Summary
Overview
Work History
Education
Skills
Timeline
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MAVIS MALHOTRA

Toronto,Ontario

Summary

Curious by nature with an unquenchable thirst for knowledge, passionate about new technologies. Extremely motivated to constantly develop the skills and grow professionally.

Overview

8
8
years of professional experience

Work History

National Account Representative

Global Payments
10.2023 - Current
  • Proactive cold calling and independent lead generation to acquire new merchants daily targets of 60-100 calls 90% self generated leads 10% inbound leads
  • Maintain the prospective leads through excellent customer service relations; negotiate and win new business.
  • Weekly Targets of generating FTA's, Opportunities, leads and keeping a track of it in Salesforce
  • Provide exceptional service and support during and after the sale
  • Acquire knowledge of the industry competition and their pricing strategies, and implement accurate merchant agreements & pricing models
  • Acquire all information needed to complete the sale (financial statements, banking information, statement of account from existing provider, etc.)
  • Liaise/follow up with Credit Department and other divisions of Global Payments (internal & external) to facilitate completion of merchant agreement

Marketing and Social Media Expert

Spike Immigration
03.2023 - 07.2023
  • Cultivated and maintained relationships with 50+ clients, resulting in a 20% increase in client retention rates over three months
  • Identified and targeted three new market segments, resulting in a 25% increase in sales opportunities
  • Developed and executed social media strategies, increasing overall engagement by 40% within two months
  • Developed and executed influencer marketing campaigns, resulting in a 15% increase in brand visibility.
  • Implemented lead generation campaigns, resulting in 5,000 new leads and a 25% conversion rate
  • Analyzed market data, leading to the refinement of sales strategies and a 15% increase in lead generation.

Marketing Program Manager

Bentley Systems
08.2019 - 12.2022
  • Spearheaded the coordination and launch of more than 3 campaigns each quarter, driving a 10% increase in website traffic and sales during campaign periods.
  • Generated engaging content by creating and publishing over 10 targeted blog posts or articles monthly, resulting in a 20% increase in page views
  • Contributed to the development and execution of email marketing campaigns, delivering a minimum of 2 campaigns monthly to a subscriber base of over 10,000, leading to a 30% growth in subscriber engagement.
  • Aided in the monitoring and optimization of campaign costs and ROI, achieving a 10% reduction in campaign costs per lead generated.
  • Conducted comprehensive market research to identify emerging trends and customer preferences, informing the development of successful marketing strategies.

Sales & Marketing Specialist

Cybage Software
06.2016 - 07.2019
  • Directed the execution of at least 4 major marketing campaigns per quarter, driving a 15% increase in lead generation
  • Planned and executed multi-channel marketing campaigns, ensuring timely delivery and tracking, resulting in a 50% increase in customer engagement
  • Coordinated event logistics and promotion, boosting event attendance by 10% annually
  • Resolved customer queries by liaising with the product team, leading to a 10% increase in customer satisfaction.

Delegate Sales Executive

Markets&Markets
12.2015 - 06.2016
  • Generated at least 50 qualified leads per month through a mix of channels including cold calls, email campaigns, and LinkedIn outreach, contributing to a 40% increase in sales
  • Achieved a 20% conversion rate from leads to initial sales meetings through effective communication and persuasion strategies
  • Maintained accurate and up-to-date records of all client interactions and opportunities in the CRM system, enhancing the efficiency of the sales process by 20%.

Education

Masters of Business Administration -

Pune University

Bachelor of Business Administration -

Sinhgad College of Commerce

Skills

  • Lead Generation
  • Salesforce
  • Client Engagement
  • Market Research
  • Communication
  • Adaptability
  • Email Marketing

Timeline

National Account Representative

Global Payments
10.2023 - Current

Marketing and Social Media Expert

Spike Immigration
03.2023 - 07.2023

Marketing Program Manager

Bentley Systems
08.2019 - 12.2022

Sales & Marketing Specialist

Cybage Software
06.2016 - 07.2019

Delegate Sales Executive

Markets&Markets
12.2015 - 06.2016

Masters of Business Administration -

Pune University

Bachelor of Business Administration -

Sinhgad College of Commerce

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MAVIS MALHOTRA