Support Territory Managers on provincial accounts with promotions, pricing, and expanding product listings.
Cultivated and maintained relationships with key accounts, including bars, restaurants, and liquor stores, to maximize product placements and sales opportunities.
Created detailed reports on daily, weekly, and monthly sales activity.
Media Relations Lead (ACPR Charity Campaign)
Algonquin College of Applied Arts and Technology
Ottawa, Canada
01.2024 - 05.2024
Developed and implemented media strategies to promote the organization's brand and interests.
Established and nurtured relationships with journalists, editors, and media influencers to secure favorable media coverage.
Wrote and distributed press releases, media advisories, and other key communications materials.
Events Lead (Student Marketeer)
Red Bull
Ottawa, Canada
09.2023 - 05.2024
Developed and implemented marketing strategies to promote events and increase student engagement.
Assisted in the coordination of event logistics including vendor selection, venue scouting, budgeting and scheduling.
Generated reports that tracked key performance indicators.
Sales Representative
Ace Beverage Group
May 2023, Ottawa
05.2023 - 09.2023
Developed and executed strategic sales plans to promote and sell to retail and wholesale clients.
Monitored sales performance and market trends to identify growth opportunities and adjust strategies accordingly.
Collaborated with marketing teams to develop and implement promotional campaigns and sales incentives to drive product visibility and consumer interest.
Sales Representative
LCBO
London, Ontario
05.2022 - 09.2022
Maintained customer satisfaction with forward-thinking strategies.
Focused on addressing customer needs and resolving concerns.
Analyzed market trends to identify potential sales opportunities.