Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Maryam Mohammad

Ottawa,ON

Summary

Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies. Performance-driven marketing professional skilled in creating marketing plans and leading successful product launches, promotions and development. Well-versed in SEO content creation, social media audience engagement and brand management.

Overview

3
3
years of professional experience

Work History

Marketing Specialist

Golds Gym
09.2023 - 11.2023
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Worked closely with in-house design team to develop visuals for content.
  • Monitored trends in social media, industry, and competitive landscape to create new material.
  • Updated social media platforms with latest news and corporate details.
  • Monitored social media questions and comments and appropriately responded.
  • Updated customer database and generated lists and counts for direct marketing projects.
  • Maintained inventory of marketing literature, archive files and sample files.
  • Shipped samples to potential clients and kept appropriate amount of samples on hand for meetings, customer presentations and for sales team use.
  • Created customized marketing materials to increase product awareness.
  • Tracked key performance indicators to measure success of campaigns.

Marketing Executive

Numou
02.2022 - 08.2022
  • Planned and executed events and marketing programs to increase qualified leads.
  • Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
  • Engaged, informed and supported staff on media and marketing outcomes.
  • Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Onboarded new customers efficiently by developing database listings, uploading information, and defining related lists.
  • Analyzed consumer usage patterns to identify trends and target key demographics.

Social Media Marketing

Tawseel
08.2020 - 02.2022
  • Skilled at working independently and collaboratively in a team environment.
  • Self-motivated, with a strong sense of personal responsibility.
  • Proven ability to learn quickly and adapt to new situations.
  • Worked well in a team setting, providing support and guidance.
  • Excellent communication skills, both verbal and written.
  • Organized and detail-oriented with a strong work ethic.
  • Strengthened communication skills through regular interactions with others.
  • Paid attention to detail while completing assignments.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.

Education

Master of Arts - Teaching And Learning

University of Ottawa
Ottawa, ON
05.2022

Bachelor of Arts - Communications And Media

American University Of Kuwait
Kuwait City
06.2019

Skills

  • Promotional Planning
  • Scheduling
  • Client Needs Assessment
  • Social Media Management
  • Graphic Design
  • Media Relations
  • Market Analysis
  • Digital Marketing

Languages

English
Native or Bilingual
Arabic
Native or Bilingual
Persian
Professional Working

Timeline

Marketing Specialist

Golds Gym
09.2023 - 11.2023

Marketing Executive

Numou
02.2022 - 08.2022

Social Media Marketing

Tawseel
08.2020 - 02.2022

Master of Arts - Teaching And Learning

University of Ottawa

Bachelor of Arts - Communications And Media

American University Of Kuwait

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Maryam Mohammad