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Martha Rodriguez
Bakersfield
Summary
Versatile professional with extensive experience in leasing, marketing, and social services. Expertise in developing impactful marketing strategies and cultivating community partnerships, enhancing program effectiveness and team capabilities in diverse sectors.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Leasing & Marketing Specialist
The Michales Origination
01.2014 - 01.2026
- Established sales and marketing strategies to enhance traffic and improve closing ratios
- Led property marketing and leasing program for successful lease ups
- Developed and mentored onsite team members to strengthen team capabilities.
Social Services Coordinator
Better Tomorrows
01.2010 - 01.2014
- Developed service goals with residents and guided them in achieving these goals while monitoring progress through regular wellness checks.
- Coordinated programs and social services for children and adults, leveraging community resources to ensure compliance with state regulations.
- Cultivated community partnerships and recruited volunteers to enhance program support and expand service reach.
District Supervisor
The Michaels Organization
01.2008 - 01.2010
- Managed a portfolio of 17 multi-housing complexes with approximately 1,250 units across 14 different cities.
- Conducted interviews and hired management teams, providing guidance to site staff to ensure effective operations.
- Updated site and annual budgets, weekly reports, vacancy reports, lease up reports, and represented IRM, government agencies, and owners during investor inspections.
Education
Associate of Science - Spanish Language and Literature
Bakersfield College
Bakersfield, CA01-2005
Skills
- Online property listings
- Tenant relations
- Data analysis
- Customer demographics
- Digital marketing
- Marketing strategy
- Market research
- Project planning
- Real Page
- Word and Excel expertise
- Google Docs
- Time management
- Leadership
- Adaptability
- Problem solving
- Spanish bilingualism
Languages
Spanish
Professional
Certification
Tax Credit Specialists TCS
- California Broker License - State of California Department of Real Estate #01778871
- Arizona Broker License - State of Arizona Department of Real Estate #BR683109000
- Colorado Broker License - State of Colorado Department of Real Estate #100102478
- Hawaii Broker License - State of Hawaii Department of Real Estate #RB-21331
Work Preference
Job Search Status
Open to workWork Type
Full TimeLocation Preference
RemoteSalary Range
$70000/yr - $200000/yrTimeline
Leasing & Marketing Specialist
The Michales Origination
01.2014 - 01.2026
Social Services Coordinator
Better Tomorrows
01.2010 - 01.2014
District Supervisor
The Michaels Organization
01.2008 - 01.2010
Associate of Science - Spanish Language and Literature
Bakersfield College