Matthew Wulf
San Francisco
Summary
Dynamic financial leader with extensive experience at various tech and software companies, driving P&L planning and modeling for large, growing businesses. Expert in Adaptive Planning and Tableau, I thrive in strategic analysis and collaboration, achieving significant revenue growth through KPI-driven insights and executive partnerships.
Overview
18
18
years of professional experience
Work History
Manager FP&A
Guidewire Software, Inc.
San Mateo
09.2019 - Current
- Managed P&L planning, modeling, and reporting for 1000+ HC, $250M Global Services Business
- Developed strategic financial model aligning key KPIs with long-term goals
- Collaborated with Senior Executives to enhance revenue and profitability through analysis of key KPI trends
Senior Financial Analyst
Jama Software, Inc.
Portland
08.2017 - 06.2019
- Own company P&L, Balance Sheet, and Cash Flow modeling and reporting for a 200+ HC, $40M ARR SaaS company
- Developed long-term strategic financial model aligning key SaaS KPIs with CEO's vision
- Prepared monthly close packages, BVA analyses, QBR decks, and BOD presentations as direct report to CFO
- Streamlined financial planning and month-end close processes through implementation of Adaptive Planning
Senior Financial Analyst – Finance and Strategy
Salesforce, Inc.
San Francisco
01.2016 - 08.2017
- Key business partner to an SVP who owned P&L for a 700+HC, $250M service business with a 40% y/y growth rate.
- Developed dynamic KPI-driven revenue and expense model to enhance accuracy of service business forecasts.
- Produced c-staff level analysis demonstrating addition of services to license customers led to 33% growth in platform install base
- Modeled, reported, and forecasted P&L for worldwide services business, emphasizing revenue performance.
Senior Financial Analyst – FP&A
If(we), Inc.
San Francisco
05.2014 - 10.2015
- Created scalable, flexible revenue model based on measurable metrics, aligning financial strategy with $50M annual business objectives.
- Owned P&L and revenue reporting; developed executive-quality revenue and KPI dashboards to enhance decision-making.
- Partnered with Product, Customer Service, and Marketing teams to manage expenses and deliver accurate reporting.
Product Manager – Consumer Products & Revenue Group
Zynga, Inc.
San Francisco
10.2013 - 01.2014
- Led product management of $40M American Express partnership resulting in prepaid customer account acquisition and increased monetization for Zynga.
- Collaborated with game studios and American Express to design marketing campaigns, define key levers and deliverables, coordinate timelines, and enhance product functionality.
- Managed analytics, technical implementation, and revenue forecasting for the program, ensuring data-driven decision-making.
Senior Financial Analyst – Financial Planning & Analysis, Studio FP&A
Zynga, Inc.
San Francisco
11.2012 - 10.2013
- Developed scalable weekly revenue forecasting model to enable business partners to drive profitability for a highly volatile social gaming business.
- Managed P&L modeling, reporting, benchmark analysis, and metrics development for Casual, Casino, and India game franchises, achieving ~10% increase in profitability.
- Drove new game and licensing investment process through ROI modeling resulting in 4 greenlit games.
- Collaborated with 2 SVPs, 3 key game GMs, and CFO to vet assumptions, validate metrics, and conduct adhoc analyses for informed decision making.
Senior Financial Analyst – Financial Planning & Analysis
Speck Products, LLC.
Mountain View
06.2012 - 11.2012
- Coordinated and executed annual P&L planning process to enhance financial forecasting accuracy through re-forecasts and monthly variance analysis.
- Managed monthly and quarterly reporting process, delivering comprehensive packages to internal and external stakeholders.
- Drove Speck’s growth by being the key point of contact for real time analytics for various business units.
Financial Analyst – Cisco Services Financial Planning & Analysis
Cisco Systems, Inc.
Milpitas
03.2010 - 05.2012
- Developed and managed reporting packages for CFO and senior executives, enhancing visibility into financial performance.
- Created scalable, automated reporting framework to streamline Services revenue recognition process.
- Modeled and maintained weekly, monthly, quarterly, and annual P&L plans; conducted variance analyses to inform financial decision-making.
Financial Analyst – Cisco Services Marketing, Business Development, Global Operations
Cisco Systems, Inc.
Milpitas
07.2008 - 02.2010
- Managed $100M annual OPEX budget for Cisco Services Global Strategy and Operations team, partnering with 10+ S/VPs to maintain headcount, T&E, and external spend during economic challenges; produced weekly financial dashboards enabling real-time business decisions; published monthly financial packages with trend and variance analyses.
- Developed streamlined, automated accrual process for financial analysts worldwide, simplifying month-end close and saving ~5 hours of work for analysts.
- Analyzed financial data to support business decisions and drive strategic initiatives.
- Developed financial models to forecast revenue and assess investment opportunities.
- Collaborated with cross-functional teams to align budget plans with corporate goals.
Education
Economics - Minor in Classical Civilization
University of California, Berkeley
Berkeley, CA05-2008
Skills
- Hyperion
- Chat GPT, Gemini, Glean
- Google Suite
- Adaptive Planning
- TM1 Cognos
- Tableau
- MS Office (Excel Expert)
- Netsuite
- Workday
Hobbies and Interests
- Avid athlete
- Recreational runner & cyclist
- Passionate Bay Area sports fan (Giants, Warriors, 49ers, Cal Bears)
- Latin American politics
Timeline
Manager FP&A
Guidewire Software, Inc.
09.2019 - Current
Senior Financial Analyst
Jama Software, Inc.
08.2017 - 06.2019
Senior Financial Analyst – Finance and Strategy
Salesforce, Inc.
01.2016 - 08.2017
Senior Financial Analyst – FP&A
If(we), Inc.
05.2014 - 10.2015
Product Manager – Consumer Products & Revenue Group
Zynga, Inc.
10.2013 - 01.2014
Senior Financial Analyst – Financial Planning & Analysis, Studio FP&A
Zynga, Inc.
11.2012 - 10.2013
Senior Financial Analyst – Financial Planning & Analysis
Speck Products, LLC.
06.2012 - 11.2012
Financial Analyst – Cisco Services Financial Planning & Analysis
Cisco Systems, Inc.
03.2010 - 05.2012
Financial Analyst – Cisco Services Marketing, Business Development, Global Operations
Cisco Systems, Inc.
07.2008 - 02.2010
Economics - Minor in Classical Civilization
University of California, Berkeley