Summary
Overview
Work History
Education
Skills
Certification
Leadership & Highlights
Timeline
Generic

Michelle Ukrainek

Winnipeg,MB

Summary

Dynamic retail leader with a proven track record in apparel and home goods merchandising, visual presentation, and operations management. Expertise in developing product assortments that align with customer preferences while driving profitability through strategic planning and strong vendor partnerships. Demonstrated ability to inspire and lead high-performing teams to achieve ambitious goals. Prepared to leverage extensive experience in merchandising strategy, customer insights, and business growth in a General Merchandise Manager role.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Executive Visual, Merchandise & Operations Manager

Hudson’s Bay Company
05.2020 - 06.2025
  • Shaped apparel and home assortments through innovative floor layouts, trend-forward visual-merchandising, and seasonal re-flows, aligning with customer demand and brand direction.
  • Partnered with vendors, as well as corporate teams, to optimize product flow, promotional strategies, and inventory allocation.
  • Delivered margin growth and profitability by executing pricing adjustments, managing markdowns, and strategically placing products to maximize sell-through.
  • Directed and developed a team of 22 associates, fostering a performance-driven culture and coaching talent for future leadership roles.
  • Oversaw back-of-house logistics, inventory balancing, and fulfillment integration, ensuring seamless alignment between store operations and eCommerce channels.
  • Collaborated on store renovations, new store openings, and corporate initiatives across Western Canada, providing merchandising expertise and training local teams.
  • Piloted new operational technologies, including dock-to-floor fulfillment and omni channel tools, improving efficiency, reducing costs, and elevating customer experience.

Visual & Operations Manager

Hudson’s Bay Company
12.2017 - 05.2020
  • Directed visual merchandising strategies and operational processes across apparel and home categories.
  • Managed staffing, product movement, and seasonal launches while driving store-level KPIs.
  • Mentored associates and ensured consistent execution of brand standards and promotional programs.

Assistant Store Manager

Hudson’s Bay Home Store
09.2017 - 12.2017

Oversaw daily store operations, team performance, and merchandising standards.

  • Coordinated staffing, logistics, and customer engagement strategies to improve sales and service.

Visual & Operations Manager

Hudson’s Bay Company
12.2011 - 08.2017
  • Led storewide visual presentation and merchandising strategies, ensuring alignment with seasonal and corporate directives.
  • Coordinated floor reflows, promotional events, and visual set-ups to maximize customer engagement and sales.
  • Supported regional projects, including renovations and visual blitzes, while coaching and developing cross store teams.

Education

High School Diploma -

MMCI
Winnipeg, MB

No Degree - Agriculture

University of Manitoba
Winnipeg

Skills

  • Merchandising Strategy & Product Assortments
  • Cross-Functional Partnerships
  • Visual Presentation & Brand Storytelling
  • Sales Growth & Margin Optimization
  • Team Leadership & Associate Development
  • ECommerce & Omnichannel Fulfillment
  • Operations & Logistics Management
  • Strategic Planning & Project Execution

Certification

  • Currently enrolled in online courses toward Project Management Professional (PMP) Certification (Coursera & LinkedIn Learning)
  • WHMIS
  • DTF Certification
  • CPR Training

Leadership & Highlights

  • Managed and developed multiple teams of up to 22 associates, focusing on engagement, performance, and succession planning.
  • Led visual merchandising and operations during store renovations, Zellers shop-in-shop launches, and high-profile seasonal resets under tight deadlines.
  • Partnered with IT on fulfillment process upgrades, piloting systems and training staff during COVID-19 to ensure business continuity.
  • Recognized for consistently elevating store presentation, customer engagement, and team culture while delivering on operational and financial KPIs.

Timeline

Executive Visual, Merchandise & Operations Manager

Hudson’s Bay Company
05.2020 - 06.2025

Visual & Operations Manager

Hudson’s Bay Company
12.2017 - 05.2020

Assistant Store Manager

Hudson’s Bay Home Store
09.2017 - 12.2017

Visual & Operations Manager

Hudson’s Bay Company
12.2011 - 08.2017

High School Diploma -

MMCI

No Degree - Agriculture

University of Manitoba
Michelle Ukrainek