MAWUYON DANSU

Accomplished and performance-driven Business Expert and Banking Advisor with over 10 years of extensive experience in product distribution, business development and management, and sales team leadership. Recognized for record-setting sales achievements, territory expansion, and strategic leadership. Adept at forging strong client relationships, introducing new products, and driving revenue growth in both commercial and banking sectors. Proficient in leadership, communication, collaboration, and problem-solving.

• HSBC (First Direct), Leeds, United Kingdom, Banking Advisor, 01/2023, 12/2024, Collaborated with cross-functional teams to streamline processes, contributing to improved efficiency., Conducted financial assessments to understand clients' needs and goals, tailoring personalized financial plans, Achieved and exceeded sales targets consistently through effective relationship building and proactive client engagement., Advised clients on a wide range of financial products and services, including savings accounts, loans, and investment options., Promoted bank portals and digital platforms, ensuring efficient communication to customers and delivering exceptional customer service through these various digital channels., Maintained compliance with best practices while supporting all inbound and outbound activities.
• Royal FrieslandCampina, Lagos, Nigeria, Regional Business Manager, 01/2013, 12/2017, Provided on-the-job coaching and field accompaniment to enhance sales team performance., Achieved 5% sales growth by identifying training needs and creating effective programs., Ensured exceptional customer satisfaction by addressing inquiries promptly., Implemented process improvement with digital SFE enhancement tool, reducing field sales gap by over 75%., Developed and executed sales strategies across channels, driving achievement of sales targets, Increased product footprint into more store by achieving 7% coverage growth through collaboration with area sales team.
• Royal FrieslandCampina, Lagos, Nigeria, Area Sales Manager, 01/2017, 12/2019, Evaluated market dynamics to maintain pricing competitiveness., Efficiently managed promotions, discounts, and A&P spending., Achieved 10% business growth through strategic activities., Managed in-house retail self-ordering application, generating monthly average revenue of N2bio., Achieved a 67% revenue increase by implementing smart retail applications for food service businesses
• Royal FrieslandCampina, Lagos, Nigeria, Retail Distribution Manager, 01/2015, 12/2017, Drove business growth from N1.8B to N3B within three years., Led successful redistribution drive, achieving 156% revenue growth, Successfully launched new products and managed G2M structure., Supervised team of 40, optimizing field sales operations., Achieved sales target performance and exceeded area sales targets with 106% sales target performance consistently monthly.
• FirstBank Nigeria, Nigeria, Customer Service Coordinator, 01/2013, 12/2015, Delivered timely and efficient customer assistance, addressing inquiries, managing transactions, and resolving issues with the aim of surpassing customer expectations., Cultivated and sustained firm bonds with corporate clients, assuring their needs were addressed with notable professionalism and efficiency., Proactively addressed and resolved complex customer issues, ensuring a positive resolution and maintaining high levels of customer satisfaction., Maintained a comprehensive understanding of banking products and services, effectively communicating these offerings to clients., Ensured strict adherence to regulatory and compliance standards, minimizing risks associated with customer interactions.

• Change Management – Royal FrieslandCampina
• Coaching for Impact – Royal FrieslandCampina
• Safety Leadership Program –Royal FrieslandCampina
• Nourishing Leadership Program – Royal FrieslandCampina
• Learn to Grow Program – (Netherlands) ASHRIDGE
• Personal Effectiveness – FIFTHGEAR PLUS
• Influencing Skills – FIFTHGEAR PLUS
• Creativity and Innovation – MBK Training and Consulting
• Basic Management Skills Workshop – MBK Training and Consulting
• Customer Service Excellence – (United Kingdom) HSBC