Matthew Duffy

Leading one of the largest branches in Atlantic Canada as well as a satellite location at Dalhousie University, achieving outstanding results across key performance indicators, client experience and employee engagement.

Focus on employee development that resulted in business outcomes and followership from current and past employees.

Linked the day to day with the company purpose so team can see the linkage of their work with the bigger picture.

Overseeing 18 direct and 12 indirect reports, aligning people to opportunities that provide opportunities for growth while leaning on their strengths.

Was awarded the top year end award at the end of my first year for quickly moving the business to new heights.

Working with RBC Caribbean to lead a significant change initiative and source local talent to take over key roles that were based in Canada.

In partnership with senior leadership across the 16 countries RBC was operating in at the time, evolving culture and practices to more closely align with Canadian operations

Was know as a key collaborator and identifier of talent that helped move the retail banking business to new heights.

Lead a small team that was based in 4 different Caribbean countries.

Was awarded the highest available year-end award to a Canadian based employee of RBC Caribbean

Multiple roles over this period, all aligned to RBC Head Office.

2012-2016, Working in Toronto as Senior Manager Sales Strategy. Known as a collaborator in bringing together different parts of the organization and outside vendors to move key projects to completion. Was awarded the second highers year end award for my work on a CRM interaction model, the supporting interface and the training for the Canadian sales force.

2016-2018, Supporting Eastern NS as Regional Sales Coach. Providing coaching and guidance to branch leadership across the market to improve leader effectiveness and ensure alignment to national initiates and regional priorities.

2020-2021, Supporting Halifax Market as Regional Sales Coach. COVID-19 Pandemic ended travel for role to Caribbean so I returned to a previous role. Due to the pandemic the role was 100% virtual and spent more time directly coaching branch advisors and assisting them in the effectiveness of their virtual client interactions.

Various branch advisor roles of increasing complexity and responsibility over the first 3.5 years. Awarded the highest year end award for my work developing a client segment and winning business in Halifax.

Moved to a regional advisory role with RBC Global Asset Management where I was primarily coaching advisors on client advice and use of relevant tools. That role evolved to a more holistic advisor and leader coaching role. During my time in these roles I supported most of Atlantic Canada and a large advice centre

The last 3 years in this time period was managing a medium size branch that required a great deal of change management. Drove top of the market results by the end of my tenure.