Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
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Mehdi El Haissane

Mehdi El Haissane

Toronto,ON

Summary

I have had the privilege of gaining extensive experience over the past 12 years, working across diverse industries in both the private and public sectors. My approach to building relationships has been characterized by a combination of consultative methodologies and technical expertise, enabling me to quickly translate stakeholders' needs into effective and innovative solutions.

Throughout my career, I have honed my commercial acumen and management skills, consistently driving growth and cultivating successful partnerships. By aligning organizations' values, vision, and mission, I have been able to deliver compelling value propositions that ensure the success of various business endeavors.

My focus on collaboration and results-driven strategies has allowed me to build strong relationships with stakeholders at all levels, adeptly navigating different business cultural contexts.

Beyond my professional achievements, I am passionate about empowering teams and fostering a culture of continuous improvement. I find great satisfaction in inspiring others to unlock their full potential, fostering a collaborative spirit that propels organizations forward.

Thank you for your consideration.

Overview

15
15
years of professional experience

Work History

COMMERCIAL DIRECTOR

HEMICUBE
05.2021 - Current

Professional Achievements and Responsibilities:


  • Joined Hemicube as a start-up in the UAE, playing a crucial role in establishing a thriving and motivated business team
  • Developed and successfully executed Hemicube's commercial and territorial growth plans, including strategic diversification of accounts and service offerings to meet market changes
  • Recruited and managed a successful team of 15, overseeing both direct and indirect reports in the areas of sales, marketing, and customer success
  • Consistently achieved set commercial and growth targets year on year, contributing to the overall success, profitability, and expansion of Hemicube in EMEA
  • Strategically expanded Hemicube's commercial reach by establishing offices in Morocco in 2022, effectively penetrating the African and European markets, and Canada in 2023
  • Demonstrated consistent year-on-year revenue and net profit growth, reflecting sound business strategies and management
  • Successfully cultivated strong relationships with partners in the UAE, Morocco, France, and Canada, positioning Hemicube for further expansion opportunities
  • Gathered extensive and diverse expertise in critical technical and commercial domains, including Artificial Intelligence, Business Intelligence, Internet of Things, Machine Learning, Cloud Computing, and Managed Services
  • Areas of expertise: Leadership, Strategy, Sale/Business Development, Customer Success, International Sales, Business Intelligence (BI)

ACCOUNT DIRECTOR

RACKSPACE TECHNOLOGIES INC
06.2020 - 04.2021

Professional Achievements and Responsibilities:


  • Recruited by Rackspace as one of the first commercial team hires, playing a pivotal role in the successful launch of their operations in the UAE, leveraging expertise in building and managing a robust business portfolio
  • Championed the development and management of one of the largest pipelines of new business accounts, utilizing market insights and meeting quarterly commercial growth targets
  • Collaborated seamlessly with international teams across the US, Europe, and Israel, fostering meaningful cross-border collaboration and driving collective achievements
  • Managed channel partners and established invaluable connections with local AWS and Azure partners, propelling growth within our channel networks and fortifying Rackspace's market position
  • Achieved successful closures of deals with both enterprise and SME clients, demonstrating adaptability and versatility in addressing diverse customer segments, while consistently meeting quarterly closing targets
  • Proactively and strategically collaborated with the marketing team, orchestrating targeted campaigns to amplify brand visibility and enhance customer engagement
  • Provided key recommendations leading to the successful onboarding of pivotal hires, with two, underscoring strong leadership and talent acquisition skills
  • Formulated distinctive strategies to maintain a healthy and diverse pipeline, fostering adaptability to market fluctuations
  • Worked effectively with international teams in the US, Europe, and Israel, promoting synergy and driving collective accomplishments

REGIONAL SALES MANAGER

MANAGED SERVICES, BRAMS INTERNATIONAL
09.2019 - 07.2020
  • BRAMS is an international cloud and managed services provider, holding a global presence with offices positioned in 8 countries across Europe and the Middle East
  • Bram’s expertise lies in delivering cutting-edge solutions through leading platforms like Azure, Amazon Web Services (AWS), G-suite, and Oracle Cloud
  • At the heart of their offerings is the commitment to providing customers with seamless multi-cloud experiences
  • This is achieved through a powerful combination of middleware software and a diverse array of cloud options, ensuring our clients receive tailored and innovative solutions to meet their specific business needs
  • Professional Achievements and Responsibilities:
  • Directly managed a team of 6 resources consisting of Senior sales, inside sales, and pre-sales professionals
  • Developed and executed a comprehensive 360-sales strategy, strategically positioning key resources throughout the sales process to maximize output
  • Successfully met team growth, pipeline, and engagement targets
  • Received comprehensive training in Artificial Intelligence and Business Intelligence frameworks and service offerings, enriching the integration of new cloud platforms with valuable insights
  • Applied acquired knowledge effectively to empowering clients with advanced and data-driven capabilities
  • Successfully sourced and acquired new clients across the MENA region, with a specific focus on Azure and GCP combined with managed services
  • Developed tailored communications for diverse audiences, including Stakeholders, CFOs, CEOs, and Boards, effectively conveying the value of services and solutions
  • Generated and maintained resolution and implementation assessment reports, ensuring projects were accurately scoped and staffed to meet client expectations within committed timelines

KEY ACCOUNTS MANAGER

BIOSME/CLOUDHPT
01.2017 - 09.2019

Professional Achievements and Responsibilities:


  • End-to-end management of the sales cycle, including prospecting, qualification, discovery, proposals, closing, onboarding, and post-sales account management within the EMEA region
  • Achieved 120% of 2017 sales target, 100% of sales target for 2018, and 110% of 2019 sales target focused solely on cloud hosting deals
  • Selected by the CEO of BIOSME to lead the training program for new inside sales and account managers in the year 2018
  • Identified, reached out to (Cold), and met with key stakeholders within organizations to better understand their overall IT setup and provided consultation on best practices and solutions to meet their requirements
  • Developed seamless methods and processes for efficiently gathering technical and commercial requirements, enabling the creation of holistic business cases that demonstrate clear Return on Investment (ROI) and result in accurate internal forecasting
  • Developed and nurtured channel partners through consistent engagement, mutual account development, target setting, incentives, and monthly training to enhance product knowledge
  • Managed existing accounts, maintaining, and developing relationships, promoting up-selling, and identifying new opportunities for further business growth
  • Prepared commercial and technical proposals, simplifying, and articulating how proposed solutions align with business requirements while setting clear expectations for non-technical teams

SENIOR CLOUD AND INFRASTRUCTURE CONSULTANT

NETWORKERS INC, Vitae
12.2015 - 10.2016

Professional Achievements and Responsibilities:


  • End to end business development cycle from prospering to serving and delivering
  • Worked closely on the “Dubai Smart City” project through the RTA ahead of expo 2020
  • Started the cloud and infrastructure desk from scratch, along with departmental, responsible for the development of this new vertical
  • Consulted current and prospective clients on the commercial and operational benefits associated with outsourcing manpower within departments to produce a solid business case aimed at easing the internal approval process
  • Identified and mapped customer needs to meet overall business requirements
  • Collaborated with management on internal goals, planning, and forecasting, maintaining short- and long-term business goals

SENIOR ACCOUNT MANAGER

REDPOINT MANAGEMENT CONSULTANCY
11.2013 - 11.2015

Professional Achievements and Responsibilities:


  • Successfully managed "360" business development activities from prospecting to closing.
  • Cultivated and maintained strong relationships with existing clients, resulting in successful upselling opportunities and increased customer satisfaction
  • Collaborated effectively with cross-functional teams to deliver tailored solutions to clients, ensuring alignment with their specific requirements
  • Spearheaded strategic sales initiatives, leading to increased market penetration and brand visibility in the Cloud and Smart City sectors
  • Successfully negotiated complex contracts and agreements with clients, resulting in mutually beneficial outcomes
  • Provided insightful market feedback to internal teams, contributing to the continuous improvement of products and services
  • Mentored and motivated a team of marketing associates, enabling them to identify and target high-value events for business growth and networking opportunities

OPERATIONS SUPERVISOR

VICTORIA SECRETS
11.2012 - 11.2013
  • Join as a first hire for the launch of Victoria Secretes UAE.
  • Successfully supervised a team of 6 administrators located in the world's largest mall, the 'Dubai Mall,' supporting a headcount of 120 active staff at any given time.
  • Managed branch SOP compliance process and cash protection procedures
  • Guided and trained new members on compliance policies and brand knowledge
  • Shifted as floor supervisor managing full floor team (80+ staff) and customer satisfaction
  • Ensuring sections are following brand standards to avoid customer negligence
  • Managing and developing approval policies for returns, refunds, exchange, and cash count along with the operations team and store managers
  • Guide and train new members on compliance policies and brand knowledge

Relationship Manager - Internship

KKB Finance
12.2010 - 09.2012
  • Communicated regularly with inbound leads to understand needs, evaluate current product use, and cross-sell new products.
  • Built and maintained relationships with new and existing clients while providing a high level of expertise.
  • Responded to customer inquiries and resolved complaints to establish trust and increase satisfaction.
  • Developed and cultivated lucrative relationships with both new and existing clients through effective communication and exemplary interpersonal skills.

Network Administrator - Internship

Dubai International Finance Center
02.2009 - 06.2009
  • Installed, configured and supported local area network (LAN), wide area network (WAN) and Internet system.
  • Maintained network hardware and software and monitored network to support network availability to end users.
  • Performed day-to-day LAN and WAN administration, maintenance, and support.
  • Monitored system performance and responded to alerts.

Education

GCSE/A Levels - Economics

Forest Hill School
London, United Kingdom
2008

GNVQ - Business Administration

Croydon College
London, United Kingdom
2012

Skills

  • Customer Acquisition
  • Commercial Strategy
  • Customer Relationship Management
  • Market Identification
  • Territory Development
  • Onboarding and Coaching
  • Vendor Management
  • CRM (Salesforce, Monday, Hubspot)
  • Disciplines

  • Cloud Computing, Azure, AWS, GCP, SaaS, PaaS, Artificial Intelligence, Machine Learning, IoT, Managed Services, Network Operation Center, Security Operations Center, Smart City

Additional Information

  • Recent areas of expertise: Leadership, Strategy, Sale/Business Development, Customer Success, International Sales, Business Intelligence (BI) · Managed Services · Software as a Service (SaaS) · International Sales · Machine Learning · Amazon Web Services (AWS) · Microsoft Azure · Google Cloud GCP, Artificial Intelligence (AI) ·Team Management, ChatGPT, SaaS, PaaS, NoC, MENA, EMEA. Curriculum Vitae

Timeline

COMMERCIAL DIRECTOR

HEMICUBE
05.2021 - Current

ACCOUNT DIRECTOR

RACKSPACE TECHNOLOGIES INC
06.2020 - 04.2021

REGIONAL SALES MANAGER

MANAGED SERVICES, BRAMS INTERNATIONAL
09.2019 - 07.2020

KEY ACCOUNTS MANAGER

BIOSME/CLOUDHPT
01.2017 - 09.2019

SENIOR CLOUD AND INFRASTRUCTURE CONSULTANT

NETWORKERS INC, Vitae
12.2015 - 10.2016

SENIOR ACCOUNT MANAGER

REDPOINT MANAGEMENT CONSULTANCY
11.2013 - 11.2015

OPERATIONS SUPERVISOR

VICTORIA SECRETS
11.2012 - 11.2013

Relationship Manager - Internship

KKB Finance
12.2010 - 09.2012

Network Administrator - Internship

Dubai International Finance Center
02.2009 - 06.2009

GCSE/A Levels - Economics

Forest Hill School

GNVQ - Business Administration

Croydon College
Mehdi El Haissane