Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

MARK KERANS

Orange

Summary

Accomplished leader, strategic planner, and creative sales & marketing innovator with 35 years of experience. Proven track record in sales leadership, program design/management, new business development, and global business/revenue growth. Successfully completed multimillion-dollar projects across various industries. Expert in targeting major corporate clients with effective sales/financial strategies to cultivate profitable relationships and generate new revenue streams. Skilled in resource management and employee development to ensure top-quality products and services for customers. Results-focused with strong communication, interpersonal, and team leadership skills. Committed to success and enjoys challenges.

Overview

35
35
years of professional experience
1
1
Certification

Work History

Founder & Managing Partner

We Deliver Technology, Inc.
01.2017 - Current
  • Company Overview: Consulting and IT hardware integration company. Our focus is to specify, source and implement networking, server and storage technologies for small, medium and enterprise customers. Managed services and maintenance are also offered.
  • Start-up technology company.
  • Responsible for generating and maintaining demand.
  • Responsible for maintaining skilled team to deliver the final products.
  • Train professional sales and support teams on interactive design and support components.
  • Negotiate and maintain vendor relationships.
  • Established strategic vision for technology solutions, driving company growth and market presence.
  • Developed and implemented innovative service delivery models, enhancing client satisfaction and operational efficiency.

Co-Founder

WSC, INC.
01.2007 - 01.2016
  • Company Overview: Wholesale supplier of IBM, HP, Intel, Dell, Fujitsu and Cisco products to the worldwide independent distribution channel.
  • Develop and execute start-up business plan.
  • Establish sourcing channels.
  • Build sales & support teams.
  • Create and manage all marketing and sales plans.
  • Create product filters to uncover brand counterfeit goods.
  • Negotiated sourcing contracts for supply and transportation of products worldwide.
  • Wrote functional specifications and managed development for our interactive company website including ecommerce template.
  • Secured lucrative partnerships by establishing strong relationships with key industry players.
  • Drove company expansion into new markets, increasing overall brand visibility and recognition.

Vice President of Sales and Marketing

FIREFLY INTERNATIONAL, INC.
01.2004 - 01.2007
  • Company Overview: Innovative high-tech startup company with Intellectual Property (patent issued) that includes an Electroluminescent (EL) panel for backlit illumination of computer keyboards.
  • Optimized organizational performance through expert creation/implementation of productive business development, sales, marketing, and PR go-to-market strategies to develop new business channels and formulate plans for growth.
  • Skillfully identified new business opportunities for strategic alliances and partnerships in furtherance of business goals. Successfully negotiated with distribution partner, New Age Electronics.
  • Innovated new desktop keyboard design for brand launch and introduction to the US market.
  • Conceptualized enhanced business and operations policies/procedures to ensure licensing accountability.
  • Spearheaded development/deployment of critical finance tasks, including short/long term revenue forecast modeling.
  • Directed marketing initiatives utilizing digital and traditional channels to enhance brand visibility and customer engagement.
  • Led development and execution of comprehensive sales strategies to drive revenue growth across multiple markets.

Vice President of Sales and Marketing

SHARP ELECTRONICS CORPORATION
01.2001 - 01.2004
  • Company Overview: A leading provider of notebook computers and LCD monitors, Sharp Systems of America was formed in 2001 to market to resellers and large corporations. Annual revenues of $21 Billion.
  • Contributed to the launch/integration/marketing of pen-based computers within the Sharp product line.
  • Drove skilled development for new product rationale, sales plan, and support strategy in rollout of new products.
  • Administered startup activities and end-user business engagements.
  • Consistently recognized for highest sales performance in company, outstanding key account management, and generation of stable revenue stream.
  • Delivered significant achievements in performance by growing retail sales revenue from $50K/month to more than $2 Million/month.
  • Surpassed sales projections by keying in on large accounts and closing sales with major corporations, including ADP, Southwest Airlines, Boeing, Pacific Stock Exchange, Chicago Board of Trade, Liberty Mutual Insurance, Arizona Dept of Transportation (ADOT), Southern California Edison (SCE), American General Life Assurance (AGLA), McKesson Pharmaceuticals, and Information Resources Inc (IRI) among others.
  • Expertly developed/led a strong and balanced sales/new business development team.

Sr Vice President, New Business Development (1997-2001)

FUJITSU PERSONAL SYSTEMS, INC.
01.1991 - 01.2001
  • Company Overview: Global IT and communications company marketing servers, networking, storage and mobile computers to the healthcare, insurance, DoD, NASA, transportation (air, land & sea), sales force automation, retail, and government/education markets. Fujitsu, Ltd was the second largest IT supplier in the world during these years and was at the forefront of all thing’s technology. Global annual revenues were $52B.
  • Improved sales and reduced sales cycles more than thirty percent by developing strategic relationships with large system integrators.
  • Forged alliances and successfully managed relationships with Siebel Systems, Oracle, Anderson Consulting, KPMG, Keane, DM Consulting, Wyse Technologies, Sybase, and Sabre Technologies, HBOC Healthcare Systems and SMS Medical, Inc.
  • Western Regional Sales Manager (1991-1997)
  • Established key accounts, managed resources, and delivered first-rate support. Consistently achieved quotas.
  • Played a significant role developing productive relationships to facilitate closure of sales to all key accounts, including Southwest Airlines, American Airlines, Sabre Group, Federal Express, State Farm Insurance, Allstate Insurance, Liberty Mutual Insurance, American General Life Insurance (AGLA), DuPont, Home Depot, Nordstrom, Target, Keebler, Southern California Edison, Arizona DOT, DuPont, and Chicago Board of Trade.
  • Boosted client sales through leadership of 50-person sales and technical support teams.
  • Developed and implemented company-wide policies to enhance performance and ensure compliance.
  • Led cross-functional teams to drive strategic initiatives and improve operational efficiency.
  • Evaluated emerging industry trends to guide long-term strategic planning and innovation initiatives.

Education

No Degree - Business Economics Major

CALIFORNIA STATE UNIVERSITY, DOMINGUEZ HILLS
Carson, California

Skills

  • Team leadership
  • Strategic thinking
  • Marketing
  • Entrepreneurial and innovative
  • Customer acquisition
  • Strategic planning
  • Contract negotiation
  • Start-up operations
  • Goal setting
  • Revenue generation
  • Business development
  • Intellectual property
  • Employee coaching

Certification

  • A) Miller-Heiman Strategic Selling Courses
  • Served as instructor for Miller-Heiman
  • B) FCC Liaison for wireless site-based narrow band communications & site licensing
  • C) Industry representative 802.11 A/B/G/N standards committee
  • D) PCMCIA executive committee

Timeline

Founder & Managing Partner

We Deliver Technology, Inc.
01.2017 - Current

Co-Founder

WSC, INC.
01.2007 - 01.2016

Vice President of Sales and Marketing

FIREFLY INTERNATIONAL, INC.
01.2004 - 01.2007

Vice President of Sales and Marketing

SHARP ELECTRONICS CORPORATION
01.2001 - 01.2004

Sr Vice President, New Business Development (1997-2001)

FUJITSU PERSONAL SYSTEMS, INC.
01.1991 - 01.2001

No Degree - Business Economics Major

CALIFORNIA STATE UNIVERSITY, DOMINGUEZ HILLS
MARK KERANS