Mark Hamilton
Calgary,AB
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over 25+ year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities in packaged goods industry.
Overview
32
32
years of professional experience
Work History
DIRECTOR OF SALES
ORIGIN BREWING
05.2022 - Current
- Cultivated and maintained strategic alliances with key partners and vendors.
- Suggested innovative ideas to increase sales and improve customer experience.
- Developed positive, performance-based internal sales and marketing culture to include mentoring staff.
- Built relationships with customers and community to establish long-term business growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Managed sales promotions and marketing strategies on major social media sites.
- Evaluated market data to develop and create business strategies and marketing plans.
FOUNDING PARTNER
ANEJO RESTAURANT GROUP INC.
01.2012 - 01.2019
- Active partner from concept, development and restaurant group sale
- Western Canada’s busiest and most successful Mexican restaurants
- Largest Cazadores Tequila account in Canada.
DIRECTOR OF SALES
GREAT WESTERN BREWING CO
01.2012 - 01.2018
- Managed team of sales representatives, providing guidance, coaching and support.
- Successfully led Retail and On-Premise teams across multiple cities in both privatized and public markets, launching multiple brands in varying price categories
- A passion for building teams through trust and collaboration
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
- Developed and hit sales targets to drive five consecutive years of record premium Original 16 volume growth, share and corporate EBITDA.
ON-PREMISE SALES MANAGER
BACARDI CANADA INC.
01.2008 - 01.2012
- Developed annual On-Premise Sales & Marketing strategy for Bacardi Canada West
- Hired and integrated a new team, successfully coaching direct reports to meet their Sales Execution Goals
- Maximized the performance of Bacardi brands (including Grey Goose launch) within On-Premise accounts through promotion, distribution and visibility.
CORPORATE ACCOUNT MANAGER
BACARDI CANADA INC.
01.2004 - 01.2008
- Managed over 200 accounts increasing sales from 1,000 spirit cases/year to 30,000 spirit cases/year, generating $14 million revenue /year
- Managed a sales and marketing budget of $500,000/year
- Developed core On-Premise Bacardi marketing programs by negotiating partnerships with global brands including Dodge Canada, and Harley Davidson
- Developed and presented the national On-Premise sales training manual.
BUISNESS DEVELOPMENT MANAGER
DIAGEO/ GUINNESS CANADA
01.1999 - 01.2004
SALES MANAGER
BRIDGE BRAND FOODSERVICE
01.1998 - 01.1999
SALES REPRESENTATIVE
THE PREMIUM BEER COMPANY
01.1992 - 01.1998
Education
Bachelor of Arts -
University of Victoria
Victoria, BC06.1991
Skills
- Sales Training and Leadership
- Channel Development
- Sales Team Training
- Profitability Optimization
- Revenue Forecasting
- Strategic Planning
- Account Management
- Brand Development
- Customer Portfolio Management
- New Business Development
- Sales Records Management
- Business Development and Planning
- Client Relationship Management
- Sales Strategy Development
Languages
English
Native or Bilingual
Timeline
DIRECTOR OF SALES
ORIGIN BREWING
05.2022 - Current
FOUNDING PARTNER
ANEJO RESTAURANT GROUP INC.
01.2012 - 01.2019
DIRECTOR OF SALES
GREAT WESTERN BREWING CO
01.2012 - 01.2018
ON-PREMISE SALES MANAGER
BACARDI CANADA INC.
01.2008 - 01.2012
CORPORATE ACCOUNT MANAGER
BACARDI CANADA INC.
01.2004 - 01.2008
BUISNESS DEVELOPMENT MANAGER
DIAGEO/ GUINNESS CANADA
01.1999 - 01.2004
SALES MANAGER
BRIDGE BRAND FOODSERVICE
01.1998 - 01.1999
SALES REPRESENTATIVE
THE PREMIUM BEER COMPANY
01.1992 - 01.1998
Bachelor of Arts -
University of Victoria
Community Service
- GLENLAKE HOCKEY ASSOCIATION
- ALBERTA RUGBY ASSOCIATION
- TROUT UNLIMITED CANADA
Community Service
- GLENLAKE HOCKEY ASSOCIATION
- ALBERTA RUGBY ASSOCIATION
- TROUT UNLIMITED CANADA
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