Maysam Tehrani
Marketing Manager / Sales Development Manager
Vancouver,British Columbia
Summary
Results-driven Sales and Marketing Executive with 20+ years of success driving revenue growth across diverse industries (Oil and gas, automotive, Food and Beverage, and luxury goods). Proven expertise in strategic marketing, demand generation, market penetration, and customer acquisition for companies ranging from newly established to $30M+ leaders. Skilled in both B2B and B2C environments, with a strong focus on digital marketing and data-driven strategies.
Overview
24
24
years of professional experience
11
11
years of post-secondary education
7
7
Certifications
4
4
Languages
Work History
Sales Development Manager/ Marketing Manager
Motosel Industrial Group Inc.
03.2023 - Current
- Spearheaded a comprehensive digital transformation, generating a 361% increase in website clicks, 152% growth in new leads, and a consistent 25% monthly revenue boost within 11 months
- Strategically targeted niche segments and revamped SEO, increasing visibility by 112% and boosting unique LinkedIn visitors from 31 to 210 for enhanced B2B engagement
- Data-driven digital marketing approach led to the acquisition of 20 new accounts, adding $3M in annual revenue, plus secured 3 potential accounts with $6M revenue potential
- Developed an analytics-driven approach, increasing customer retention by 67% and new customer acquisitions by 27% through targeted outreach and data insights.
- Cultivated a culture of excellence within the sales team by setting ambitious goals, providing regular feedback, and celebrating successes.
Marketing Advisor
Lube City (under Motosel Industrial Group Inc.)
03.2023 - Current
- Revamped Lube City's digital strategy, increasing ROI by 52% via Google Ads, and boosted reach, engagement, and conversion by 100% across Meta platforms within 8 months
- Significantly increased customer engagement, resulting in a 942% growth in Google reviews and a 25% monthly increase in car count across locations through targeted promotions
- Improved local visibility through strategic partnerships and customer communication, achieving a consistent 25% monthly growth in car count and a 1.94k% increase in monthly customer retention
- Elevated Lube City's search ranking against key competitors through SEO optimization and strategic use of Google Ads within a tightly managed budget.
Sales & Marketing Manager
Varo Global Cafe Enterprise Inc.
05.2022 - 03.2023
- Secured exclusive Canadian distribution rights for luxury brand Tonino Lamborghini, propelling $400K in sales within a year for this newly established company
- Established a modern retail presence and integrated e-commerce platform to optimize product exposure and drive sales
- Developed and executed a strategic marketing plan, spearheading rapid market penetration and significant revenue generation
- Ensured Canadian market entry success with Health Canada compliance, obtaining all necessary product registrations.
- Improved brand visibility with well-executed promotional campaigns and engaging social media content.
Owner, Sales & Marketing Director
Tehrani International Trading Co.
10.2014 - 05.2022
- Expanded company revenues to $15 million within two years by developing a robust distribution network throughout the Middle East and securing major tire distribution contracts
- Strategically partnered with key tire manufacturers (Continental, Sumitomo, Techking, Zeetex) to optimize product offerings and market reach
- Executed targeted marketing campaigns in the heavy equipment sector, securing major tire contracts in the Oil and gas industry
- Led successful marketing initiatives for passenger vehicle tires, capturing a 15% market share and driving direct-to-consumer sales.
Sales and Marketing Consultant
Bal Co. (Part-Time)
05.2016 - 06.2021
- Developed sales campaigns and brand promotion strategies for a leading tire importer
- Secured three exclusive distributor agreements with global brands
- Increased brand visibility in the region by 35% through targeted promotional campaigns
- Guided successful product launches, achieving top-three market positioning for two new products within a year.
Managing Director & Marketing Consultant
Nava Noavaran Kish
04.2010 - 06.2021
- Led sales, marketing, and distribution for consumer goods and tire brands (Tonino Lamborghini, Continental, etc.) in the Middle East market
- Brokered exclusive distribution deals, securing major brands like Continental and Tonino Lamborghini for the portfolio
- Increased brand visibility, rebranding product lines for 30% market penetration growth in 4 years
- Mentored teams, optimized training, and boosted sales productivity and lead generation resulting in a 1.9k increase in total revenue, reaching almost $400k annually.
After-Sales Service Manager & Sales Consultant
Valtra Inc.
04.2000 - 04.2010
- Led after-sales service for tractors in the Middle East, achieving 98% customer satisfaction
- Increased tractor sales by 20% through targeted marketing initiatives.
Education
MBA - Sales And Marketing Management
UBC Sauder School of Business
Vancouver, BC 05.2023 - 05.2026
Associate of Applied Science - Digital Marketing
BCIT
Vancouver, BC 05.2024 - 05.2024
MBA - Marketing Management
Islamic Azad University Central Tehran Branch
Tehran, Iran 05.2018 - 05.2020
Bachelor of Science - Mechanical Engineering
Islamic Azad University
Tehran, Iran 05.1999 - 05.2005
Skills
Digital Marketing: SEO, Content Strategy, Google AdWords, Social Media, Email Marketing
Sales: B2B Sales, Lead Generation, Negotiation, Customer Acquisition, CRM proficiency (Salesforce, SAP, ISI), Sales team training
Leadership: Strategic Planning, Team Development, Project Management, Business requirements gathering
Marketing General: Marketing Strategy, Branding, Competitive Analysis, Market Penetration
Supporting: Communication, Business Development, Data-Driven Decision Making, Microsoft Office, Market Entry Compliance (Food/Beverage)
Websites
Certification
Diploma in Marketing Management (Alison Academy, 2024)
Certificates
- Diploma in Marketing Management ( Alison Academy, 2024)
- Google Ads Measurement (Google Digital Academy, Expires 2025)
- Content Marketing (HubSpot Academy, Expires 2026)
- Social Media Marketing (HubSpot Academy, Expires 2026)
- Successful Negotiation: Essential Strategies and Skills (University of Michigan, 2023)
- Foundations of Project Management (Google, 2023)
- Groundwork for Success in Sales Development (SV Academy, 2023)
- Successful Negotiation: Essential Strategies and Skills (University of Michigan, 2023)
- Supervision and Management Skills ( Alison, 2023)
Timeline
Associate of Applied Science - Digital Marketing
BCIT
05.2024 - 05.2024
MBA - Sales And Marketing Management
UBC Sauder School of Business
05.2023 - 05.2026
Sales Development Manager/ Marketing Manager
Motosel Industrial Group Inc.
03.2023 - Current
Marketing Advisor
Lube City (under Motosel Industrial Group Inc.)
03.2023 - Current
Sales & Marketing Manager
Varo Global Cafe Enterprise Inc.
05.2022 - 03.2023
MBA - Marketing Management
Islamic Azad University Central Tehran Branch
05.2018 - 05.2020
Sales and Marketing Consultant
Bal Co. (Part-Time)
05.2016 - 06.2021
Owner, Sales & Marketing Director
Tehrani International Trading Co.
10.2014 - 05.2022
Managing Director & Marketing Consultant
Nava Noavaran Kish
04.2010 - 06.2021
After-Sales Service Manager & Sales Consultant
Valtra Inc.
04.2000 - 04.2010
Bachelor of Science - Mechanical Engineering
Islamic Azad University
05.1999 - 05.2005