Masoumeh Faraghat
Ottawa,ON
Summary
Business Development Manager skilled in growing sales and improving stakeholder relations. Strategically-minded in capturing new business and leveraging dynamic market opportunities. Accomplished in exceeding targets with results-driven approach.
Overview
17
17
years of professional experience
3
3
Certification
Work History
Business Development Manager
BPS-Pharma+Bram Cor Pharmaceutical&Parteco S.R.L
05.2020 - Current
- Collaborated with marketing team to develop successful marketing strategies receiving 100% positive feedback from the CEO.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Established relationships with key decision-makers within customer's organization to promote growth and retention from 10 % to 50 %.
- Generated new business with marketing initiatives and strategic plans.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
- Built relationships with customers and community to establish long-term business growth.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Business Development Manager
Confocal NL
01.2020 - 01.2022
- Responsible for the realization of defined profitability and sales targets for EMEA in order to support of the KOLs
- Generated new business with marketing initiatives and strategic plans.
- Developed and implemented a 5 year strategic plan
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
Market Development Manager
Zeiss AG
01.2016 - 01.2018
- Renegotiated with previous customers and increased distributorship networks in Iran
- Implementation of the agreed 'Go-to-Market and 'Service-Strategy' for Iran, based on customer needs and taking account of the experience and the input of the business group from 20% to 80%
- Directed profitability and sales targets for Iranian markets through Refractive laser product launch by at more than 20 KOLs
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Conducted market research to identify new opportunities and target markets.
- Created and managed social media campaigns to increase brand engagement.
Business Development Expert
Jalal Ara Co.
01.2012 - 01.2016
- Increased long-term relationship with clients across a variety of sectors
- Liaised between the principal company and the regulatory affairs within the company for registration and documentation issues
- Initiated negotiations with regards to the product price, prepared periodic purchase forecasts based on the result obtained from Market Research Team
- Tools utilized: Microsoft CRM
- Expanded business through effective network development, identifying new, and prospective clients.
- Brought in new accounts through successful networking strategies and promotional approaches.
- Used SalesForce to handle current portfolio and prospective leads.
- Communicated with leadership teams by spearheading regular meetings to discuss objectives
- Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
- Developed business pipeline using cold and warm techniques.
Customer Consultant
The Body Shop International PLC + L'Oréal
01.2009 - 01.2011
- Generated detailed reports to track customer service metrics over 100 daily customers satisfaction.
- Managed Pre-Sales support and increased territory sales from 20% to 30% monthly
- Provided exceptional customer service to high-volume customer base, resolving issues, answering inquiries and providing product information.
- Developed and maintained strong customer relationships by promptly addressing and resolving customer concerns.
- Handled difficult customer situations with grace and professionalism, consistently meeting first-call resolution metrics.
University Ambassador
Swansea University
01.2007 - 01.2009
- Leading and supporting Swansea educational market for International students
- Managed a team of customer service advisors in their daily tasks
- Started operations in particular team selection and building.
- Collaborated with student and faculty teams to develop strategies for student outreach.
- Facilitated student group discussions to stimulate insights and gather resources to help facilitate program success.
- Promoted mission, vision and culture of school to prospective students to increase enrollment.
- Supported campus events to increase student engagement and promote campus-wide initiatives.
Education
Master of Science - International Management in Business
Swansea University
Swansea , Wales 12.2009
Associate of Arts - English Literature
Azad University
Tehran , Iran12.2002
Skills
- Prospecting & Strategy Planning
- Lead Generation ,Relationship Building
- Digital Marketing
- Decision-Making
- Negotiation & Cross-cultural Communication
- CRM : Salesforce, Microsoft Dynamic 360, nTask, SalesPro,HupSpot
Volunteer Experience
- Baby's Breath Canada, Runner, The National Foundation, 01/01/22, Present
- IPMA Iran, Mentor, Women Association in Project Management in Iran, 01/01/18, Present
- JVF Nepal, Rural Development Consultant, Jhumlawang Village Foundation, 01/01/18, Present
Hobbies and Interests
- Camping
- Swimming
- Flying
- Running
- Reading
Languages
Persian
Native or Bilingual
English
Full Professional
French
Limited Working
Arabic
Limited Working
Certification
- PMI - ACP (Agile Certifies Practitioner )
- Digital Marketing
- SDR( Sales Development Training)
- PPL ( Private Pilot License )
Timeline
Business Development Manager
BPS-Pharma+Bram Cor Pharmaceutical&Parteco S.R.L
05.2020 - Current
Business Development Manager
Confocal NL
01.2020 - 01.2022
Market Development Manager
Zeiss AG
01.2016 - 01.2018
Business Development Expert
Jalal Ara Co.
01.2012 - 01.2016
Customer Consultant
The Body Shop International PLC + L'Oréal
01.2009 - 01.2011
University Ambassador
Swansea University
01.2007 - 01.2009
Master of Science - International Management in Business
Swansea University
Associate of Arts - English Literature
Azad University
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