Mark W. Winokur
Mississauga,Canada
Summary
Highly driven C Suite general manager /revenue generator, successful at implementing strategic approaches to performance excellence in operational and sales results, specializing in start-up competitive environments.
Overview
29
29
years of professional experience
Work History
Senior GM, Team Business
Womens Elite Rugby
01.2025 - Current
- Led launch phase and first season of new pro league in Boston and NY, including all ticket, merchandise and sponsor sales
COO/General Manager
Toronto Arrows RFC
11.2018 - 11.2023
- Co-founded, named and drove franchise from concept stage to Major League Rugby playoff team in less than one year
- Recruited, signed, and managed initial and ongoing group of players and staff, made playoffs in year one
- Chair of MLR Broadcast Committee 2019-21. Alternate Governor, 2018-2022
- Led sponsor sales for title and presenting sponsor (Honda/Coolbet)
VP Advertising Sales, North America
Anthem Sports & Entertainment, North America
11.2010 - 11.2018
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development in Canada and USA.
- Created and led new sales strategy to grow advertising and sponsor revenue from $1.2 million to $4.3 million; led eight person sales team in Toronto/New York/Montreal and Vancouver.
Director of Sales
The Score
01.1998 - 06.2010
- Hired and motivated high-performing sales team achieving over 20% growth in new sales per year.
- Grew sales from $0 in 1997 to $9.1 million
National Account Manager
Telemedia Network Sales (Blue Jay Radio Network)
01.1992 - 01.1997
- Seized opportunity with World Series Champion Blue Jays to launch first all sports radio station in Canada, 590 THE FAN
National Account Manager
TSN
01.1986 - 01.1992
- Part of four person original sales team
- Signed first $1 million deal for TSN (Gillette)
Education
Bachelor of Arts - English/Communications
Skills
- Cross-Functional Team Management
- Policy/Program Development
- Unparalleled Industry Network
- Performance and Cultural Improvements
- Change Management
- Multi-dimensional sports industry knowledge
Accomplishments
- Collaborated with team of five in the development of first ever professional womens rugby league in North America.
Languages
English
Full Professional
French
Limited Working
Awards
Volunteer of the Year, Rugby Canada 2014, Life Member Irish Canadian Rugby Club, Representative playing honours with Province of Ontario, Canada Maccabi, and Toronto Rugby Union, Coach of the year, Rugby Ontario, 2005 and 2008, As head coach/GM of various teams, won four provincial and six national titles in 20 years or service, MLR Board of Governors, Chair of Broadcast Committee 2019-2021
Rugby Canada Volunteer of the Year, 2014
Volunteer of the Year for national organization with over 50,000 members
Timeline
Senior GM, Team Business - Womens Elite Rugby
01.2025 - Current
COO/General Manager - Toronto Arrows RFC
11.2018 - 11.2023
VP Advertising Sales, North America - Anthem Sports & Entertainment, North America
11.2010 - 11.2018
Director of Sales - The Score
01.1998 - 06.2010
National Account Manager - Telemedia Network Sales (Blue Jay Radio Network)
01.1992 - 01.1997
National Account Manager - TSN
01.1986 - 01.1992
University of Guelph - Bachelor of Arts, English/Communications
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