Summary
Overview
Work History
Education
Skills
Additional Volunteer Experience
Leadership And Volunteer Experience
Timeline
Generic

MARLO DE LA MORA

Berkeley

Summary

Dynamic PR Manager with a proven track record at Disability Lab, excelling in event coordination and community outreach. Spearheaded initiatives that enhanced brand awareness and inclusivity, while leveraging data analysis and team leadership skills to drive impactful campaigns. Recognized for increasing engagement and fostering strong partnerships within diverse communities.

Overview

22
22
years of professional experience

Work History

Ambassador

Berkeley Changemaker Ambassador
Berkeley
02.2024 - Current
  • Coordinated events and workshops to enhance student engagement and provide financial support resources.
  • Created and participated in outreach campaigns to promote inclusion for all students.
  • Partnered with campus groups to promote inclusive initiatives, ensuring broad student participation.
  • Professionally represented the ambassador at all times.
  • Conferred with other managers to identify trends or key group interests or concerns.
  • Attended various forums, seminars, workshops, and functions as an Ambassador.
  • Established or maintained cooperative relationships with the community..
  • Consulted with advertising or staff to arrange promotional campaigns for products, organizations, or individuals.
  • Maintained professionalism and efficiency while working closely with leadership.

PR Manager and Team Lead

Disability Lab (URAP)
Berkeley
01.2023 - Current
  • Managing a team for disability-related research and events
  • Monitored online conversations about the brand; responded promptly to inquiries from customers or members of the public via email or social media platforms..
  • Created content on disability advocacy, financial literacy, and student engagement
  • Led outreach initiatives to engage with campus and community partners, promoting inclusivity and awareness
  • Developed and facilitated five surveys and evaluative reports to enhance effectiveness
  • Planned, coordinated, and executed special events such as conferences, product launches, trade shows, and seminars.
  • Identified target audience and developed optimized communication plans to engage and interest individuals.
  • Collaborated with internal teams including sales, marketing and customer service departments to ensure alignment of messaging across all channels.
  • Oversaw special promotional events to drive positive media coverage, boost revenue and enhance sales.
  • Created and optimized promotional publications and related materials.
  • Managed public relations budget; monitored expenses associated with PR activities.
  • Designed and edited promotional publications.

Volunteer

Cal Habitat for Humanity
Berkeley
01.2023 - Current
  • Volunteered over 100 hours and coordinated outreach events that raised awareness and increased donations by 15%
  • Led fundraising initiatives and created strategies for successful donor engagement
  • Collaborated with local partners to amplify event reach and impact

Small Business Owner

Chronically Wired
Los Angeles
01.2019 - Current
  • Developed and managed a business website, increasing online engagement by 40% through targeted marketing strategies
  • Implemented an Excel-based inventory and sales tracking system, improving efficiency by 30%
  • Coordinated and booked over 50 events, including managing logistical setups for product booths
  • Conducted financial planning, budgeting, and managed revenue tracking
  • Led social media campaigns that increased followers by 25% and boosted event participation
  • Built and maintained strong relationships with clients and vendors, enhancing long-term business partnerships
  • Developed marketing materials using Canva and Adobe Photoshop to enhance product presentation and event promotion

Organizer

Autoimmune Support Group
Simi Valley
01.2014 - 01.2021
  • Organized and facilitated over 75 educational meetings focused on health, financial wellness, and disease management
  • Designed informational materials and curated guest speaker events, impacting over 200 participants

Senior Client Associate

Bank of America/Countrywide
Simi Valley
01.2006 - 01.2017
  • Processed and reviewed documents for Deed in Lieu of Foreclosure and managed financial documentation ensuring accuracy and compliance
  • Designed and implemented strategies that reduced foreclosure process time by 15%, minimizing financial losses
  • Maintained ongoing communication with over 30 foreclosure attorneys and county offices, ensuring smooth transaction processing
  • Developed client-focused solutions, ensuring customer satisfaction

Recording Specialist

Lenders First Choice
Simi Valley
01.2003 - 01.2006
  • Processed and tracked title recordings for over 500 real estate transactions, ensuring 100% data accuracy
  • Coordinated with title companies and clients, reducing turnaround time for document processing by 25%
  • Scheduled and facilitated over 100 signing appointments, ensuring smooth client experiences

Coordinator

Support Group Comedy Show
Simi Valley
01.2018
  • Coordinated a successful fundraising event that raised $2,500 to support community members
  • Secured sponsorships from 10 local businesses, enhancing event profitability
  • Managed ticket sales and promotions, selling over 300 event and raffle tickets

Education

Bachelor of Arts - Anthropology

UC Berkeley
Berkeley, CA
05-2025

A.S. to Transfer - Anthropology

Moorpark College
Moorpark, CA
05.2023

A.S. - Social and Behavioral Science

Moorpark College
Moorpark, CA
05.2022

Skills

  • Microsoft Word
  • Excel
  • PowerPoint
  • Adobe Photoshop
  • Canva
  • Clipchamp
  • Financial literacy
  • Workshop coordination
  • Event coordination
  • Volunteer engagement
  • Data collection
  • Data analysis
  • Reporting
  • Confidentiality
  • Client information management
  • Database management
  • Program tracking
  • Community outreach
  • Public relations
  • Social media marketing
  • Team leadership
  • Social perceptiveness
  • Demonstrations
  • Customer engagement
  • Booth and display setup
  • Brand awareness
  • Research and analysis
  • Team management
  • Social media management
  • Project management
  • Data entry
  • Social media advertising
  • Excellent communication
  • Event networking
  • Event planning
  • Time management abilities

Additional Volunteer Experience

  • Student Advisory Council on Financial Aid & Education, 02/01/24, Present
  • Berkeley Student Leadership Academy (BSLA), 08/01/23, Present
  • Lupus Foundation of America, 01/01/13, 01/01/22
  • Lupus LA, 05/01/13, 09/01/19
  • Alliance Lupus Research, 05/01/13, 05/01/19
  • Howse Foundation, 02/01/15, 01/01/18
  • WeWin Foundation, 05/01/13, 09/01/22

Leadership And Volunteer Experience

  • PR Manager and Team Lead, Disability Lab (URAP), Berkeley, CA, 01/01/23, Present, Managing a team for disability-related research and events., Created content on disability advocacy, financial literacy, and student engagement., Led outreach initiatives to engage with campus and community partners, promoting inclusivity and awareness., Developed and facilitated 5 surveys and evaluative reports to enhance effectiveness.
  • Volunteer, Cal Habitat for Humanity, Berkeley, CA, 01/01/23, Present, Volunteered over 100 hours and coordinated outreach events that raised awareness and increased donations by 15%., Led fundraising initiatives and created strategies for successful donor engagement., Collaborated with local partners to amplify event reach and impact.
  • Berkeley Changemaker Ambassador, Berkeley, CA, 02/01/24, Present, Coordinated events and workshops aimed at enhancing student engagement and providing financial support resources., Created and participated in outreach campaigns to promote inclusion for all students., Partnered with campus groups to promote inclusive initiatives, ensuring broad student participation.
  • Organizer, Autoimmune Support Group, Simi Valley, CA, 01/01/14, 01/01/21, Organized and facilitated over 75 educational meetings focused on health, financial wellness, and disease management., Designed informational materials and curated guest speaker events, impacting over 200 participants.
  • Coordinator, Support Group Comedy Show, Simi Valley, CA, 01/01/18, 01/01/18, Coordinated a successful fundraising event that raised $2,500 to support community members., Secured sponsorships from 10 local businesses, enhancing event profitability., Managed ticket sales and promotions, selling over 300 event and raffle tickets.

Timeline

Ambassador

Berkeley Changemaker Ambassador
02.2024 - Current

PR Manager and Team Lead

Disability Lab (URAP)
01.2023 - Current

Volunteer

Cal Habitat for Humanity
01.2023 - Current

Small Business Owner

Chronically Wired
01.2019 - Current

Coordinator

Support Group Comedy Show
01.2018

Organizer

Autoimmune Support Group
01.2014 - 01.2021

Senior Client Associate

Bank of America/Countrywide
01.2006 - 01.2017

Recording Specialist

Lenders First Choice
01.2003 - 01.2006

Bachelor of Arts - Anthropology

UC Berkeley

A.S. to Transfer - Anthropology

Moorpark College

A.S. - Social and Behavioral Science

Moorpark College
MARLO DE LA MORA