MARLON KISHAN FERNANDO

• Manage and exceed annual sales targets within assigned territory and accounts
• Develop and execute strategic plans to achieve sales targets and expand our customer base
• Build and maintain strong customer relationships by understanding their business needs and objectives
• Negotiated lucrative contracts with suppliers and vendors, securing favorable pricing and terms for the company.
• Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
• Streamlined internal processes by introducing innovative tools and technologies, enhancing overall operational efficiency.
• Established valuable partnerships with complementary businesses, creating mutually beneficial synergies that accelerated growth for both parties.
• Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
• Spearheaded initiatives aimed at improving customer retention rates by proactively addressing concerns before they escalated into larger issues.
• Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
• Generated new business with marketing initiatives and strategic plans.
• Negotiated and closed long-term agreements with new clients in assigned territory.
• Represented company and promoted products at conferences and industry events.

Implement cross-channel marketing and advertising campaigns for B2B and B2C client marketing campaigns, from planning to ptimization.
Manage and exceed annual sales targets within assigned territory and accounts.
Develop and execute strategic plans to achieve sales targets and expand our customer base.
Build and maintain strong customer relationships by understanding their business needs and objectives.
Effectively communicate the value proposition through proposals and presentations.
Understand category-specific landscapes and trends reporting on forces that shift tactical budgets and strategic direction of accounts.

Led all aspects of business development, product/ service presentations, direct marketing efforts, and revenue generation.
Established and cultivated key partnerships, generated strategic plans to elevate organizational performance, and coordinated account development
operations.
Created innovative marketing tools ranging from online presence to advertising materials. Spearheaded lead generation utilizing cold calling and direct marketing strategies.
Managed Operations, Sales & Marketing, Budgets & Finance. Company Turnover Annually $1,520,000.

Developed high quality business strategies ensuring their alignment with company objectives.
Led and motivated staff to advance employee management for a high performing leadership team.
Managed Sales & Marketing, Budgets, and operations & Finance, including strategic direction and leading vision for success. Company Turnover Annually $3,580,000.

Strong business acumen including business technology. Identified and aligned clients’ emerging technology needs with products and services.
Directed and managed technical, operations, sales & marketing, service delivery, project management, and business- development disciplines.
Collaborated with and engaged decision makers towards winning sales strategies and solutions.
Optimized team dynamics, uniting diverse agendas to a common goal, and harnessed strategic and operational drivers to deliver results. Company Turnover Annually $6,480,000

• Boosted sales by implementing effective training programs for new and existing employees.
• Increased customer satisfaction by addressing and resolving client concerns efficiently.
• Enhanced team productivity by creating a supportive work environment and providing ongoing feedback.
• Achieved sales targets consistently through regular monitoring of team performance and adjusting strategies accordingly.

• Improved branch efficiency by streamlining processes and implementing time-saving strategies.
• Boosted customer satisfaction with attentive service and prompt resolution of issues.
• Managed daily operations for smooth functioning, ensuring a high level of productivity.
• Developed strong relationships with clients, resulting in increased loyalty and repeat business.

• Increased sales revenue by building strong rapport with travel agents/customers and recommending appropriate products based on their needs.
• Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming environment.
• Developed new client relationships by actively engaging with potential travel platforms & agents and highlighting the benefits of our product offerings.
• Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.