MARION ONYEABA
Sudbury,Canada
Summary
Dynamic and results-oriented analyst possessing a unique combination of business analysis, quality assurance testing, risk mitigation strategies, and business development experience. Skilled in requirement gathering, process improvement, performance monitoring, scorecard management, customer needs assessment, and data analysis, leveraging analytical insights to drive organizational success. Proven ability to adapt to new challenges and technologies while maintaining a customer-centric focus.
Overview
11
11
years of professional experience
1
1
Certification
Work History
User Experience Analyst
Sofvie Inc
Lively, Canada
03.2023 - 04.2023
- Using standard operational practice for UX design law, achieved the organizations’ goal of grabbing user attention, convincing users to book demo and improving website performance
- Reviewed existing processes and website contents for optimization and implementation
- Liaised with all stakeholders to understand their requirements, translate them into functional specifications and technical solutions, and implement them as desired.
Performance & Data Analyst, Partner
Access Bank Plc
04.2019 - 05.2022
- Business partnering and support to the Business Banking division, aiding the achievement of performance targets, providing training and support by providing materials that give insights and a better understanding of information published in performance reports
- Use SQL tools for data queries and mining for data quality, risk assessment, and trend analysis
- Collate/transform data into meaningful performance reporting using tools like Power BI and Microsoft Office tools
- Support the business by providing performance reports for better business insight and performance and conduct staff training on report use.
Team Lead, Enterprise Data Analytics
Diamond Bank Plc
02.2018 - 03.2019
- Identify cross-functional units for business requirements and review them in line with budgeting, revenue, and expenditure
- Management reporting, driving decision-making, translating management Executive Committee initiatives and strategies into actionable and quantitative plans
- Collaborate with the technical team to review the business processes and deliver the requirements from the business
- Successful implementation of customer segmentation for informed decisions on product development, increasing customer activation rate by 40% across business segments and reducing inactivity rates and account-related complaints.
Customer Experience & Engagement Analyst
Diamond Bank Plc
11.2015 - 01.2018
- Using strong data science and analytical skills in developing strategic business and project plans - identifying key performance indicators for customer experience, customer profiling, and predictive analysis which reduced customer attrition by 20%
- Developed value-based segmentation model focused on improving/diversifying the range of product offerings to existing customers and growing Net Interest Income by 35%
- Led the customer experience and engagement in bank – CEE model project by working with the development team to ensure successful implementation and integration of the developed KPI dashboard application, which reduced customer complaints by 50%.
Management Information Analyst
Diamond Bank Plc
09.2012 - 11.2015
- Responsible for product reviews, spotting, gathering, analyzing, and evaluating pertinent consumer/industry trends and competitive data to make recommendations for continuous improvement
- Forecasting & preparation of retail banking liabilities budget, providing detailed customer and location profiling
- Automation of reports leads to timely and accurate reporting, and increased availability of reports by 80%.
Education
Post Graduate Certificate - Supply Chain Management
Cambrian College
12.2023
Post Graduate Certificate - IT Business Analysis
Cambrian College
04.2023
BCS Level 4 Certificate in IT - Information Technology
British Computer Society
11.2020
Bachelor of Science - Library and Information Science
Delta State University
12.2009
Skills
- Interpersonal Skills
- Teamwork
- Communication
- Process Mapping
- Problem Solving
- Requirement gathering
- Business Analysis
- SQL
- Power BI
- Data Analysis
- Solutions Management
- Data Management
Certification
- SCRUM Fundamentals certified
References
References available upon request.
Timeline
User Experience Analyst
Sofvie Inc
03.2023 - 04.2023
Performance & Data Analyst, Partner
Access Bank Plc
04.2019 - 05.2022
Team Lead, Enterprise Data Analytics
Diamond Bank Plc
02.2018 - 03.2019
Customer Experience & Engagement Analyst
Diamond Bank Plc
11.2015 - 01.2018
Management Information Analyst
Diamond Bank Plc
09.2012 - 11.2015
Post Graduate Certificate - Supply Chain Management
Cambrian College
Post Graduate Certificate - IT Business Analysis
Cambrian College
BCS Level 4 Certificate in IT - Information Technology
British Computer Society
Bachelor of Science - Library and Information Science
Delta State University
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