Michael Robinson
Marketing Coordinator
Vancouver,Canada
Summary
Enthusiastic Marketing professional with experience in digital and social landscape. I am adept at working with colleagues and customers of all backgrounds. Team builder and clear communicator with strong problem solving and planning skills.
Overview
4
4
years of professional experience
4
4
years of post-secondary education
Work History
Marketing Consultant
CrownStreet Films
Miami, Florida
07.2022 - Current
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Optimized social media channels and web pages to improve SEO and usability.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Directed high-value marketing program with consistent adherence to deadlines and budget constraints.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Created and delivered innovative, strategic marketing programs for clients with focus on events, digital marketing and social media.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
Photolab Specialist
London Drugs
Vancouver, BC
11.2021 - Current
- Worked with customers to understand needs and provide excellent service.
- Identified issues, analyzed information and provided solutions to problems.
- Worked within applicable standards, policies and regulatory guidelines to promote safe working environment.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Managed over 30-50 orders per day
- Maintained energy and enthusiasm in fast-paced environment
- Increased customer satisfaction by resolving issues
Marketing Assistant
Bunkmate LLC
Kingston , Jamaica
03.2020 - 01.2021
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Maintained reporting and developed actionable insights to continually improve branding efforts.
- Identified value propositions and key messages for company marketing campaigns.
- Signed 8 properties within 3 months of business launch
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters
Production Assistant
Crownstreet Films
Miami , Florida
06.2018 - 11.2020
- Created and updated records and files to maintain document compliance.
- Supported world-class directors and service delivery to client community.
- Completed logs and reports detailing production data such as volume, materials used and quality assurance results, helping management make accurate operational decisions.
- Reviewed film and gave suggestions about flow, quality and other issues.
- Supported machine operators in setup and operation of production equipment resulting in efficient runs.
- Interacted positively with actors and actresses when escorting to and from trailers during filming.
- Digitized and logged footage for production team.
- Managed, sorted and edited over 30 hours of film.
Education
MBA - Marketing Management - Marketing Communications
University Canada West
Vancouver, BC 01.2021 - 07.2022
Bachelor of Arts - Journalism And Mass Communication
University of The West Indies
Kingston, Jamaica 09.2017 - 07.2020
Skills
Social Media Marketing
Market Research
Consulting Services
Teamwork Mindset
Content Editing
Strategic Content Planning
Digital Marketing
Performance Optimization
Copywriting
Timeline
Marketing Consultant
CrownStreet Films
07.2022 - Current
Photolab Specialist
London Drugs
11.2021 - Current
MBA - Marketing Management - Marketing Communications
University Canada West
01.2021 - 07.2022
Marketing Assistant
Bunkmate LLC
03.2020 - 01.2021
Production Assistant
Crownstreet Films
06.2018 - 11.2020
Bachelor of Arts - Journalism And Mass Communication
University of The West Indies
09.2017 - 07.2020