with high business value.
- Assisted customers with onboarding and product setup to ensure successful adoption and usage.
- Collaborated with sales team building a strategic account plan to address customer success objectives.
- Coordinated with internal teams to provide prompt support and address client needs efficiently.
- Managed and identified retention risk within portfolio creating actionable mitigation plans.
- Inspired customers to what was possible within their current subscription and convert ideas into actionable plans to further increase Visier stickiness within the customer's organization.
- Identified upsell opportunities through frequent account reviews, contributing to increased revenue generation.
- Gathered valuable feedback from customers for continuous product and services improvement.
Technical Account Manager
Visier
05.2021 - 02.2023
- Provided customers with the best experience with the Visier Solution by promptly managing and resolving technical issues in the production environment.
- Conducted weekly Premium Support sessions with customers to address and prioritize ticket backlog.
- Served as a liaison between customers and internal teams delivering customized solutions in a promptly manner.
- Managed multiple accounts simultaneously maintaining good organization, prioritization and fostering long term relationships.
- Ensured timely issue resolution by coordinating internal resources effectively across departments when needed.
- Provided quarterly review presentations of newly released features and enhancements.
- Gathered valuable feedback from clients for continuous product and services improvement.
Data Visualization Analyst
Visier
01.2019 - 05.2021
- Assisted customers with the transition of analytical content from legacy systems (WFA) to the new Visier People (VP) platform.
- Created customized analytical content tailored to specific personas (HRBP, CHRO, etc) and areas in the organization.
- Presented analytical content to customers and incorporated changes based on feedback and suggestions.
- Promoted adoption of the Visier Solution by offering comprehensive training sessions to customers.
- Collaborated with cross-functional teams to identify opportunities for process improvement and increased efficiency.
Senior Data Analyst
UNBOUNCE
01.2017 - 12.2018
- Embedded data analyst for the Product and Marketing teams providing reporting and actionable insights while also contributing to the overall data ecosystem
- Managed and prioritized the internal data requests backlog.
- Worked with stakeholders to formulate and manage business questions and hypotheses.
- Communicated complex quantitative data stories in a clear, precise, and actionable manner.
- Analyzed customer retention rates of customer cohorts of adopted product integrations.
- Analyzed revenue performance of multiple PPC sources to support marketing strategies.
- Designed and managed the marketing funnel project to understand the customer journey from visitors to paying customers.
Business Intelligence Analyst
RITCHIE BROS AUCTIONEERS
01.2012 - 01.2016
- Provided in-depth data analytics and ad-hoc reporting of 1.9 million customer database from more than 40 countries.
- Provided analyses and reporting of auction activity, including registrations, purchases, consignments, contracts and sales commissions worldwide.
- Managed over 100 ad-hoc data analyses requests worldwide per month.
- Created customer contact lists for acquisition and loyalty campaigns.
- Identified profitability of loyalty programs based on purchase and consignment behavior.
- Supported territory alignments and sales strategies in Canada and the United States through the development of Tableau dashboards.
- Developed performance dashboards to measure the profitability of equipment appraisals.
- Enabled better accessibility of equipment appraisals by modeling the appraisals data in a multidimensional cube.
Business Intelligence Analyst
MONERIS SOLUTIONS CORPORATION
01.2009 - 01.2012
- Provided Loyalty and Gift card program reviews for more than 30 customers.
- Collaborated with program managers to determine relevant key metrics and performance indicators.
- Provided business analyses and recommendations to improve program effectiveness.
- Supported program reviews presentations with customers.
- Automated reporting process by implementing SQL queries and templates.
- Standardized program reviews reporting through the use of Report and Analysis in Cognos Studio.
Business Intelligence Analyst and Developer
TELIGENCE COMMUNICATIONS
01.2004 - 01.2009
- Provided reporting and analytics of customer call data from multiple hubs in the north american market.
- Generated direct marketing lists and measured their performance of over 60 campaigns per year targeting active, inactive and deactivated accounts,
- Developed over 30 reports in the Reporting Services solution to support the Marketing, Sales and Customer Service departments.
- Created ad-hoc SQL queries used to generate ad-hoc requests and validate data.
Market Research Analyst for Latin America
THRIVEMEDIA | GAMBLINGSOFTWARE
01.2000 - 01.2001
- Provided ad-hoc reporting and analytics of a database of 300K customers worldwide.
- Calculated conversion rates calculations from visitors to buyers supporting sales and marketing initiatives.
- Determined the business potential of the Latin America and European regions based on the analysis of economic data, industry and technology.
- Supported sales departments in trade shows in Brazil, Argentina, the US and the UK.
Market Research Manager Food Categories
KRAFT FOODS | Philip Morris International
01.1997 - 01.1999
- Planned and administered Quantitative and Qualitative market research projects for 5 major food categories including: Cheeses, Mayonnaise, Cereals and Desserts
- Managed Category and Brand U&A, Product Testing, Concept Testing, Price Elasticity, Advertising Analysis (Persuasion Method-ARS), Customer Satisfaction Study.
- Leverage Nielsen data to support business strategies of market penetration.
- Supported market research studies with the Latin population in the USA.
Education
Certificate - Data Science
EMERITUS Institute of Management
Online08.2019
Certificate - Visual Analytics (Tableau)
Simon Fraser University
Vancouver, BC01.2016
Querying MS SQL Server - Programing
VTC
Online01.2015
Basic R Programming -
Coursera
Online01.2014
Certificate in Business Administration - Business
University of Victoria
Victoria, BC01.1999
Diploma in Business Administration - Business And Marketing
National University of Mexico
Mexico City01.1997
Bachelor of Science - Chemistry
La Salle University
Mexico City09.1992
Skills
- Data Visualizations
- Database Management
- Data Mining
- Attention to Detail
- Critical Thinking
- Problem Solving
- Customer Management
- Backlog Management
- Program Management
- Technical Support
- Excel
- SQL
- Tableau
- Domo
- Mode
Websites
Languages
English
Full Professional
Spanish
Native or Bilingual
Timeline
Customer Success Manager
Visier
02.2023 - 01.2024
Technical Account Manager
Visier
05.2021 - 02.2023
Data Visualization Analyst
Visier
01.2019 - 05.2021
Senior Data Analyst
UNBOUNCE
01.2017 - 12.2018
Business Intelligence Analyst
RITCHIE BROS AUCTIONEERS
01.2012 - 01.2016
Business Intelligence Analyst
MONERIS SOLUTIONS CORPORATION
01.2009 - 01.2012
Business Intelligence Analyst and Developer
TELIGENCE COMMUNICATIONS
01.2004 - 01.2009
Market Research Analyst for Latin America
THRIVEMEDIA | GAMBLINGSOFTWARE
01.2000 - 01.2001
Market Research Manager Food Categories
KRAFT FOODS | Philip Morris International
01.1997 - 01.1999
Certificate - Data Science
EMERITUS Institute of Management
Certificate - Visual Analytics (Tableau)
Simon Fraser University
Querying MS SQL Server - Programing
VTC
Basic R Programming -
Coursera
Certificate in Business Administration - Business
University of Victoria
Diploma in Business Administration - Business And Marketing
National University of Mexico
Bachelor of Science - Chemistry
La Salle University
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