Michael Cook
Calgary,Alberta
Summary
Dynamic National Account Executive with a proven track record at Activo Inc., driving a 32% sales growth through strategic account management and innovative lead generation. Adept in executive presentations and negotiations, I excel in nurturing high-value relationships and expanding market share, ensuring alignment between business objectives and customer needs.
Overview
30
30
years of professional experience
Work History
National Account Executive
Activo Inc.
06.2024 - Current
- Company Overview: Leading network systems integrator.
- Spearheaded strategic sales initiatives at Activo, a leading network systems integrator, enhancing national sales account development and servicing across Canada, directly contributing to a 32% increase in sales growth by nurturing high-value stakeholder relationships and executing targeted lead generation campaigns.
- Orchestrated comprehensive training programs and participated in trade shows, lunch and learns, and RFP submissions, effectively establishing and strengthening partnerships with key industry, resulting in a 35% expansion of market share.
- Pioneered innovative lead generation and quoting strategies, leveraging deep industry knowledge and technical expertise, to secure and grow national sales accounts, achieving a 25% uplift in customer engagement and loyalty.
- Leading network systems integrator.
Sales and Business Development Manager
Network Innovations
03.2021 - 03.2024
- Company Overview: Global supplier of technology solutions in remote areas.
- Responsible for new BD leads in multiple disciplines.
- Responsible for direct technical sales and related business activities.
- Working with the Teir one Oil and Gas companies and engineering firms to provide the solutions.
- Responsible to grow new business, gain market share and to expand the depth and breadth of relationships with existing customers in the territory.
- Trade shows, BD events, training, lunch and learns, lead generation.
- RFP submissions, quoting, aligning key stakeholders and new business alliances with government, industry and suppliers.
- Global supplier of technology solutions in remote areas.
Sales Director and Business Development VP
Comtech Communications Technologies
01.2005 - 01.2021
- Company Overview: Specializing in Industrial data, voice and IT managed services.
- Responsible for a sales staff of 8 account executives, providing mentorship and leadership to the sales staff as needed to meet corporate targets and goals.
- Responsible for new business development with a multi-million sales quota in Oil & Gas, Engineering, Education, Agriculture, and Fortune 500 companies in Western Canada.
- Responsible for RFI/RFP submissions, and presentations to senior IT executives and CIO’s.
- Fostering vendor relationships and partnerships.
- Responsible for carrier solutions and services delivery for Bell, Rogers, Telus, Sasktel, Shaw, Allstream, AT&T, Verizon and DCN.
- Responsible for inside sales staff – management and training.
- GE Channel program – largest reseller/distributor for GE products in Western Canada.
- Provide foundational leadership to bridge the gap between business executives and technical staff and sales processes allowing alignment of IT to business drivers in organizations.
- Specializing in Industrial data, voice and IT managed services.
Facilities Manager
Andadarko Canada Corporation
01.2000 - 12.2004
- Company Overview: Anadarko Petroleum Corporation was an American oil and gas Exploration Company and one of the world’s largest publicly traded oil and gas exploration and production companies.
- Procurement and contract management.
- Utilities and communications infrastructure, security contracts.
- Preparing documents to put out tenders for contractors, RFP document preparation and review.
- Project management and supervising and coordinating work of contractors.
- Investigating availability and suitability of options for new premises.
- Calculating and comparing costs for required goods or services to achieve maximum value.
- Planning for future development in line with strategic business objectives.
- Managing and leading change to ensure minimum disruption to core activities.
- Directing, coordinating and planning essential central services such as reception, security, maintenance, mail, archiving, cleaning, catering, waste disposal and recycling.
- Ensuring the building meets health and safety requirements and that facilities comply with legislation.
- Planning best allocation and utilization of space and resources for new buildings or re-organizing current premises.
- Anadarko Petroleum Corporation was an American oil and gas Exploration Company and one of the world’s largest publicly traded oil and gas exploration and production companies.
Facilities Management
CNRL
01.1996 - 12.1999
- Company Overview: One of the largest independent crude oil and natural gas producers in the world.
- Procurement and contract management.
- Utilities and communications infrastructure, security contracts.
- Preparing documents to put out tenders for contractors, RFP document preparation and review.
- Project management and supervising and coordinating work of contractors.
- Investigating availability and suitability of options for new premises.
- Calculating and comparing costs for required goods or services to achieve maximum value.
- Planning for future development in line with strategic business objectives.
- Managing and leading change to ensure minimum disruption to core activities, directing, coordinating and planning essential central services such as reception, security, maintenance, mail, archiving, cleaning, catering, waste disposal and recycling.
- Ensuring the building meets health and safety requirements and that facilities comply with legislation.
- Planning best allocation and utilization of space and resources for new buildings or re-organizing current premises.
- One of the largest independent crude oil and natural gas producers in the world.
Education
Bachelor of Arts - Education
University of Lethbridge
Lethbridge05-1996
Skills
- Customer relationship management
- Sales strategy
- Account management
- Lead generation
- RFP submissions
- Market analysis
- Executive presentations and negotiations
- Key account acquisition and retention
- Budgeting, forecasting and planning
- Business development management
- Staff development and management
- Technical sales and development
References
Available upon request.
Timeline
National Account Executive
Activo Inc.
06.2024 - Current
Sales and Business Development Manager
Network Innovations
03.2021 - 03.2024
Sales Director and Business Development VP
Comtech Communications Technologies
01.2005 - 01.2021
Facilities Manager
Andadarko Canada Corporation
01.2000 - 12.2004
Facilities Management
CNRL
01.1996 - 12.1999
Bachelor of Arts - Education
University of Lethbridge
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