MARIO BERTUZZI
Summary
Professional with experience in managing client relationships and driving sales growth. Skilled in strategic planning, market analysis, and negotiation. Strong focus on team collaboration and adapting to changing needs. Reliable in achieving targets and fostering long-term partnerships. Excellent communication and problem-solving abilities.
Overview
30
30
years of professional experience
Work History
Territory Account Manager
BakeMark Canada
03.2023 - Current
- Responsible for managing sales and building relationships within a specific geographic area or territory, focusing on identifying new business opportunities, maintaining existing client relationships, and ensuring sales targets are met.
- Improving customer service, developing a sales plan, monitoring costs, compiling data, and creating presentations of the results.
- Working on Key Accounts to increase sales and over see new product development
- Hands on with clients on new projects and new recipe's.
- Developed and executed territory sales strategies to drive customer engagement and revenue growth.
- Cultivated and maintained strong relationships with key accounts to enhance client satisfaction and retention.
- Analyzed market trends and competitor activities to identify opportunities for business expansion.
- Collaborated with cross-functional teams to streamline product distribution processes and improve service delivery.
- Conducted regular account reviews to ensure alignment with customer needs and organizational goals.
Bakery Retail Operations Specialist
Farm Boy
01.2019 - 01.2023
- Consistently model and communicate Farm Boy vision, mission and The Farm Boy Way
- Accountable for training new and promoted managers, and coaching and mentoring existing managers
- Interview and recommend potential Assistant/Department Managers in a manner that builds and sustains a high-performing team
- Oversaw Sales Teams and Department Managers are trained to use order and inventory programs and follow-up regularly to ensure system is being used properly
- Motivated sales teams on driving sales
- Review key financial results weekly (sales, inventory turns, gross profits, labour and packaging costs) to ensure meeting or exceeding forecasts
- Closely monitor sales area and cooler inventory levels to ensure system is working as accurately as possible
- Closely monitor quality and freshness of finished baked products
- Working with Category Management on new products and implementing new processes
- Working with the Merchandising Manager and Department Managers on merchandising for their department to increase sales and ensure that every department is the same layout.
- Streamlined inventory management processes to enhance stock accuracy and availability.
- Implemented training programs for new staff, promoting operational efficiency and customer service excellence.
- Analyzed sales data to identify trends, informing merchandising strategies and product placement decisions.
- Led cross-functional teams in executing promotional events, increasing brand visibility and customer engagement.
- Developed operational guidelines that improved workflow consistency across multiple store locations.
Technical Sales Manager Eastern Canada
IREKS North America
01.2018 - 01.2019
- Selling to customers
- Sales planning
- Building relations with customers
- Identifying new business opportunities
- Aiding bakeries with new bread product implementation
- Responsible to meet sales goals
- Working with R and D on developing and coming up with new products and processes
- Working side by side with sales reps from our distributors and providing helpful tips on our product
Bakery Manager
Farm Boy
01.2017 - 01.2018
- Weekly inventories
- Keep inventory levels in line with company expectations
- Driving sales for the department
- Responsible for the financials of the department
- Hitting margin targets set by the company
- Hitting labor percentages targets set by the company
- Hiring of a team for a new store opening. Working with then new employees on doing it the Farm Boy way
- Working with the Store Manager and Assistant Store Manager on ways of making the department more appealing
- Working with my assistant to develop her into a Bakery Manager
- MOD
- Working with other Department Specialist to understand their departments, and see what is expected for there departments
Bakery Manager
Longo's
01.2012 - 01.2017
- Monthly inventories
- Quarterly counts of inventory
- Keep inventory levels in line with company expectations
- Driving sales for the department
- Managing a department with sales over $2 million
- Exceeding budget in sales by 2% this year
- Bettering department sales from last year by over $50,000
- Managing 18 Team members
- Hiring new team members and having them follow the company's vision
- Responsible for the financials of the department
- Hitting margin targets set by the company
- Hitting labor percentages targets set by the company
- Increasing department penetration to the store by 1% over last year
- Attend quarterly bakery managers meeting, and weekly store meetings
- Provided input on ways of increasing sales in the department
- As part of growing, I was the Continuous Improvement coach
Acting Assisting Bakery Manager
Longo's
01.2011 - 01.2012
- Assisted the Bakery Manager at Winston and Milton stores with the daily operation of the bakery department
- Ordered products for our department
- Assisted in monthly inventory
Owner
Compiano Bakery Inc.
01.1996 - 01.2010
- Owner of a new start up bakery
- Increased sales from $179,000 in the first year to over $600,000 in year 10
- Worked as the head baker in the production of Italian breads and specialty loaves.
- Created new breads or ideas for clients
- Problem solved with customers and clients
- Lead sales person for the company
- Increased wholesale accounts to over 60 clients, which accounted for 70% of revenue of the business
- Supervised the daily tasks of 5 employees
- Trained new employees in the baking process
Education
Diploma - Business Management
Algonquin College
Ottawa, ON01.1994
High School Diploma -
Brookfield High School
Ottawa, ON01.1990
Skills
- 25 years of expertise in baking
- Effective team player with independent problem-solving skills
- Managed employee production schedules
- Dedicated and hardworking professional
- Experienced in using Microsoft Word and Excel
- Team building
- Sales presentations
- Strategic planning
- Brand awareness
- Sales training
- Staff development
Hobbies and Interests
Soccer, hockey, volleyball and scuba diving, Volunteer coach for U11 boys' soccer and 13u and 14u boys' volleyball
Languages
English
Full Professional
Timeline
Territory Account Manager
BakeMark Canada
03.2023 - Current
Bakery Retail Operations Specialist
Farm Boy
01.2019 - 01.2023
Technical Sales Manager Eastern Canada
IREKS North America
01.2018 - 01.2019
Bakery Manager
Farm Boy
01.2017 - 01.2018
Bakery Manager
Longo's
01.2012 - 01.2017
Acting Assisting Bakery Manager
Longo's
01.2011 - 01.2012
Owner
Compiano Bakery Inc.
01.1996 - 01.2010
Diploma - Business Management
Algonquin College
High School Diploma -
Brookfield High School