Mehak Sachdeva
North York,ON
Summary
Strategic and creative marketing leader with a proven ability to grow brands through effective planning and innovative campaigns. Recognized for delivering high-quality work efficiently and leading teams with strong communication and collaboration. Skilled in digital marketing, market research, and brand development, with a focus on problem-solving and driving meaningful results.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Head of Marketing
TutorCraft
Vaughan, Ontario
08.2024 - 05.2025
- Grew TutorCraft.ca’s social media presence by 50% in just three months, boosting brand visibility across Facebook and Instagram
- Executed a content strategy featuring tutorials, success stories, and testimonials, increasing user interaction by 60%.
- Optimized ad campaigns and content targeting, leading to a 35% rise in inbound client inquiries and community engagement.
Social Media Manager
Career Hunters
Kuwait
06.2024 - 04.2025
- Led the rebranding of Career Hunters’ social media, aligning visual identity and messaging, resulting in a 40% engagement increase in three months.
- Managed full-cycle content creation—video production, graphic design, and copywriting—boosting video views by 75% and reach across LinkedIn and Instagram.
- Leveraged analytics to refine strategy, achieving a 30% growth in followers and a 25% uptick in job post click-through rates.
Content Creation Head
Re-defined Canada
Toronto, Ontario
07.2023 - 07.2024
- Directed and mentored a team of 5 interns in an 8-week program, maintaining a 100% project completion rate through structured weekly content assignments.
- Facilitated weekly group meetings and 1:1 check-ins via Slack and Google Meet, ensuring strong communication and alignment with project deadlines.
- Delivered personalized feedback and evaluations, contributing to a 95% intern satisfaction rate based on end-of-program reviews.
Vice President of Marketing
Indian Cultural association at York
North York, ON
06.2023 - 06.2024
- Led the marketing team in crafting and executing digital strategies that significantly increased our online visibility and engagement.
- Created a viral post that reached 3.2M+ views, driving a 174% increase in followers—from 2.3K to 6.3K—in just three weeks.
- Utilized innovative content ideas, strategic hashtag targeting, and focused community engagement to boost brand resonance and audience interaction.
Education
Bachelor of Commerce - Business Marketing
York University
Toronto, None12-2025
Skills
- Digital marketing
- Social media management
- Content creation
- Brand development
- Market research
- Data analysis
- Effective communication
- Influencer partnerships
- Influencer marketing
- Media relations
Accomplishments
- Bharatnatyam Dance Certification
- Entrepreneurship Award
Certification
- Digital Marketing Certification – Coursera (In Progress)
Languages
English
Full Professional
Hindi
Native/ Bilingual
Affiliations
- Event Planning
Timeline
Head of Marketing
TutorCraft
08.2024 - 05.2025
Social Media Manager
Career Hunters
06.2024 - 04.2025
Content Creation Head
Re-defined Canada
07.2023 - 07.2024
Vice President of Marketing
Indian Cultural association at York
06.2023 - 06.2024
Bachelor of Commerce - Business Marketing
York University
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