Mert Oztop
Toronto,Ontario
Summary
Experienced data analytics professional with a diverse skill set and strong academic background in Data Analytics and Econometrics. Implemented pricing experiments, operational reporting, and data processing enhancements, contributing to increased customer value, incremental revenue, and profitability. Proficient in SQL, Python, Tableau, Power BI, and Excel.
Overview
4
4
years of professional experience
Work History
Data Analyst
IDS - Information and Decision Solutions
02.2022 - Current
- Built out the data and reporting infrastructure from the ground up using Tableau and SQL to provide real-time insights into the product, marketing funnels, and business KPIs
- Implemented long-term pricing experiment that improved customer value by 20%
- Built operational reporting in Tableau to find areas of improvement for contractors resulting in $150K in annual incremental revenue
- Contributed to weekly and monthly reports using Power BI on product development and design
- Identified procedural areas of improvement through customer data, using SQL to help improve the profitability of a nationwide retention program by 8%
- Received, cleaned, and prepped data using Python, SQL, and Excel to help build marketing mix models that resulted in a lift in ROI of 6 basis points
- Employed Spark in Python to distribute data processing on large streaming datasets, improving ingestion speed by 67% and enhancing real-time analytics capabilities for better decision-making insights.
Business Analyst
Dunya Varlik Yonetim A.S
06.2020 - 10.2021
- Tracked, extrapolated, and interpreted customer data using Python, SQL, and Excel to report customer behaviors and state-wide retention numbers
- Managed customer accounts, and suggested improved organization method that reduced time spent finding information by 13%
- Researched and prepared presentations for C-level suite regarding profitability reports, policies, internal operating inefficiencies, and industry trends
- Identified operating improvements from internal data with SQL, which reduced man hours by 11% year over year.
Education
Graduate Certificate - Data Analytics
University of Toronto
Toronto, ON05.2023
Bachelor of Science - Econometrics
Cukurova University
Adana, Turkey09.2021
Skills
- Data Visualization and Presentations
- Data Analysis
- Python Programming
- SQL
- Python
- Power BI
- Microsoft Excel
- ETL processes
- Data Mining
- Query Tools
Timeline
Data Analyst
IDS - Information and Decision Solutions
02.2022 - Current
Business Analyst
Dunya Varlik Yonetim A.S
06.2020 - 10.2021
Graduate Certificate - Data Analytics
University of Toronto
Bachelor of Science - Econometrics
Cukurova University
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