Overview
Work History
Education
Interests
Timeline
Generic

Michael Thomson

Overview

26
26
years of professional experience

Work History

President

Tyraz Corporation
02.2014 - Current
  • Research, analysis, acquisitions and management of dynamic portfolio of commercial and residential rental units
  • Extensive knowledge and experience in commercial lease negotiations
  • Conducting market assessment to determine growth potential for successful investment strategies and portfolio optimization
  • Comprehensive understanding of renovation process through General contractor experience and build out of multiple commercial units
  • Extensive knowledge of HVAC, electrical, plumbing, carpentry and all matters of renovation and construction
  • Experience with provincial building codes, municipal building/planning departments and blueprint reading

General Manager

Thomson & Associates
03.2007 - 02.2014
  • Design and implementation of store sales and promotional programs Canada/USA markets
  • Responsible for $30,000,000 annual advertising budget creating and supplying 6000 store merchandising monthly
  • Contributed to the successful release of two flagship products by preparing comprehensive go-to-market strategies
  • Designed and produced 300,000 monthly promotional sales magazines

Director of Marketing

Sebastian International
01.2004 - 02.2007
  • Establish and maintain strategic partnerships to expand brand reach and influence resulting in 20% annual increase in sales
  • Mentor, guide and leader of marketing team to foster innovation and professional growth
  • Analyze market data to identify growth opportunities and optimize marketing spend
  • Responsible for developing and supporting monthly promotional programs for USA market

Product Manager

Wella International
03.2001 - 12.2003
  • Working directly with Germany to introduce worldwide brands into Canadian market
  • Developed and executed marketing strategies that enhance brand awareness and drive customer engagement.

Junior Product Manager

Wella International
01.1999 - 03.2001
  • Conducted weekly competitive analysis and market research, which led to innovative sales strategies
  • Spearheaded a project to revamp the company’s direct sales campaign, which led to a 25% increase in sales within six months

Education

BBA - Honours Bachelor Of Business Administration

Wilfrid Laurier University, CA

Interests

  • Tradesperson skills - electrician, plumber, carpentry, builder, renovator
  • HGTV Canada’s Handyman Challenge - contestant and finalist in national competition
  • International Bench Press Champion - Canadian Champion 3 years, Florida state, California state, Oregon state champion

Timeline

President

Tyraz Corporation
02.2014 - Current

General Manager

Thomson & Associates
03.2007 - 02.2014

Director of Marketing

Sebastian International
01.2004 - 02.2007

Product Manager

Wella International
03.2001 - 12.2003

Junior Product Manager

Wella International
01.1999 - 03.2001

BBA - Honours Bachelor Of Business Administration

Wilfrid Laurier University, CA
Michael Thomson