MELISSA CORRIGAN

• Managed and mentored a team of 30+ online personal trainers, supporting their business development and client growth.
• Conducted staff coaching, sales training, and performance evaluations.
• Develop online personal training programs and sales systems when the facility transitioned online during COVID.
• Assisted with marketing strategies, Facebook advertising campaigns, sales calls, and client retention systems.

• Led event teams in executing large-scale brand activations and experiential marketing campaigns.
• Coordinated event logistics including staffing, setup, execution, and breakdown.
• Managed on-site operations and resolved real-time challenges to ensure seamless event execution.

• Represented alcoholic beverage brands/ nicotine brands at tastings, festivals, and promotional events while creating engaging customer experiences.
• Educated consumers on product features, flavour profiles, and serving suggestions to build brand awareness and encourage sales.

• Developed and implemented national staffing strategies to support large-scale brand activations across multiple provinces.
• Managed the full recruitment lifecycle including sourcing, screening, interviewing, onboarding, and training staff.
• Led and coordinated a nationwide team of 300+ staff members, organizing schedules for simultaneous events and activations.
• Managed staffing budgets and worked closely with leadership to ensure cost-effective workforce planning.
• Collaborated with HR and legal teams to maintain compliance with employment laws and company policies.
• Supervised staff on-site during major events, ensuring smooth operations and high performance.
• Conducted payroll administration and weekly reporting audits.

• Developed recruitment strategies to meet organizational hiring needs.
• Sourced candidates through job boards, social media, and professional networks.
• Conducted candidate screening and interviews to assess qualifications and cultural fit.
• Collaborated with hiring managers to develop job descriptions and hiring plans.

• Awarded “Rising Star” for top membership sales across the state of Victoria.
• Generated leads through community outreach and promotional events.
• Conducted sales consultations and facility tours with prospective members.
• Consistently exceeded monthly sales targets in a high-performance sales environment.

• Founded and operated an independent personal training business, managing scheduling, billing, marketing, and client communications.
• Designed customized fitness programs, conducted assessments, and monitored client progress.
• Educated clients on exercise, injury prevention, nutrition, and wellness while building a loyal referral-based clientele.
• Streamlined operations to improve efficiency and optimize training sessions.

CHEM 083, KPE 161, KPE 163, ENG 105, KPE 103, KPE, 170, KPE 260, CHEM 110, PSYC 110