MICHELLE DANKO
Writer/Editor
Winnipeg,MB
Summary
Ambitious and dynamic Writer/Editor with 16 years of experience leading successful publications. Motivates multidisciplinary writer and editorial teams to create stellar digital and interactive content to enhance company image and reputation. Strong writing, communication and computer skills and a powerful commitment to creativity and innovation.
Overview
17
17
years of professional experience
5
5
years of post-secondary education
Work History
Content Writer
TechWyse Internet Marketing
01.2023 - Current
- Researched to develop a thorough understanding of unfamiliar topics, competitors, industries and processes to present fresh, new angles and ideas within the written content.
- Developed content for a variety of topics, ranging from technical to lifestyle, for multiple websites.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Created short and long-form content for B2B and B2C clients.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Promoted to the editor within one week.
Content Writer
Crowd Content
04.2021 - 01.2023
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Created concise, eye-catching headlines and copy.
- Ghostwrote articles for different clients and agencies across industries, incorporating relevant SEO terms and interlinking.
- Added keywords, meta descriptions and alt image tags to increase SEO presence.
Content Writer/Editor
Content Refined
04.2020 - 11.2022
- Selected and edited photos for use in diverse projects.
- Devised attention-grabbing headlines and summaries to increase clicks and engagement.
- Proofread, edited and evaluated the final copy to verify content aligned with established guidelines.
- Utilized SEO techniques to optimize content for search engine rankings.
- Added keywords, meta descriptions and alt image tags to increase SEO presence.
- Wrote and edited high-quality content under deadline pressure with an exciting, captivating, and authentic approach.
- Promoted to editor position within three months.
- Ranked in the "trending" position with client articles.
Editor-in-Chief
Faith Filled Family Magazine
03.2010 - 08.2022
- Generated over-the-top experience for readership by incorporating links, video and audio elements into the publication
- Grew publication from 20,000-155,000 monthly readers.
- Established editorial direction and publication policies and procedures and monitored and maintained functional consistency.
- Responsible for daily operations
- Developed publication website.
- Handled final proofreading, copy editing and revision functions for deliverables.
- Managed freelance editorial teams, coordinating 200 remote workers to achieve prescribed deliverable milestones.
- Supported publication by helping develop layouts and collaborating with production teams.
- Incorporated SEO techniques into digital publications, optimizing page ranks to improve traffic.
Editor-in-Chief
The River Word
02.2006 - 01.2008
- Liaised with Managing Editor to supervise daily operations and set production and performance goals.
- Oversaw, trained and developed writers and associates, assistants and junior editors to optimize production and quality of work.
- Determined readiness of written pieces, made changes and approved final versions for publication.
- Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
- Delegated and tracked each staff member's assignments and deadlines.
- Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
Education
Bachelor of Arts -
University of Winnipeg
09.1993 - 10.1998
DIPLOMA - Broadcasting/Journalism
Robertson College
06.1997 - 11 1998
Skills
Keen eye for detail
Strategic content planning
Proficient in Adobe Suite, Microsoft Office, Canva, Trello, and Asana
Promoting stories on Facebook, Twitter, Instagram, and LinkedIn
Creating page layouts
Consistent brand messaging
Editing skills
Keyword optimization
Creative writing
Additional Information
- www.Familylifewinnipeg.com/family-friendly-video-games/
- https://docs.google.com/document/d/1_SDSuY89jhsCc_ZhUrfVsXusPDPAYN1O/edit?usp=sharing&ouid=102317916219407821880&rtpof=true&sd=true
- https://indd.adobe.com/view/7253874f-91f8-42df-9713-6643b52c9096
- https://indd.adobe.com/view/ca443fbe-e3ad-47e6-b55b-7f98a8331dae
- https://indd.adobe.com/view/af086c00-529c-46db-ba4e-02505dfb6bb9
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
Content Writer
TechWyse Internet Marketing
01.2023 - Current
Content Writer
Crowd Content
04.2021 - 01.2023
Content Writer/Editor
Content Refined
04.2020 - 11.2022
Editor-in-Chief
Faith Filled Family Magazine
03.2010 - 08.2022
Editor-in-Chief
The River Word
02.2006 - 01.2008
DIPLOMA - Broadcasting/Journalism
Robertson College
06.1997 - 11 1998
Bachelor of Arts -
University of Winnipeg
09.1993 - 10.1998