Ambitious Sales Leader with over 22 years of Sales and Management experience, well known for my communication skills and strong focus on achieving exceptional results through innovative and strategic approaches. Adept at inspiring teams, driving growth, and standing out in competitive environments. Recognized as the Top Ranked Sales Manager for AprilAire, Nucalgon for boosting Territory sales by 30% among others. Proven ability to lead sales teams and also contribute independently to achieve multimillion-dollar revenue gains. Experienced, confident hunter, negotiator and closer.
Work History
Western Regional Sales Manager-U.S
7 Months
Zehnder Group International AG | 01.2026 - Current
Expanded HVAC market share in the U.S. Western Region by executing targeted sales plans and territory initiatives
Closed projects with HVAC contractors, distributors and engineers and provided team training and coaching on sales best practices
Secured contracts with regional HVAC distributors by negotiating pricing and delivery terms for projects
Mentored regional sales reps on consultative selling techniques, improving proposal close quality over time.
Western Regional Sales Manager
10 Months
WellAir | 02.2025 - 12.2025
Responsible for driving revenue growth, increasing market share, and developing strategic sales plans within the Western US territory. My role involves managing channel partners, fostering relationships with key stakeholders (architects, engineers, contractors), and promoting WellAir’s advanced indoor air quality products.
Regional Account Manager
2 Years 5 Months
Nu-Calgon | 09.2022 - 02.2025
Responsible for Managing and Growing the Inland Empire, San Diego County, Mexico, Central America and South America markets. I oversee the daily tasks of Account management by addressing the customer’s needs and concerns by finding a solution to their everyday business problems. I serve as a combination of a salesperson, customer service representative, technical specialist, and advisor on any Nu-Calgon product.
District Sales and Business Development Manager
4 Years 6 Months
Aprilaire | 04.2018 - 10.2022
Responsible for Sales and Market growth in the southwest (CA, AZ, NV, NM) Territory.
Present technical and sales trainings before groups of building owners, distributors, engineers and/or contractors in the HVAC residential, commercial and industrial market.
Developed quarterly territorial sales goals and forecasts in cooperation with independent sales representatives within the assigned region. Monitor and regularly communicate progress towards goals with reps and the VP of Sales.
Serve as primary point-of-contact for reps and their customers in the territory. Gather information from internal resources; provide communication of information with customers
Provide pre-order support, including Technical specification to render product selection decisions, using selection software and other tools to assist sales teams to formulate product scopes and quotations
Maintained familiarity with the competitor’s products and pricing to develop effective pricing strategies
Represented AprilAire at trade and professional events
Director of Sales and Business Development
1 Year 2 Months
ALB Engineering Construction | 03.2017 - 05.2018
Managed the New Construction and energy conservation side of the business, generating over 19MM in annual sales. Identified growth opportunities by developing strong partnerships with builders and key decision makers.
Education
Bachelor of Business Administration (BBA) - Business Administration and Management, General
University of California, Riverside | Riverside, USA | 01.2008
Double Major in Business and Psychology.
Skills
Consultative Selling
Manufacturing
Business Development
Strategic Thinking
Government Sales
Distribution Sales
Territory Management
Leadership
Recruiting
Market Analysis
Account Management
Customer Relationship Management
Negotiation Strategies
Creative Problem Solving
Certification
Standard CPR/AED & First Aid, National Health and Safety Association (2024-02 to 2026-02)
Asking Great Sales Questions, LinkedIn (2020-06)
Languages
Arabic (Proficient)
English (Native)
Interests
Y.M.C.A
United Way
AC Flying club
Additional information
Honors, MILLION DOLLAR CLUB Issued by David Voight
May 2019, Honors, VIVINT VENDOR OF THE YEAR Issued by Vivint Corp
Sep 2016
Affiliations
ASHRAE
C.A.R.B
SNARSKA
MTCAZ
HARDIE
PHIUS
Timeline
Western Regional Sales Manager-U.S
Zehnder Group International AG
01.2026 - CurrentRead More
Western Regional Sales Manager
WellAir
02.2025 - 12.2025Read More
Regional Account Manager
Nu-Calgon
09.2022 - 02.2025Read More
District Sales and Business Development Manager
Aprilaire
04.2018 - 10.2022Read More
Director of Sales and Business Development
ALB Engineering Construction
03.2017 - 05.2018Read More
University of California, Riverside
Bachelor of Business Administration (BBA) from Business Administration and Management, General
Cadillac Regional Sales and Marketing Manager - Western Zone at GENERAL MOTORS CANADACadillac Regional Sales and Marketing Manager - Western Zone at GENERAL MOTORS CANADA